Gina's Platform vs Besmi
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Gina's Platform
Manage your beauty and wellness business with this comprehensive software. Clients can discover and book appointments for various health, wellness, and beauty services.
- Business management software
- Marketing tools
- Client appointment booking
- Service discovery for clients
- Health and beauty service listings
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Gina's Platform is a FREE business management and marketing software for business owners as well as a platform for clients to find and book appointments for health, wellness, and beauty services.
Besmi
Manage appointments, showcase services, and grow your beauty business with this all-in-one booking platform. It allows clients to book 24/7, manage your service menu, and track client history. Designed for beauty professionals, it offers schedule control and business profile building.
- Online 24/7 appointment booking
- Service menu management
- Client history tracking
- Flexible schedule control
- Customizable business profile
- Automated booking notifications
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Your chair, your rules, your link. Besmi is the booking app built for the person who does the work. Lash artists, nail techs, estheticians, braiders, brow and tattoo artists. Solo or with a small team. One link holds your whole business. Clients tap it, see only the times you are actually free, put a deposit down, and book themselves. You stop screenshotting your calendar into your DMs. WHAT $900,000 OF BOOKINGS TAUGHT US 241 artists run their books on Besmi, with nearly 8,000 appointments booked so far. The features below exist because they asked for them. NEVER FIGURE IT OUT ALONE New in Besmi: a private community for the 240+ beauty pros on the app. A few weeks in or ten years in, same room. Ask about pricing, retention, no-shows or a slow month, and get real answers from people who have been exactly where you are. Rooms for Lashes, Nails, Hair, and Other for the business side. Badges are earned by helping, never bought, and your name links to your Besmi page, so a good answer can turn into a client. YOUR DAY, AT A GLANCE Open the app and see who is in your chair, who left without paying, and which requests are waiting on you. Check out, message or mark someone running late without hunting for it. A PAGE THAT COULD ONLY BE YOURS Your colors, your fonts, your photos, your words. Build it by dragging sections around until it looks like you. Not a template with your logo dropped in. Your look carries all the way through booking and payment. DEPOSITS THAT PROTECT YOUR TIME Take a deposit at booking, keep a card on file, and set your own cancellation window. The deposit comes off the final bill automatically. No-shows stop being free. Offer a service only on the days you want to. AN AI RECEPTIONIST THAT KNOWS YOUR CALENDAR Clients text at 2am. Your receptionist answers, quotes only times you actually have open, and books them. If you would rather approve every booking yourself, it asks instead of confirming. REMINDERS AND REBOOKING, HANDLED Reminders go out before every appointment. When a regular is due for a fill, Besmi reaches out before she books somewhere else. Aftercare goes out after she leaves. GET PAID HOW YOU ACTUALLY GET PAID Tap to Pay on iPhone, card, cash, Cash App, Venmo, Zelle. Prepaid packages and series with sessions tracked for you. Cash out to your bank the same day. THE BUSINESS SIDE, WITHOUT THE BUSINESS DEGREE See what you earned, who is coming in, and which parts of your page people actually tap. Sales tax handled. Receipts branded. Intake forms and waivers signed before she sits down. WORKS WITH CLAUDE AND CHATGPT On Pro, connect Besmi to Claude or ChatGPT and run your book in plain words: check your week, move an appointment, or draft a reply. ROOM TO GROW Add your team when you hire. Add a second location when you open one. Bring your existing clients with you from Square or GlossGenius in a few minutes. FREE TO START, FREE TO STAY Your first month includes every feature we make, free. After that keep the free plan for as long as you like, or upgrade when the bookings make it worth it. No card to sign up. besmi.com
Screenshots
Verdict
The clearest difference is review sentiment: Besmi at 100% against Gina's Platform's 41%. Besmi also leads on rating (5.0 vs 3.0) and ads (none vs shown). Gina's Platform's advantage is ratings volume (53 vs 15). On price, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Besmi holds the better App Store score, 5.0 against 3.0. Both are backed by a comparable volume of ratings — 53 and 15 respectively. Written reviews point the same way: 41% of Gina's Platform's written reviews are positive against 100% of Besmi's.
Gina's Platform ships an update every 2 months, Besmi every 4 days. The most recent releases landed on November 3, 2026 and November 5, 2026 respectively.
| Parameter | Gina's Platform | Besmi |
|---|---|---|
| Price | Free | Free |
| Rating | 3.0 (53 ratings) | 5.0 (15 ratings) — better |
| Positive reviews | 40.7% of reviews | 100.0% of reviews — better |
| Number of ratings | 53 — better | 15 |
| Update frequency | Every 2 months | Every 4 days — better |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15 | 15.0 |
| Further details — not scored | ||
| Size | 70 MB | 257 MB |
| Age rating | 4+ | 4+ |
| Developer | Gina's Platform, LLC | Abraham Noya |
Customer experience
Gina's Platform
Besmi
In-app purchases
Gina's Platform
No in-app purchases
Besmi
No in-app purchases
Questions
Is Gina's Platform free?
Is Besmi free?
Which has better reviews, Gina's Platform or Besmi?
Do Gina's Platform or Besmi have ads?
Which is updated more often, Gina's Platform or Besmi?
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