Comparison

MacrosFirst vs Macro Coach

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

MacrosFirst

This app helps users track their food intake, calories, and macronutrients to achieve health and fitness goals. It offers features like custom goal setting, automatic serving size calculation, and quick food logging via barcode scanning or label analysis. Users can also monitor progress, share meals, and even convert alcohol calories into macro equivalents.

Highlights
  • Custom macro goal setting
  • Automatic serving size calculation
  • Barcode and label scanning for food logging
  • Detailed macro and nutrient tracking
  • Progress analysis and trend reporting
  • Meal sharing and social support
  • Alcohol calorie conversion
Features
Read full description

MacrosFirst is the most powerful macro tracker, food logger, calorie counter, and meal planner—designed to help you easily achieve your health and fitness goals, no matter your diet or fitness level. [ SET & TRACK YOUR MACRO GOALS ] • Create custom daily and meal-level macro goals, including unlimited custom meals, to fit any schedule or diet plan. [ AUTO-CALCULATE SERVING SIZES ] • Automatically calculate serving sizes to hit your specific macro targets with precision. [ LOG FOODS & MEALS IN SECONDS ] • Search a database of over 3M+ verified foods or scan barcodes with the barcode scanner for quick, accurate tracking—and easily copy meals or entire days between dates. [ SCAN NUTRITION LABELS ] • Instantly import nutrition facts by scanning food labels with your camera—no manual entry required. [ TRACK MACROS & NUTRIENTS ] • Get detailed breakdowns of calories, protein, carbs, fats, and more, and customize your view to track the metrics that matter most. [ ANALYZE YOUR PROGRESS ] • Track body weight trends and compare them with your food intake over time using detailed progress reports. [ SHARE MEALS & STAY CONNECTED ] • Share meals, foods, and recipes with friends and family, and view their daily logs for mutual support. [ CONVERT ALCOHOL INTO MACROS ] • Allocate alcohol calories as carbs, fat, or a combination of both, keeping your calorie and macro tracking perfectly aligned. ▶ GET EVEN MORE WITH PREMIUM ◀ [ UNLIMITED DAILY GOALS ] • Set personalized macro targets for specific days, perfect for carb cycling or training and rest days. [ SMARTER FOOD SEARCH ] • Find foods fast using AI—just describe your meal with voice or text, or snap a photo of your plate. [ PERSONALIZED EXPERIENCE ] • Save meal and day notes, and use Extra Meals to track unplanned or one-off meals seamlessly. [ ANALYZE YOUR NUTRIENT TRENDS ] • View nutrient trends and averages over any date range to track long-term progress and insights. [ SAVE & EXPORT DATA ] • Export your meal history to Excel or sync your data to Google Sheets for a deeper analysis of your nutrition. [ IMPORT RECIPES ] • Import recipes from any website, complete with ingredients and step-by-step instructions. [ MACRO MATH CALORIE REPORTING ] Calculate calories based on the actual macros to ensure that calories and macros always match, even when nutrition labels are inconsistent. [ UNLIMITED CONNECTIONS ] • Follow unlimited friends and share your progress, meals, and nutrition insights with your support network. [ VIP SUPPORT ] • Enjoy priority VIP support for Premium subscribers, ensuring your questions and needs are addressed promptly. ▶ SUBSCRIPTION PRICING & TERMS ◀ MacrosFirst is free to download and use, with optional Premium features available through auto-renewing subscriptions. Privacy & Security Policy: https://www.macrosfirst.com/privacy-policy.html Terms of Use: https://www.macrosfirst.com/terms.html

About

Macro Coach

Achieve sustainable weight loss with personalized guidance from a registered dietitian. Learn to incorporate your favorite foods guilt-free while tracking macros, calories, and activity. This program addresses mindset and motivation for lasting results.

Highlights
  • 16-week guided weight loss program
  • Daily educational videos
  • Free food logger with barcode scanner
  • Macro and calorie tracking
  • Activity and exercise logging
  • Weight tracking towards goals
  • Mindset and motivation coaching
Features
Read full description

Make this the LAST time you ever worry about weight Weight loss that lasts without sacrificing your favorite foods or social life 16 week weight loss program led by an experienced Registered Dietitian every step of the way We break down the science of macros into easy to understand, actionable steps. We teach you how to eat your favorite foods, guilt free while you’re losing weight at the same time. Sustainable weight loss is much more than just knowing what to eat. That’s the easy part. The challenging part is knowing how to fit healthy eating into your life while you’re juggling everything else on your to-do list. With Macro Coach, you’re never on your own. Together, we’ll address mindset, motivation, stress, emotional eating, navigating social situations, travel and much more! Your Macro Coach knows the last thing you need is another generic program with strict rules. Your coach knows you want to fuel weight loss without feeling like you’re on a diet. We take the guesswork and frustration out of weight loss with a simple, macro based approach that gives you the time to focus on life’s more important things. What we offer: -Free Food logger: Always free: (macro tracker, calorie counter, barcode scanner, quick add, bookmarks, manual entry): This is not your normal food logging experience. We believe logging food should be super quick and easy so you can go about your day. We have made this a reality by making it simple to bookmark any meal at any moment. It's super quick and easy to take a snapshot of any meal for super fast quick adds at a later time. In addition, if you are that person that eats the same frequent meals, we won't even make you tap to bookmark. Your prior day's meals are right in front of your face for a one tap log entry. This app was designed by users who have been logging food for years and just wanted more out of their food logging experience. Macros and calories are up front and personal in every screen while logging your food. -16 week weight loss program with daily videos: This program is designed to transform lives! Seriously! It was designed and implemented by a dietitian with well over a decade of experience helping people just like you. She has helped thousands of people successfully lose weight. We have taken people to a place where they have kept weight off for years. If you are the more dedicated user, you can take what you learn here and get those 6 pack abs and keep them! You can do this with or without going to the gym. The gym is great, but without proper nutrition, it can be very difficult to maintain and improve that physique you have worked so hard on. -Activity tracker/exercise tracker: Log your activity to keep track of calories burned. You log the activity and the duration, and we will calculate your calories burned. You can see a breakdown by activity and a total day calories burn. -Weight tracker: Log your weight to keep up with how close you are to reaching your weight loss goal. The more often your update your weight, the more insight you will get about your current progress to your goal. -Water tracker: We have made it quick and easy to keep track of your daily water intake.

Screenshots

MacrosFirst4 screens
Macro Coach4 screens

Verdict

The call

The clearest difference is ads: Macro Coach at none against MacrosFirst's shown. Macro Coach also leads on review sentiment (100% vs 74%) and iOS requirement (13.4 vs 16.0). MacrosFirst's advantage is ratings volume (23K vs 23) and update cadence (weekly vs fortnightly). On price, rating, in-app purchases and monetization model there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. MacrosFirst sells 7 in-app purchases, starting at $11.99 per month and Macro Coach sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.9 for MacrosFirst against 5.0 for Macro Coach. That said, the two scores are not equally well evidenced: MacrosFirst has 23K ratings behind it against 23, so its average is the more settled of the two. Written reviews are what separate them: 74% of MacrosFirst's written reviews are positive against 100% of Macro Coach's.

UpkeepUpdate frequency

MacrosFirst ships an update weekly, Macro Coach fortnightly. The most recent releases landed on October 24, 2026 and October 13, 2026 respectively.

Scorecard6 real differences · 5 level
MacrosFirst versus Macro Coach: the parameters behind the verdict, then further details
ParameterMacrosFirstMacro Coach
PriceFreeFree
Rating4.9 (23K ratings)5.0 (23 ratings) — better
Positive reviews74.0% of reviews100.0% of reviews — better
Number of ratings23K — better23
Update frequencyWeekly — betterFortnightly
AdsYesNo — better
In-app purchasesYesYes
MonetizationFreemiumFree with in-app purchases
Best chart rank#86 — better—
DevicesiPhone, iPad, Apple WatchiPhone, iPad, iPod
Requires iOS16.013.4 — better
Further details — not scored
Size212 MB51 MB
Age rating12+17+
DeveloperMacrosFirst, Inc.LINDSEY MICHAEL MS RDN LLC

Customer experience

MacrosFirst

All ratings23,150 ratings
Positive97.2%
Neutral1.6%
Negative1.3%
Written reviews516 reviews
Positive74.0%
Neutral6.4%
Negative19.6%

Macro Coach

All ratings23 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews12 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

MacrosFirst

Reported bugs

3 issues
  • Search function not working properly
  • Time zone issues causing date discrepancies
  • Scanning feature recording incorrect nutrition info

Requested features

5 requests
  • Integration with Apple Health
  • Ability to share meals/recipes with friends
  • Customizable macro goals (e.g., carb cycling)
  • Improved reporting and progress tracking
  • Option to submit food data corrections

Macro Coach

Not enough reviews yet to summarise bugs or requests.

In-app purchases

7 purchases

MacrosFirst

Subscriptions7
  • MacrosFirst Premium7 Days trial2 variants$11.991 Month
  • MacrosFirst Premium14 Days trial2 variants$11.991 Month
  • MacrosFirst Premium7 Days trial$41.991 Year
Show 4 more
  • MacrosFirst Premium7 Days trial$71.991 Year
  • MacrosFirst Premium14 Days trial$71.991 Year
  • MacrosFirst Premium7 Days trial$79.991 Year
  • MacrosFirst Premium14 Days trial$79.991 Year
1 purchases

Macro Coach

One-time1
  • Full 16 Week Program$119.99

Questions

Is MacrosFirst free?
MacrosFirst is free to download, with in-app purchases available.
Is Macro Coach free?
Macro Coach is free to download, with in-app purchases available.
Which has better reviews, MacrosFirst or Macro Coach?
Macro Coach is rated higher. MacrosFirst averages 4.9 out of 5 from 23K ratings, while Macro Coach averages 5.0 from 23 ratings.
Do MacrosFirst or Macro Coach have ads?
MacrosFirst shows ads; Macro Coach does not.
Which is updated more often, MacrosFirst or Macro Coach?
MacrosFirst ships an update weekly, and Macro Coach fortnightly. Most recently, MacrosFirst was updated on October 24, 2026 and Macro Coach on October 13, 2026.

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