Bakell® vs SALLY BEAUTY
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Bakell®
Shop for edible glitter, cake decorating tools, baking supplies, and crafting materials. Features a fast checkout, multiple payment options, wish lists, and product reviews.
- Fast checkout process
- Multiple payment options
- Wish list functionality
- Product reviews
- Sorting and filtering options
- Social media integration
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Our new Bakell app is the #1 shopping & retail mobile app for purchasing edible glitter, luster dust, cake decorating tools, baking utensils, silicone molds, stencils, cupcake wrappers, airbrush guns & crafting supplies! Bakell products are the leading choice for Cake Artist Professionals, DIY Crafters, and Baking Enthusiasts for everything crafts and confectionery decorating! Bakell is a five star seller across multiple selling channels including Google, Amazon, Facebook, Etsy, eBay as well as our own website, bakell.com! Our app makes shopping easy.... - Lighting fast checkout process - Use Apple Pay, Google Pay, Pay Pal, Credit Card or Amazon Pay - Add products to your wish list - Read and leave product reviews - Sort by price, relevance, newest, title & more - Easily follow the Bakell brand on on our Social Media channels - Add additional quantities to a product right from the checkout page - Fast loading technology providing an amazing UI experience Download & enjoy the NEW Bakell Mobile app and explore why Bakell has become the leading online retail & wholesale destination for everything glitter, edible dust, baking, crafting and cake decorating supplies!
SALLY BEAUTY
Easily shop for hair and nail products with instant access to deals and rewards. Discover products faster with clearer categories and at-a-glance details. Search smarter and manage your account, offers, and rewards all in one place.
- Instant deals and rewards access
- Clearer product categories
- At-a-glance product details
- Smarter search functionality
- Account and rewards management
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Welcome to the new Sally app! Easier shopping, right at your fingertips. See your deals & rewards instantly. Your savings, rewards and favorites – front and center. Discover more. Scroll less. Shop with clearer categories and at-a-glance details that help you find the right products without all the extra tapping. Search smarter. Shop your way. Jump to popular searches, scan products faster and browse the way you like. Get the highlights, fast. See a quick, easy summary of what shoppers really think so you can decide with confidence — in seconds. Everything you need, right where you want it. Your most-used actions are now up front, making it easier to manage rewards, offers and your account in one place.
Screenshots
Verdict
Bakell® and SALLY BEAUTY both sit at 5.0 stars, but that hides the real split: 100% of Bakell®'s written reviews are positive against 36% of SALLY BEAUTY's. Bakell® also leads on iOS requirement (13.0 vs 15.6). SALLY BEAUTY's advantage is ratings volume (70K vs 28) and update cadence (every 3 weeks vs every 3 months). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Bakell® holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: SALLY BEAUTY has 70K ratings behind it against 28, so its average is the more settled of the two. Written reviews point the same way: 100% of Bakell®'s written reviews are positive against 36% of SALLY BEAUTY's.
Bakell® ships an update every 3 months, SALLY BEAUTY every 3 weeks. The most recent releases landed on November 2, 2026 and November 11, 2026 respectively.
| Parameter | Bakell® | SALLY BEAUTY |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (28 ratings) — better | 4.8 (70K ratings) |
| Positive reviews | 100.0% of reviews — better | 35.8% of reviews |
| Number of ratings | 28 | 70K — better |
| Update frequency | Every 3 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Best chart rank | — | #170 — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 13.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 184 MB | 140 MB |
| Age rating | 4+ | 4+ |
| Developer | Bakell LLC | Sally Beauty |
Customer experience
Bakell®
SALLY BEAUTY
Bugs and requests
Bakell®
Not enough reviews yet to summarise bugs or requests.
SALLY BEAUTY
Reported bugs
4 issues- App crashes and freezes
- Cart issues (items disappearing, unable to remove)
- Incorrect order processing and fulfillment
- Payment problems (declined cards, double charges)
Requested features
4 requests- Improve app stability and usability
- Provide accurate real-time inventory information
- Streamline checkout process
- Enhance communication on order status and delays
In-app purchases
Bakell®
No in-app purchases
SALLY BEAUTY
No in-app purchases
