RED CRM vs Realtor.com PRO
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
RED CRM
Streamline lead management and client follow-up for real estate professionals. Automate workflows, receive important notifications, and manage contacts efficiently from your mobile device.
- Automated lead workflows
- Mobile-first productivity
- Push notifications for lead activity
- Contact and customer management
- Enterprise-level features
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• Respond faster, capture essential information, and turn more leads into customers! • The best real estate CRM tool is the one you don't even have to think about. From the time you receive a prospective lead RED CRM automatically takes you through an easy-to-use Workflow that allows you accept your lead, update your lead, set it up for a Marketing campaign - and set it up for follow-up - all within a few taps on your mobile device. • RED CRM empowers you to run your business from your mobile device, allowing you to do everything you would ordinarily do - from receiving push notifications on important Lead activity and To Dos in order to work your leads, to updating your contacts, to servicing your customers - right from your mobile device! • Whether you're in the office, at the airport, or checking in from a coffee shop, RED CRM is your key to productivity. • Our platform is used by real estate agents, brokers, administrators and is a featured tool utilized at the Enterprise-Level by some of the very top franchises in the industry! • With the power of RED CRM, you can now connect to your customers and follow-up with your customers in a whole new way, all from your mobile device. • Now with iPhone X display support! • NOTE: a Real Estate Digital (RED) account is required to use this application.
Realtor.com PRO
This app helps real estate agents manage leads and client communication. It provides instant notifications for new leads, allows easy access to contact information, and enables direct calls, texts, or emails to clients.
- Lead management
- Client communication
- Instant push notifications
- Contact information access
- Direct calling, texting, emailing
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New and improved app for real estate agents! Streamline your lead management and keep in close contact with your current and future clients with our latest inbox tools with the Realtor.com® PRO app. Reach out immediately to new leads while keeping up with your old ones. Manage your pipeline easily with glance-and-go status visibility. Experience streamlined versions of the functionality you already expect, so you can: - Catch leads fast with instant push notifications - See all contact info entered by each lead, like name, location, and property details. - Call, text or email each of your leads straight from the app
Screenshots
Verdict
The clearest difference is rating: RED CRM at 5.0 against Realtor.com PRO's 4.5. RED CRM also leads on device support (3 vs 1) and iOS requirement (9.0 vs 17.0). Realtor.com PRO's advantage is ratings volume (285 vs 5) and update cadence (monthly vs every 2 months). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
RED CRM holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Realtor.com PRO has 285 ratings behind it against 5, so its average is the more settled of the two.
RED CRM ships an update every 2 months, Realtor.com PRO monthly. The most recent releases landed on October 2, 2026 and October 23, 2026 respectively.
| Parameter | RED CRM | Realtor.com PRO |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (5 ratings) — better | 4.5 (285 ratings) |
| Positive reviews | — | 10.5% of reviews |
| Number of ratings | 5 | 285 — better |
| Update frequency | Every 2 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 9.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 4 MB | 79 MB |
| Age rating | 4+ | 4+ |
| Developer | Real Estate Digital | Move, Inc. |
Customer experience
RED CRM
Realtor.com PRO
Bugs and requests
RED CRM
Not enough reviews yet to summarise bugs or requests.
Realtor.com PRO
Reported bugs
15 issues- Login screen freezes or times out
- App crashes when sending messages
- App crashes when updating contact status
- Unable to write or save notes on contacts
- App freezes within minutes of opening
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- Automatic logout requiring frequent re-authentication
- Error messages about app updates when none exist
- App won't load leads properly (missing images)
- Contact search returns incorrect results
- App crashes when changing contact status
- Texting functionality non-functional
- Profile update causes app to flicker and stop
- App fails to display properly on iOS devices
- App gets stuck in loading loops
- Auto-responses send despite manual status changes
Requested features
8 requests- iPad compatibility
- Improved login authentication system
- Better contact note-taking functionality
- Texting feature that actually works
- Lead verification and quality control
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- Account settings and profile management access
- Auto-response control for follow-ups
- Display of property images alongside lead information
In-app purchases
RED CRM
No in-app purchases
Realtor.com PRO
No in-app purchases
Questions
Is RED CRM free?
Is Realtor.com PRO free?
Which has better reviews, RED CRM or Realtor.com PRO?
Do RED CRM or Realtor.com PRO have ads?
Which is updated more often, RED CRM or Realtor.com PRO?
Other comparisons
