Comparison

AURA App vs Pure Plank

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

AURA App

Monitor your body composition and hydration levels with advanced bioimpedance analysis. Track trends, view health insights, and set fitness goals to improve your lifestyle and workouts. Integrates with Apple Watch accessories for comprehensive health tracking.

Highlights
  • Body composition tracking
  • Hydration level monitoring
  • Bioimpedance vector analysis
  • Health insights and trends
  • Fitness and wellness goal setting
  • Apple Watch accessory management
  • HealthKit integration
Features
Read full description

AURA App — the only app for the AURA Devices products. Changing yourself for the better starts from within. Everything in our body is significant for better sports performance and quality of life. AURA App helps you view a complete history of your health insights and body changes with the help of bioimpedance vector analysis. You can see trends, monitor progress, and improve your lifestyle and workouts every day. Our products and the mobile app create an ecosystem to transform your daily life routine and essential habits into advantages. Track your fat/muscle volume and water levels, set your fitness or wellness goals, and achieve them faster with AURA Devices. AURA Strap 2 The accessory band for Apple Watch with body composition and hydration tracking features to help you achieve your sport or lifestyle goals faster. The next generation of the device offers a totally new experience of health and fitness data tracking. Set goals and track your performance during both workouts and daily life. AURA Plus AURA Plus is a subscription-based service featuring advanced analytics, workout content, and chats with a certified personal coach/sports physician. The service empowers AURA products with additional features and provides members with more resources to achieve their fitness goals. TRACK YOUR ENTIRE BODY Using bioimpedance vector analysis, track your fat/muscle volume, hydration levels, heart rate, activity, and achieve your goals faster. Get personal insights based on your measurements to improve your health and lifestyle. HYDRATION TRACKING Monitor your hydration during your workouts and physical activities. Check it every day, see the trends, and get personal insights based on your data. OTHER FEATURES: – Manage your AURA Band and AURA Strap for Apple Watch – Use the companion app for Apple Watch – Update firmware and check battery level – Syncs with Health App via HealthKit REQUIRES: – AURA Strap 2 for Apple Watch, AURA Strap or AURA Band – The AURA App for Apple Watch works with Series 3 or newer with the latest watchOS. Be healthy and stay fit with AURA Devices.

About

Pure Plank

This app offers customizable planking routines for a full-core workout in as little as 3 minutes daily. It helps users set and achieve fitness goals, improve both mental and physical health, and makes core training engaging and fun.

Highlights
  • Customizable planking routines
  • Goal setting and tracking
  • Core strength improvement
  • Mental and physical health benefits
  • Engaging and fun workouts
  • Suitable for all fitness levels
Features
Read full description

"Sick of crunches and situps? So were World Champion wrestlers Jay Reso & Adam Copeland when they came up with the PurePlank board and app. The two pros put their heads together to think of the best way to keep fit while living their best life out of the ring. Planking provides a total core workout in as little as 3 minutes per day, preparing you for peak athleticism, boosting mood, and building muscle seamlessly. Crunches, situps, and traditional core exercise only work out abdominal muscles. While there is nothing wrong with these workouts, they aren’t the most exciting or efficient core routines you can mix into your daily routine. When it comes to a full-core training routine, nothing beats planks. PurePlank helps anyone write their core comeback story using the power of planking. Customize Your Planking Routine PurePlank is made for everyone. Started by two men in their 40s, PurePlank was their vision for an adaptable workout routine made to work for a wide range of users – from someone who has never worked out before to someone who has made working out an integral part of their lives. The PurePlank app features customizable plank exercise routines that meet you in your workout journey. Work Up To New Goals Goals propel us in our fitness journeys when we tire of the same exercises. The PurePlank interactive app helps you meet new goals as your body and mind grow stronger. Professional plankers help you set goals and work through them, while the PurePlank board allows you to work up your time, endurance, and more. Improve Mental & Physical Health A good core training routine is key to a healthy lifestyle. Core body muscles provide body stability, improve balance, and propel health goals. Planking provides all the benefits of traditional core training exercises (like crunches and situps) with the added benefit of a mental health boost. Get your endorphins flowing and your muscles pumped with the help of PurePlank. Never Get Bored It’s easy to get bored with traditional workouts. You stagnate and grow tired of doing the same movements repeatedly without a change in routine. The PurePlank companion app utilizes professionals to make your workout exciting, personal, and, most importantly – fun. Engage your core strength in just 3 minutes per day, and never get bored doing it. The PurePlank app utilizes bodyweight, proper planking technique, engaging workout routines, and the PurePlank board to allow anyone to feel their best and train their core from home."

Screenshots

AURA App4 screens
Pure Plank4 screens

Verdict

The call

The clearest difference is rating: AURA App at 4.0 against Pure Plank's 2.0. AURA App also leads on ratings volume (1K vs 46) and review sentiment (31% vs 15%). Pure Plank's advantage is in-app purchases (none vs 10). On price, update cadence, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. AURA App sells 10 in-app purchases, starting at $9.99 per month. Pure Plank asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

AURA App holds the better App Store score, 4.0 against 2.0. That said, the two scores are not equally well evidenced: AURA App has 1K ratings behind it against 46, so its average is the more settled of the two. Written reviews point the same way: 31% of AURA App's written reviews are positive against 15% of Pure Plank's.

UpkeepUpdate frequency

AURA App ships an update fortnightly, Pure Plank monthly. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

Scorecard5 real differences · 5 level
AURA App versus Pure Plank: the parameters behind the verdict, then further details
ParameterAURA AppPure Plank
PriceFreeFree
Rating4.0 (1K ratings) — better2.0 (46 ratings)
Positive reviews30.5% of reviews — better15.4% of reviews
Number of ratings1K — better46
Update frequencyFortnightly — betterMonthly
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPod, Apple Watch — betteriPhone, iPod
Requires iOS14.1 — better15.1
Further details — not scored
Size383 MB42 MB
Age rating12+4+
DeveloperAURA Devices Inc.Pure Plank LLC

Customer experience

AURA App

All ratings1,021 ratings
Positive75.0%
Neutral2.8%
Negative22.1%
Written reviews259 reviews
Positive30.5%
Neutral4.2%
Negative65.3%

Pure Plank

All ratings38 ratings
Positive21.1%
Neutral2.6%
Negative76.3%
Written reviews39 reviews
Positive15.4%
Neutral2.6%
Negative82.1%

Bugs and requests

AURA App

Reported bugs

4 issues
  • Frequent app crashes and freezes
  • Inability to connect device to app
  • Inconsistent and erratic measurement results
  • Syncing issues between device and app

Requested features

5 requests
  • Improved accuracy and consistency of measurements
  • Better battery life and rechargeability
  • Streamlined and simplified measurement process
  • More robust app stability and connectivity
  • Clearer interpretation and guidance on data

Pure Plank

Not enough reviews yet to summarise bugs or requests.

In-app purchases

10 purchases

AURA App

Subscriptions9
  • AURA Plus One Month1 Month trial$9.991 Month
  • AURA Plus One Month6 Months trial$9.991 Month
  • AURA Plus One Month$9.991 Month
Show 6 more
  • AURA Plus One Month14 Days trial$9.991 Month
  • AURA Plus One Month3 Months trial$9.991 Month
  • AURA Plus Annual1 Month trial$79.991 Year
  • AURA Plus Annual6 Months trial$79.991 Year
  • AURA Plus Annual14 Days trial$79.991 Year
  • AURA Plus Annual3 Months trial$79.991 Year
One-time1
  • AURA Plus Lifetime Plan$179.00
None

Pure Plank

No in-app purchases

Questions

Is AURA App free?
AURA App is free to download, with in-app purchases available.
Is Pure Plank free?
Pure Plank is free to download, with no in-app purchases.
Which has better reviews, AURA App or Pure Plank?
AURA App is rated higher. AURA App averages 4.0 out of 5 from 1K ratings, while Pure Plank averages 2.0 from 46 ratings.
Do AURA App or Pure Plank have ads?
Neither AURA App nor Pure Plank shows ads.
Which is updated more often, AURA App or Pure Plank?
AURA App ships an update fortnightly, and Pure Plank monthly. Most recently, AURA App was updated on November 2, 2026 and Pure Plank on November 3, 2026.

Other comparisons