Impulse vs Imprint
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Impulse
Enhance your cognitive abilities with personalized brain training games and puzzles. Discover your mental strengths and weaknesses through self-discovery tests, and track your progress over time to build a sharper mind.
- Personalized daily training plans
- Memory & processing speed training
- Attention & focus exercises
- Mental math challenges
- Problem-solving games
- Cognitive profile discovery
- IQ and personality tests
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100+ million downloads 4.7 worldwide rating App of the Day in 50+ countries Train your brain. Discover yourself. Become sharper. Impulse is more than a brain training app — it's a complete toolkit for understanding how your mind works and building it into its strongest version. Struggle to stay focused? Forget things easily? Feel like your brain could do more? That’s where Impulse comes in. TRAIN WHAT YOUR BRAIN NEEDS MOST Impulse builds a personalized daily training plan tailored to the brain areas you need most: - Memory & Processing speed - Attention & focus - Mental math - Problem-solving Our science-inspired games are challenging enough to keep you progressing and simple enough to enjoy every day — at any age or skill level. DISCOVER YOUR COGNITIVE PROFILE Go deeper with a library of self-discovery tests that reveal how your mind truly works: - IQ tests & Cognitive strengths - Personality type and archetype insights - Emotional intelligence and self-awareness tests Each test comes with personalized recommendations so you know exactly which areas to focus on and how to grow. TRACK YOUR GROWTH - See your performance trends over time - Get actionable insights — not just scores - Stay motivated with streaks and progress reports WHY IMPULSE Most brain apps just give you games. Impulse also gives you deeper understanding of yourself. Train smarter and stay sharp for life. Join 100 million people worldwide who've made Impulse part of their daily routine. Impulse offers a 3-day free trial with full access to all games - no ads, no interruptions. If you choose to subscribe, the fee will be shown in the app before you complete the payment. Payment will be charged to your iTunes Account at confirmation of purchase. Subscription automatically renews unless auto-renewal is turned off at least 24 hours before the end of the current period. You may manage your subscription and turn off auto-renewal at any time in your iTunes Account Settings. Terms of Service: https://brainimpulse.me/app/tos.html Privacy Policy: https://brainimpulse.me/app/privacy_policy.html Contact: support@brainimpulse.me
Imprint
This app offers bite-sized visual learning sessions on a wide range of topics, from psychology to finance. Master complex concepts quickly with elegant visuals and retain knowledge through daily quizzes. Save and review key insights in sessions lasting two minutes or less.
- Bite-sized visual learning
- Master essential topics
- Understand complex concepts
- Daily retention quizzes
- Save and review insights
- Short learning sessions
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Imprint is your visual guide to the world's most important knowledge. - Master essential topics in psychology, philosophy, history, finance, leadership, business, health, science, technology and more. - Understand complex concepts quickly, with elegant visuals that clarify key ideas and help you stay focused. - Take challenging daily quizzes that help you retain what you've learned. - Save and review the insights and visuals that matter most to you. - Complete a chapter in two minutes or less, in bite-sized sessions throughout your day. - Explore our rapidly expanding catalog, featuring: COURSES - Philosophy and the Meaning Life with Professor John Kaag - Finance and Investing: Essential Concepts for Wealth-Building - Interpersonal Dynamics: The Psychology of Human Relationships - Principles of Productivity: Skills and Strategies for Getting Things Done QUICK READS - The Freudian Mind: Id, Ego, Superego - mRNA Vaccines and the Future of Immunity - The Imprint Guide to Gerrymandering VISUAL GUIDES TO BESTSELLING BOOKS - Sapiens by Yuval Noah Harari - Atomic Habits by James Clear - The Beginner's Guide to the Stock Market by Matthew Kratter ...and much more! -- SUBSCRIPTION PRICING AND TERMS: Imprint offers an auto-renewing yearly subscription and an auto-renewing monthly subscription which allows you full access to all of the content in our catalog for as long as you maintain an active subscription. These prices are for United States customers. Pricing in other countries may vary and actual charges may be converted to your local currency depending on your country. Payment will be charged to the credit card connected to your iTunes account at the time of initial subscription purchase. Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current subscription period. Your account will be charged for renewal within 24 hours prior to the end of the current period end date, and the cost of the renewal will be listed. You can manage your subscription and auto-renewal can be turned off by going to your Account Settings after the purchase. Read more about our Privacy Policy here: https://bit.ly/2UzFLvt Read more about our Terms of Service here: https://bit.ly/2Jc1rZm
Screenshots
Verdict
The clearest difference is monetization model: Impulse at free with in-app purchases against Imprint's subscription. Impulse also leads on review sentiment (70% vs 38%) and ratings volume (851K vs 58K). Imprint's advantage is chart position (#4 vs #16) and iOS requirement (16.0 vs 18.0). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Impulse sells 14 in-app purchases, starting at $4.99 per 7 days and Imprint sells 14 in-app purchases, starting at $3.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.7 for Impulse against 4.8 for Imprint. That said, the two scores are not equally well evidenced: Impulse has 851K ratings behind it against 58K, so its average is the more settled of the two. Written reviews are what separate them: 70% of Impulse's written reviews are positive against 38% of Imprint's.
Impulse ships an update weekly, Imprint every 4 days. Both last shipped on October 19, 2026.
| Parameter | Impulse | Imprint |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (851K ratings) | 4.8 (58K ratings) — better |
| Positive reviews | 69.5% of reviews — better | 38.2% of reviews |
| Number of ratings | 851K — better | 58K |
| Update frequency | Weekly | Every 4 days — better |
| Ads | Yes | Yes |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases — better | Subscription |
| Best chart rank | #16 | #4 — better |
| Devices | iPhone | iPhone, iPad — better |
| Requires iOS | 18.0 | 16.0 — better |
| Further details — not scored | ||
| Size | 265 MB | 192 MB |
| Age rating | 4+ | 12+ |
| Developer | GMRD Apps Limited | Polywise, Inc. |
Customer experience
Impulse
Imprint
User reviews
Impulse
From 851K App Store ratingsWhat we love
- 🤩 Engaging and fun brain games
- 🧠 Helpful for improving focus, memory, and cognitive abilities
- 📈 Tracks progress and compares to peers
- 🧘♀️ Relaxing and calming experience
- 🏆 Motivating to improve scores and skills
Room to improve
- 💰 Expensive subscription model, with limited free access
- 🤖 Misleading ads and paywalls for test results
- 🙄 Excessive ads and upselling in free version
- 🔒 Difficult to cancel subscription
- 🤨 Questionable accuracy of personality/IQ tests
Imprint
From 58K App Store ratingsWhat we love
- 🚀 Efficient learning
- 👍 Visually engaging
- 💡 Bite-sized content
- 🚀 Quick to use
- 👍 Great for visual learners
Room to improve
- 💰 Expensive subscription
- 🐛 Buggy performance
- 🔒 Lack of transparency on pricing
- 💰 Limited content for high price
- 🚫 Paywall restricts access
Bugs and requests
Impulse
Reported bugs
3 issues- Inconsistent progress tracking and level completion
- Crashes and freezes, especially on older devices
- Subscription issues and unexpected charges
Requested features
5 requests- More varied and challenging brain games
- Personalized training plans based on user needs
- Family sharing and multi-user support
- Better integration of test results and game performance
- Improved night mode and accessibility features
Imprint
Reported bugs
4 issues- Freezing or crashing issues
- Inconsistent load times
- Syncing problems between devices
- Unfinished or incomplete courses
Requested features
5 requests- Sync progress across devices
- Dark mode option
- More diverse content topics
- Ability to download content offline
- Better organization of saved content
In-app purchases
Impulse
- ImpulsePRO [7 days]3 Days trial$4.997 Days
- Premium Access3 Days trial$6.997 Days
- Premium Access$6.997 Days
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- Premium Access$7.997 Days
- Premium Access3 Days trial$7.997 Days
- ImpulsePRO [1 week]3 Days trial$9.997 Days
- ImpulsePRO [1 month, 25% off]3 Days trial$14.991 Month
- Premium Access$15.991 Year
- Premium Access$24.991 Year
- Premium Access$28.991 Year
- PRO [1 year, special offer]$29.491 Year
- ImpulsePRO [52 weeks]$29.991 Year
- Premium Access$39.991 Year
- Premium Access$49.99
Imprint
- Monthly Subscription$3.991 Month
- Monthly Subscription$7.991 Month
- Yearly Subscription$10.991 Month
Show 11 moreShow fewer
- Monthly Subscription$11.991 Month
- Monthly Subscription4 variants$15.991 Month
- Yearly Subscription7 Days trial$24.991 Year
- Imprint premium$29.991 Year
- Yearly Subscription7 Days trial2 variants$49.991 Year
- Discount yearly (7 day trial)7 Days trial$59.991 Year
- Yearly Subscription7 Days trial$69.991 Year
- Discounted yearly (no trial)$69.991 Year
- Yearly Subscription7 Days trial3 variants$74.991 Year
- Yearly Subscription7 Days trial2 variants$99.991 Year
- Yearly Subscription (Discount)7 Days trial$99.991 Year









