Comparison

Focus CRM vs ACV MAX

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Focus CRM

Features
Read full description

Focus CRM gives you the insight your sales teams needs to maximize every customer interaction. It provides a platform enabling you to analyze, plan, develop and deploy marketing, sales and service activities. Enjoy sales tools like Sales Analytics, Role Permissions, Sales Team Hierarchy & Territory Management. Enjoy marketing tools like Campaign Management, Market Segmentation, Landing Page Integration among others. Manage planned-preventive-maintenance (PPM) and reactive or breakdown maintenance with tools to create and manage contracts, schedules, requests, services and assets under strict Service Level Agreements (SLAs). Focus CRM has the functionality of converting a simple CRM solution into multiple vertical solutions due to its easily customizable functionality. Focus softnet pvt ltd as an entity was carved out in the year 2015 with a vision to further enhance digital transformation, vertical specific business process automation and governance. Focus softnet product portfolio includes CRM, HCM, REMS Sales & Leasing Solutions, Focus CAFM, Focus Owners’ Association, Focus Auto, Focus Project Management, Focus Education Management and brings the latest technology into the current era through SaaS or on premise model and integration-friendly solutions. Focus softnet delivers cutting-edge solutions to bring together people and processes through effective, yet easy-to-use software systems.

About

ACV MAX

Manage vehicle appraisals and inventory with a fast scanner for quick access to vehicle data. View guidebooks, history reports, market data, and take photos. Price, photograph, and merchandise used cars on the go.

Highlights
  • Vehicle appraisal management
  • Inventory management
  • Lightning fast scanner
  • View guidebooks (KBB, J.D. Power, etc.)
  • Access vehicle history reports (CarFax, Autocheck)
  • Market listing data
  • Photo taking capability
Features
Read full description

MAX Inventory is the complete next generation appraisal and inventory management application. A lightning fast scanner provides access to vehicle information quickly, whether you’re appraising a vehicle or viewing a piece of inventory. When appraising you can view your guidebooks (KBB, J.D. Power, BlackBook, Galves), vehicle history reports (CarFax and Autocheck), market listing data, and take photos. For your used car inventory you can price, photograph and merchandise on the go!

Screenshots

Focus CRM4 screens
ACV MAX4 screens

Verdict

The call

The clearest difference is iOS requirement: ACV MAX at 13.2 against Focus CRM's 15.6. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Focus CRM ships an update every 6 weeks, ACV MAX monthly. The most recent releases landed on September 17, 2026 and September 25, 2026 respectively.

Scorecard1 real difference · 9 level
Focus CRM versus ACV MAX: the parameters behind the verdict, then further details
ParameterFocus CRMACV MAX
PriceFreeFree
Rating—4.8 (2K ratings) — better
Positive reviews—11.1% of reviews
Number of ratings—2K — better
Update frequencyEvery 6 weeksMonthly — better
AdsNoNo
In-app purchasesNoNo
Monetization—Free
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.613.2 — better
Further details — not scored
Size48 MB438 MB
Age rating4+4+
DeveloperFocus Softnet Pvt Ltd.ACV Auctions Inc

In-app purchases

None

Focus CRM

No in-app purchases

None

ACV MAX

No in-app purchases

Questions

Is Focus CRM free?
Focus CRM is free to download, with no in-app purchases.
Is ACV MAX free?
ACV MAX is free to download, with no in-app purchases.
Do Focus CRM or ACV MAX have ads?
Neither Focus CRM nor ACV MAX shows ads.
Which is updated more often, Focus CRM or ACV MAX?
Focus CRM ships an update every 6 weeks, and ACV MAX monthly. Most recently, Focus CRM was updated on September 17, 2026 and ACV MAX on September 25, 2026.

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