LIMÉ vs SELA
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
LIMÉ
Discover the latest fashion trends in clothing, shoes, and accessories for women and kids. This app offers a user-friendly shopping experience, curated looks, and personalized fit assistance. Stay updated on new arrivals and exclusive promotions.
- Seamless shopping experience
- New arrivals alerts
- Curated stylist looks
- Wishlist functionality
- AI Size Assistant
- Promotions and offers
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LIMÉ is a fashion brand offering clothing, shoes, and accessories for women and kids. Positioned in the accessible price segment, LIMÉ delivers a complete assortment that addresses key customer needs while bringing runway-to-real-life trends to a broader audience. New arrivals are introduced weekly. With the LIMÉ app, you can: • enjoy a seamless shopping experience with a user-friendly interface; • be the first to hear about new arrivals, promotions and special offers; • explore ready-to-wear looks curated by LIMÉ stylists; • save your favourite items to your wishlist; • find your perfect fit with the AI Size Assistant.
SELA
Shop for modern, comfortable clothing for the whole family with easy delivery and payment options. Enjoy a loyalty program and try on items before buying. New collections are added weekly.
- Home and store delivery
- Try before you buy
- Loyalty program with points
- Weekly catalog updates
- Check in-store availability
- Easy multi-click ordering
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SELA — семейный модный бренд, создающий основу любого гардероба и дома Красивые и качественные вещи для повседневной жизни миллионов людей. Коллекции для женщин, мужчин, детей (0–14), девушек (17–24) и линия товаров для дома SELA HOME. • Обновление каталога каждую неделю • Возможность проверить наличие товара в магазинах сети • Удобные способы оплаты • Программа лояльности: накапливайте баллы и оплачивайте ими покупки • Возможность примерки перед покупкой • Быстрая доставка на дом, в магазины, постаматы или пункты самовывоза по всей России (бесплатно от 2 000₽)
Screenshots
Verdict
LIMÉ and SELA both sit at 4.7 stars, but that hides the real split: 45% of LIMÉ's written reviews are positive against 24% of SELA's. LIMÉ also leads on update cadence (every 10 days vs every 4 weeks) and ratings volume (1.5K vs 476). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.7 for LIMÉ against 4.8 for SELA. Both are backed by a comparable volume of ratings — 1.5K and 476 respectively. Written reviews are what separate them: 45% of LIMÉ's written reviews are positive against 24% of SELA's.
LIMÉ ships an update every 10 days, SELA every 4 weeks. Both last shipped on November 3, 2026.
| Parameter | LIMÉ | SELA |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (1.5K ratings) | 4.8 (476 ratings) — better |
| Positive reviews | 45.0% of reviews — better | 24.3% of reviews |
| Number of ratings | 1.5K — better | 476 |
| Update frequency | Every 10 days — better | Every 4 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 16 | 15.1 — better |
| Further details — not scored | ||
| Size | 168 MB | 21 MB |
| Age rating | 4+ | 17+ |
| Developer | STIL TREID, OOO | Melon Fashion Group |
Customer experience
LIMÉ
SELA
In-app purchases
LIMÉ
No in-app purchases
SELA
No in-app purchases








