Comparison

Colgate Magik vs BrushBuddy

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Colgate Magik

This app uses augmented reality to transform a manual toothbrush into a smart device for children. It gamifies brushing by having kids hunt monsters and earn rewards, while also tracking their technique across 16 zones of the mouth. A parental dashboard provides feedback to help improve brushing habits.

Highlights
  • Augmented reality brushing games
  • 16-zone mouth tracking
  • Cavity monster hunting
  • 3D Magik Brushing Masks
  • Parental dashboard
  • Personalized mouth map
  • Photo saving to camera roll
Read full description

Get ready, now your child can hunt out the Magik brushing monsters on all 16 zones of the mouth. All Magik worlds and masks have been redesigned in full 3D! The Colgate Magik app will unlock your Colgate Magik toothbrush kit. The app uses Augmented Reality to give your children a fun brand new brushing experience, turning the Colgate Magik manual 5+ toothbrush into a connected smart toothbrush. Take the guesswork out of brush time as the Colgate Magik toothbrushing app can detect where they brush. Using advanced visual tracking, it is the first manual toothbrush that can visibly track your kids brushing technique. As your child brushes they will be able to travel through augmented reality games, fight cavity monsters and claim 3D Magik Brushing Masks as they continue on their adventure; all while learning proper brushing techniques! Hunt out the augmented reality Magik brushing monsters on all 16 zones of the mouth, front, sides and tops of teeth now get the monster treatment, helping your child learn the proper brushing technique for life. The fun doesn't stop when the brushing is up, we have added a cool new mask try-on feature to the shop. Each time your child brushes they get a chance to pick a prize, which changes every time they brush. Sharing your photos will be so much easier as you can download the brushing pictures straight to your camera roll. Just a FEW highlights of the app: -Updated gameplay to include 16 zones, front, sides and tops of teeth -Augmented Reality Games: Using your toothbrush connector you can turn brushing into a game. By following the brushing guidance in each level of the app you can defeat cavity monsters and win augmented reality masks as prizes. -Discover new game worlds: The better you brush the more prizes you can win and more game levels you can unlock! Now with 15 levels to explore as you improve your brushing -Parental dashboard: Here you can review brushing feedback and get guidance on how to improve your children's brushing performance. -Magik photobooth pictures can be saved to the camera roll of your phone -Magik Check Up: Provides a personalized mouth map to show where each child has brushed and where they missed, so they can improve their technique over time Colgate Magik - because teaching better brushing today leads to a brighter tomorrow!

About

BrushBuddy

This app helps you maintain a consistent dental hygiene routine with a guided brushing timer and personalized reminders. Track your progress with streaks and statistics, and receive helpful dental health tips.

Highlights
  • Guided brushing timer
  • Customizable reminders
  • Progress tracking with streaks
  • Dental health tips
  • Sound feedback
  • Dark Mode
Features
Read full description

Brushing your teeth has never been easier! Follow along Capy, your personal Brush Buddy, and keep a consistent dental hygiene routine! With BrushBuddy, you can: - Receive dental health tips - Set custom reminders to brush whenever you like! - Keep track of your progress with streaks and statistics - Follow along the brushing timer to know what teeth regions to brush - Receive sound feedbacks during your brushing - Customize your experience with Dark Mode!

Screenshots

Colgate Magik4 screens
BrushBuddy4 screens

Verdict

The call

Colgate Magik and BrushBuddy both sit at 4.5 stars, but that hides the real split: 82% of BrushBuddy's written reviews are positive against 44% of Colgate Magik's. BrushBuddy also leads on update cadence (daily vs every 2 months). Colgate Magik's advantage is ratings volume (1.6K vs 22). On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.5 for Colgate Magik against 4.5 for BrushBuddy. That said, the two scores are not equally well evidenced: Colgate Magik has 1.6K ratings behind it against 22, so its average is the more settled of the two. Written reviews are what separate them: 44% of Colgate Magik's written reviews are positive against 82% of BrushBuddy's.

UpkeepUpdate frequency

Colgate Magik ships an update every 2 months, BrushBuddy daily. The most recent releases landed on October 27, 2026 and October 25, 2026 respectively.

Scorecard3 real differences · 7 level
Colgate Magik versus BrushBuddy: the parameters behind the verdict, then further details
ParameterColgate MagikBrushBuddy
PriceFreeFree
Rating4.5 (1.6K ratings) — better4.5 (22 ratings)
Positive reviews44.4% of reviews82.4% of reviews — better
Number of ratings1.6K — better22
Update frequencyEvery 2 monthsDaily — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS15.014.1 — better
Further details — not scored
Size195 MB11 MB
Age rating4+4+
DeveloperColgate-Palmolive CompanyNicolas Godoy de Almeida

Customer experience

Colgate Magik

All ratings1,589 ratings
Positive87.2%
Neutral4.7%
Negative8.1%
Written reviews144 reviews
Positive44.4%
Neutral18.8%
Negative36.8%

BrushBuddy

All ratings23 ratings
Positive87.0%
Neutral8.7%
Negative4.3%
Written reviews17 reviews
Positive82.4%
Neutral11.8%
Negative5.9%

Bugs and requests

Colgate Magik

Reported bugs

5 issues
  • App crashes/freezes
  • Login/authentication issues
  • Toothbrush not recognized
  • Progress resets unexpectedly
  • Inconsistent scoring/rewards

Requested features

5 requests
  • More worlds/levels to unlock
  • Ability to transfer accounts across devices
  • Parental dashboard to track progress
  • Flossing feature
  • Customizable brushing timer

BrushBuddy

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Colgate Magik

No in-app purchases

None

BrushBuddy

No in-app purchases

Questions

Is Colgate Magik free?
Colgate Magik is free to download, with no in-app purchases.
Is BrushBuddy free?
BrushBuddy is free to download, with no in-app purchases.
Which has better reviews, Colgate Magik or BrushBuddy?
Colgate Magik is rated higher. Colgate Magik averages 4.5 out of 5 from 1.6K ratings, while BrushBuddy averages 4.5 from 22 ratings.
Do Colgate Magik or BrushBuddy have ads?
Neither Colgate Magik nor BrushBuddy shows ads.
Which is updated more often, Colgate Magik or BrushBuddy?
Colgate Magik ships an update every 2 months, and BrushBuddy daily. Most recently, Colgate Magik was updated on October 27, 2026 and BrushBuddy on October 25, 2026.

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