Comparison

VASSA&Co vs SELA

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

VASSA&Co

Shop premium clothing collections inspired by Russian constructivism, focusing on quality and timeless urban minimalism. Enjoy a full catalog, exclusive offers, and a loyalty card, with a special discount on your first purchase.

Highlights
  • Premium clothing collections
  • Russian constructivism aesthetic
  • Exclusive promotions
  • Electronic loyalty card
  • In-store availability information
  • First purchase discount
Features
Read full description

VASSA&Co – коллекции одежды премиального уровня, созданные в эстетике русского конструктивизма, с особым вниманием к качеству исполнения и материалов. В основе стиля дизайнера Вассы лежат вневременная эстетика, строгость силуэта, чистота линий, элегантность и изысканный урбанистический минимализм. Коллекции никогда не теряют свою актуальность, поэтому являются прекрасной инвестицией в создание делового гардероба. Установите мобильное приложение VASSA&Co и наслаждайтесь шопингом в любое время и в любом месте со всеми преимущества персонального магазина в вашем смартфоне: Максимальный ассортимент коллекции Эксклюзивные акции и предложения Электронная карта лояльности Информация о наличии изделий в магазинах Скидка 1000р. на первую покупку в приложении по промокоду NEW Удобные способы доставки оплаты Совершайте покупки через приложение быстро, безопасно и удобно.

About

SELA

Shop for modern, comfortable clothing for the whole family with easy delivery and payment options. Enjoy a loyalty program and try on items before buying. New collections are added weekly.

Highlights
  • Home and store delivery
  • Try before you buy
  • Loyalty program with points
  • Weekly catalog updates
  • Check in-store availability
  • Easy multi-click ordering
Features
Read full description

SELA — семейный модный бренд, создающий основу любого гардероба и дома Красивые и качественные вещи для повседневной жизни миллионов людей. Коллекции для женщин, мужчин, детей (0–14), девушек (17–24) и линия товаров для дома SELA HOME. • Обновление каталога каждую неделю • Возможность проверить наличие товара в магазинах сети • Удобные способы оплаты • Программа лояльности: накапливайте баллы и оплачивайте ими покупки • Возможность примерки перед покупкой • Быстрая доставка на дом, в магазины, постаматы или пункты самовывоза по всей России (бесплатно от 2 000₽)

Screenshots

VASSA&Co4 screens
SELA4 screens

Verdict

The call

VASSA&Co and SELA both sit at 4.8 stars, but that hides the real split: 88% of VASSA&Co's written reviews are positive against 24% of SELA's. SELA's advantage is ratings volume (455 vs 4) and update cadence (every 4 weeks vs every 2 months). On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.8 for VASSA&Co against 4.9 for SELA. That said, the two scores are not equally well evidenced: SELA has 455 ratings behind it against 4, so its average is the more settled of the two. Written reviews are what separate them: 88% of VASSA&Co's written reviews are positive against 24% of SELA's.

UpkeepUpdate frequency

VASSA&Co ships an update every 2 months, SELA every 4 weeks. Both last shipped on October 25, 2026.

Scorecard3 real differences · 7 level
VASSA&Co versus SELA: the parameters behind the verdict, then further details
ParameterVASSA&CoSELA
PriceFreeFree
Rating4.8 (4 ratings)4.9 (455 ratings) — better
Positive reviews87.5% of reviews — better24.3% of reviews
Number of ratings4455 — better
Update frequencyEvery 2 monthsEvery 4 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS15.615.1 — better
Further details — not scored
Size97 MB21 MB
Age rating4+17+
DeveloperYelena-Vassa YakovlevaMelon Fashion Group

Customer experience

VASSA&Co

All ratings4 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews8 reviews
Positive87.5%
Neutral0.0%
Negative12.5%

SELA

All ratings298 ratings
Positive96.6%
Neutral0.3%
Negative3.0%
Written reviews37 reviews
Positive24.3%
Neutral16.2%
Negative59.5%

In-app purchases

None

VASSA&Co

No in-app purchases

None

SELA

No in-app purchases

Questions

Is VASSA&Co free?
VASSA&Co is free to download, with no in-app purchases.
Is SELA free?
SELA is free to download, with no in-app purchases.
Which has better reviews, VASSA&Co or SELA?
SELA is rated higher. VASSA&Co averages 4.8 out of 5 from 4 ratings, while SELA averages 4.9 from 455 ratings.
Do VASSA&Co or SELA have ads?
Neither VASSA&Co nor SELA shows ads.
Which is updated more often, VASSA&Co or SELA?
VASSA&Co ships an update every 2 months, and SELA every 4 weeks. Most recently, VASSA&Co was updated on October 25, 2026 and SELA on October 25, 2026.

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