AARMY vs Elevate by Rowen
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
AARMY
Access on-demand video training sessions from expert coaches. Follow structured training series for continuous physical and mental improvement. Book in-person sessions and shop for athletic gear.
- On-demand video training sessions
- Daily new practice sessions
- Full library of past sessions
- Structured training series
- Book NYC & LA HQ sessions
- Shop for AARMY Uniforms
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The AARMY App gives full access to true athlete training with on-demand video practice sessions for all subscribers. Check in every day for new practice sessions from AARMY Coaches and access the full library of past sessions to find the right practice for you, anytime, anywhere. Follow the current Training Series to a higher standard and achieve constant progress mentally and physically. Also use the AARMY App as the fastest way to book sessions at our headquarters in NYC, and to get your AARMY Uniform in our Gear Shop. Download the App now and join a trained force, a united team. Join our AARMY.
Elevate by Rowen
This online studio offers over 600 guided workouts, including Pilates, strength training, and meditation, with new content added weekly. It aims to help users build strength, feel energized, and foster a positive relationship with their bodies and fitness routines.
- Over 600 guided workouts
- Sculpt & Pilates classes
- Strength workouts
- Rhythm Cycle classes
- Guided meditation
- Weekly live classes
- Community platform
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Falling in love with your workout routine? Yap, it's a thing! Elevate by Rowen is your go-to online studio, designed to uplift and empower you while helping you move and feel energised, build strength, and create a routine that feels good—inside and out. Led by Nike Global Trainer Rowen Aida, the Elevate App brings you over 600+ guided workouts, including Sculpt & Pilates, Strength workouts, Rhythm Cycle, Guided Meditations & more—with fresh new content added every week. Each class is carefully designed to help you reach your fitness goals while building a stronger, more loving relationship with yourself. And the best part? You’re never in this alone. The worldwide Elevate community is here to support, empower, and celebrate you every step of the way. With weekly live classes, seasonal challenges, and an engaging community platform, Elevate keeps you inspired and excited for every workout. Meet Rowen (she/her/hers) In today’s fitness scene, Rowen is known for her empowering, uplifting and holistic teaching style. As a Nike Global Trainer, she has been teaching Pilates, Strength & Rhythm Cycle classes around the globe. During class Rowen focuses on helping you build a stronger relationship with yourself. Through mindful guidance and her infectious energy, each class will leave you feeling lighter and ready to take on new challenges. Start your 7-day free trial and fall in love with your new daily routine. Your Elevate Subscription includes: + Sculpt & Pilates + Strength Workouts + Rhythm Cycle (Indoor Cycle) + High Intensity Workouts + Guided Meditation Practices And more: + Guided Workout Programs & Challenges + Live Classes + Weekly Schedule for ultimate guidance + Engaging Community Platform ▷ Already a Member? Sign-In to access your subscription. ▷ New? Try it for free! Subscribe in the app to get instant access. Elevate by Rowen offers auto-renewing subscriptions. You'll receive unlimited access to content on all your devices. Payment is charged to your Account at confirmation of purchase. Pricing varies by location and is confirmed prior to purchase. Subscription automatically renews each month unless canceled at least 24 hours before the end of the current billing period, or the trial period (when offered). Cancel anytime in Account Settings. For more information see our: -Terms of Service: https://watch.elevatebyrowen.com/terms -Privacy Policy: https://watch.elevatebyrowen.com/privacy
Screenshots
Verdict
The clearest difference is ads: Elevate by Rowen at none against AARMY's shown. Elevate by Rowen also leads on review sentiment (100% vs 69%) and rating (5.0 vs 4.6). AARMY's advantage is ratings volume (154 vs 6). On price, update cadence, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. AARMY sells 2 in-app purchases, starting at $34.99 per month and Elevate by Rowen sells 3 in-app purchases, starting at $19.99 per month. Whichever you choose, the download price is not the number that matters.
Elevate by Rowen holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: AARMY has 154 ratings behind it against 6, so its average is the more settled of the two. Written reviews point the same way: 69% of AARMY's written reviews are positive against 100% of Elevate by Rowen's.
AARMY ships an update every 2 months, Elevate by Rowen monthly. The most recent releases landed on October 17, 2026 and October 2, 2026 respectively.
| Parameter | AARMY | Elevate by Rowen |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (154 ratings) | 5.0 (6 ratings) — better |
| Positive reviews | 69.0% of reviews | 100.0% of reviews — better |
| Number of ratings | 154 — better | 6 |
| Update frequency | Every 2 months | Monthly — better |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 188 MB | 65 MB |
| Age rating | 4+ | 4+ |
| Developer | ATeam Army Inc. | Elevate Productions B.V. |
Customer experience
AARMY
Elevate by Rowen
Bugs and requests
AARMY
Reported bugs
11 issues- App update caused it to stop working
- Airplay button hidden by close button
- Incorrect playback status when app goes to background
- Session not marked as completed after resuming
- Workouts not tracking properly on website
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- App doesn't work on iPad
- Workouts wouldn't load
- Doesn't work with HDMI/lighting adapter
- Airplay not working
- Doesn't mirror to TV using Apple devices
- Shows advert clip instead of workout when mirroring
Requested features
5 requests- Chromecast support
- Apple TV app
- Plan weekly rides ahead of time
- Time clock on screen
- iPad support for full-screen video
Elevate by Rowen
Not enough reviews yet to summarise bugs or requests.
In-app purchases
AARMY
- Standard Monthly Access7 Days trial$34.991 Month
- Standard Yearly Access7 Days trial$349.991 Year
Elevate by Rowen
- Monthly Subscription7 Days trial$19.991 Month
- Elevate App Monthly7 Days trial$22.991 Month
- Elevate App Annually7 Days trial$229.991 Year









