Freya vs Mindful Birth

Meet Freya, the world’s first hypnobirthing-friendly birth timer, brought to you by The Positive Birth Company. This award-winning birth timer supports you through labour, coaching you through every single surge (or contraction) with a simple breathing technique and guided relaxations. Put hypnobirthing techniques into practice during pregnancy, labour and childbirth Relax between surges with a mix of guided relaxations, positive affirmations, gentle music and calming visualisations Birth timer that keeps track of surges, logging each surge or contraction so you can see how frequently they are coming and how long they are lasting Receive a notification from Freya when your labour is established and it might be a good time to call your midwife Use Freya during pregnancy to practice breathing techniques and relaxation Available in French, German, Portuguese, Spanish and Italian Never birth alone with Freya by your side. TRACK YOUR SURGES In hypnobirthing we refer to contractions as surges, because a ‘surge’ more accurately describes the sensation you’ll experience when in labour. Freya is the ONLY hypnobirthing-friendly contraction timer on the app store, designed specifically with hypnobirthing mums in mind, using appropriate terminology, but can be used by anyone. If you would like to know more about Hypnobirthing, follow The Positive Birth Company on Instagram or Tik Tok where we share loads of free resources to make your birth better. PREPARE FOR BIRTH You can use this birth timer in pregnancy to help you relax and prepare for childbirth. In fact the more you practice your breathing and listen to the guided relaxations and positive affirmations, the more familiar they will become and the more effective they will be at helping you relax when it comes to birth. Positive affirmations have been proven to change the way your mind works and listening regularly will help you feel less anxious and more confident in the lead up to birth. You can practice daily and then reset the surge history whenever you like. THE SCIENCE We know the more relaxed you are during birth, the more oxytocin you will produce. Oxytocin helps your uterus to work efficiently, making labour faster and more comfortable. LIFESKILLS Freya can be used for pregnancy and post-birth relaxation, any time you feel you could benefit from taking some deep breaths or need some help finding your zen. Everything you learn - mindfulness exercises and breathing techniques - are skills for life. If you have any questions or spot any pesky bugs lurking about the place please do let us know at hello@thepositivebirthcompany.com WHAT YOU’LL GET: - iPhone and Apple Watch app - Timer to record your surges (also known as a contraction timer) and let you know when you’re in established labour - Coaching audio to keep your mind focused on breathing through each surge and the ability to switch between 4 and 8 breath counts or 3 and 6, or turn the counting off altogether. - 4 different birth coach voices - Guided relaxations, positive affirmations and soothing visuals to help keep you relaxed between surges - A gentle expanding visualisation that you can use to sync your breathing - Option to record your own music, visualisations or relaxation tracks - You can listen to your own playlist on a third party app (such as Spotify) whilst still using the Freya app to keep track of your surges and coach you through each one. - A detailed log of your surges over time, so you can track your progress through labour, reset this after you practice breathwork at any time - Ability to easily share the log with your birth partner, midwife or doula - Coaching created by renowned hypnobirthing expert Siobhan Miller, founder of The Positive Birth Company Download the ONLY hypnobirthing-friendly birth timer on the App Store and prepare to meet your baby in the best possible way, feeling calm and confident, relaxed and happy!

Created by award-winning The Mindful Birth Group®, the Mindful Birth app is the only pregnancy app that allows you to choose your birth preference (vaginal or caesarean birth) and see information tailored to your preference and due time. If you change your mind at any time during your pregnancy, simply switch your preference on your profile page. The unique mindful design will help you stay present each week as you grow your baby and look forward to meeting them with this fully customisable app. All births and paths to pregnancy are supported through the inclusive features, design and language used. WHAT’S INCLUDED WEEKLY UPDATES Customise your updates with your baby’s nickname and then find out what’s happening week by week with: • Key information and milestones about your baby’s and your body’s development • See what size your baby is in relation to our beautifully drawn sketches • Positive affirmations to support your mindset along the way MINDFUL RELAXATION AUDIOS Tailored to your birth preference, these positive affirmations and relaxation audios have been created by The Mindful Birth Group® to relieve any anxieties you may have around pregnancy and birth: • Our positive affirmations are proven to help the brain to reframe birth in a positive way, and therefore promotes relaxation and calm however you meet your baby • Listen to our deep relaxation audio during pregnancy before you go to sleep, and then during the birth (if you feel like it at the time) to help your mind and body relax HOSPITAL PACKING LISTS, EDITABLE AND TAILORED TO YOUR BIRTH PREFERENCE We’ve got you covered with our hypnobirthing friendly lists: • A list for you, including the oxytocin supporting items • A list for birth partners • A list for baby • Space for your own list of other ‘to do’s’ CONTACT LIST • A helpful space for you to store all of your pregnancy and birth related contacts WAVE (CONTRACTION) TIMER • Track your waves (contractions) on a hypnobirthing friendly timer • Choose to upload your own personal oxytocin-friendly background picture or use our calming wave animation to support you through your waves • Share the log with your health care provider and gauge when active labour is starting Have any questions or feedback about the app? Please send us an email at app@themindfulbirthgroup.com