28 Program vs Wellbeing Gateway
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
28 Program
This app offers daily 28-minute workouts and personalized meal plans with customizable options. It provides shopping lists, progress tracking, and access to professional support for fitness, nutrition, and motivation.
- Daily 28-minute workouts
- Customizable meal plans
- Weekly personalized shopping lists
- Progress tracking
- Integration with Apple Health
- Access to professional support
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Feel better, move more and build healthy habits with 28. 28 brings workouts, healthy recipes, personalised meal planning, mindfulness and expert support together in one easy-to-use app — helping you make healthy living work for you. Whether you’re just getting started, returning to exercise or ready for your next challenge, you’ll find plenty of ways to move, eat well and feel your best. MOVE YOUR WAY Choose from thousands of workouts across strength, HIIT, Pilates, yoga, low impact, circuits and more. Search and filter by workout type, trainer and duration, or explore curated collections to find something that suits your day. FOLLOW A PROGRAM Stay motivated with structured programs and challenges designed for different goals, fitness levels and life stages. From progressive fitness challenges to strength, Pilates, yoga and women’s health programs, there’s something to help you keep moving forward. PLAN YOUR WEEK Bring your workouts, meals, mindfulness and rest days together with your weekly planner, making it easier to stay organised and build a routine that works for you. EAT WELL Discover a huge library of healthy, delicious recipes and create a personalised meal plan to suit your needs. Find family favourites, high-protein meals, quick recipes, snacks and plenty more. DISCOVER SOMETHING NEW Explore hand-picked collections of workouts, recipes, programs and mindfulness content, save your favourites and discover recommendations for what to try next. SUPPORT FOR BODY & MIND Healthy living is about more than workouts. Explore meditations, mindset content and expert advice designed to support your overall wellbeing. YOUR HEALTH. YOUR ROUTINE. YOUR 28. However you choose to move, eat and look after yourself, 28 gives you the tools, variety and support to make healthy habits part of everyday life. You can find more information about using the 28 app and how we handle your personal information in our Terms & Conditions ( https://www.28group.co/terms/ ) and Privacy Policy ( https://www.28group.co/privacy-policy/ ). Have you got a question? Drop us a line at hello@28group.co
Wellbeing Gateway
Enhance your mental health and wellbeing with engaging activities, expert resources, and professional support. Access personalized content through self-assessment tools or guided programs. Connect with clinicians for confidential support anytime.
- Engaging activities
- Expert resources
- Detailed programs
- Professional support access
- Wellbeing Pulse assessment
- Wellbeing Check Tool
- 24/7 clinician chat
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Wellbeing Gateway is your complete companion to help you enhance your mental health and wellbeing. Filled with engaging activities, expert resources, detailed programs and access to professional support we’re here to support you to thrive at work, in health and life. If your organisation partners with Assure Programs, you and your family members all have access to Wellbeing Gateway. We know that navigating every aspect of life is not always easy, so we’re here to help. You can browse for content on your own, or take our Wellbeing Pulse or Wellbeing Check Tool to see content specifically curated for your needs. Sign up for a detailed wellbeing program to take a deep dive into a specific topic with step by step guidance and reminders to continue your journey. Or for personalised support, you can chat with an Assure clinician available 24/7, or request an appointment at a time that’s convenient for you. Wellbeing Gateway covers a broad range of wellbeing topics such as relationships, health, emotional issues, work life, parenting and money matters. With plenty of healthy recipes, exercise videos and meditations, you can always find something to support your wellbeing wherever you’re at. If you choose to chat with one of our health professionals, we are great at listening. We are experienced in helping individuals and families to work through the ups and downs of life. We are respectful, patient and treat your information with the utmost confidentiality.
Screenshots
Verdict
The clearest difference is in-app purchases: Wellbeing Gateway at none against 28 Program's 5. 28 Program's advantage is update cadence (fortnightly vs every 2 months). On price, review sentiment, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. 28 Program sells 5 in-app purchases, starting at $39.99 per month. Wellbeing Gateway asks for nothing beyond the download.
28 Program ships an update fortnightly, Wellbeing Gateway every 2 months. The most recent releases landed on October 17, 2026 and October 13, 2026 respectively.
| Parameter | 28 Program | Wellbeing Gateway |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (72 ratings) — better | — |
| Positive reviews | 58.8% of reviews | 66.7% of reviews — better |
| Number of ratings | 72 — better | — |
| Update frequency | Fortnightly — better | Every 2 months |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Subscription | Free — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.1 | 15.0 — better |
| Further details — not scored | ||
| Size | 26 MB | 94 MB |
| Age rating | 4+ | 4+ |
| Developer | Australian Life Tech Pty Ltd | SERENDIPITY (WA) PTY LTD |
Customer experience
28 Program
Wellbeing Gateway
Bugs and requests
28 Program
Reported bugs
4 issues- Workouts not loading properly
- Shopping list not updating correctly
- Inability to unmark completed workouts
- Sync issues between app and website
Requested features
4 requests- More dietary options (e.g. vegetarian, pescatarian)
- Better integration with fitness trackers
- Improved navigation and search functionality
- Ability to customize and save preferred workouts/meals
Wellbeing Gateway
Not enough reviews yet to summarise bugs or requests.
In-app purchases
28 Program
- Monthly Membership$39.991 Month
- All Access Subscription - Quarterly$99.003 Months
- Quarterly Membership$102.993 Months
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- All Access Subscription Annual$199.001 Year
- Yearly Membership$199.001 Year
Wellbeing Gateway
No in-app purchases
Questions
Is 28 Program free?
Is Wellbeing Gateway free?
Do 28 Program or Wellbeing Gateway have ads?
Which is updated more often, 28 Program or Wellbeing Gateway?
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