MailerLite Classic Manager vs SHIFT 2.0
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MailerLite Classic Manager
Manage email campaigns, subscribers, and forms from your mobile device. Track campaign performance, schedule sends, and add new subscribers on the go. Review engagement metrics for groups, segments, and automated workflows.
- Campaign performance review
- Subscriber engagement tracking
- Schedule campaigns
- Add subscribers on the fly
- Form conversion rate review
- Automated workflow engagement
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With the MailerLite iOS app, you can stay connected to your subscribers and your campaign activity while on the go. - The dashboard gives you a high-level overview of your subscriber engagement. - Review the performance of your sent campaigns. - Schedule your completed draft campaigns for now or later with the app. - Preview or cancel campaigns waiting in the outbox. - Review subscriber engagement. - Add new subscribers on the fly. - Review the performance of your groups or segments. - Review conversion rates of your forms (popups, embedded, promotions) - Review the engagement of your automated workflows. - Review campaign survey results. - Review campaign e-commerce results. - Quickly switch accounts
SHIFT 2.0
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The official app of virtual conference events. Check your agenda, review materials, engage on the social feed, and more.
Screenshots
Verdict
The clearest difference is iOS requirement: SHIFT 2.0 at 11.0 against MailerLite Classic Manager's 15.0. On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
MailerLite Classic Manager ships an update every 2 months, SHIFT 2.0 monthly. The most recent releases landed on September 7, 2026 and September 10, 2026 respectively.
| Parameter | MailerLite Classic Manager | SHIFT 2.0 |
|---|---|---|
| Price | Free | Free |
| Rating | 4.5 (76 ratings) — better | — |
| Positive reviews | 50.0% of reviews | — |
| Number of ratings | 76 — better | — |
| Update frequency | Every 2 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 | 11.0 — better |
| Further details — not scored | ||
| Size | 8 MB | 33 MB |
| Age rating | 4+ | 4+ |
| Developer | MailerLite, Inc. | BlueprintNYC |
In-app purchases
MailerLite Classic Manager
No in-app purchases
SHIFT 2.0
No in-app purchases
Questions
Is MailerLite Classic Manager free?
Is SHIFT 2.0 free?
Do MailerLite Classic Manager or SHIFT 2.0 have ads?
Which is updated more often, MailerLite Classic Manager or SHIFT 2.0?
Other comparisons
