PureRatings vs Wella
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
PureRatings
Discover your next vehicle with comprehensive car purchasing information. Browse dealership inventory, read reviews, and find ratings to help you select the best car from a trusted dealer.
- Dealership inventory browsing
- Car reviews
- Dealer ratings
- New car discovery
- Purchase information
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PureRatings provides you with all the information you need when purchasing your next car. From dealership inventory to reviews and ratings, the app will help you find your new car from the best dealer.
Wella
Discover hair and nail inspiration and education from top brands. Access a digital shade chart, live chat, and exclusive content. Shop 24/7 with fast, free shipping on qualifying orders and easily reorder products.
- Brand inspiration and education
- Digital shade chart
- Live chat support
- Salon secrets and content
- 24/7 shopping
- Fast, free shipping
- Barcode scanning for reorders
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Introducing the Wella App, your one-stop-shop for all things hair and nails! Get inspired and educated by your favorite brands like Wella Professionals, OPI, Sebastian Professional, Nioxin, Wella ColorCharm, Clairol Professional, ghd and Briogeo. It's like having a hair and nail guru in your pocket! Chat live, check out the digital shade chart, and dive into a treasure trove of content. This app is packed with hair and nail wisdom and salon secrets that'll make you the ultimate style maven. Create a Wellastore account and unlock some seriously cool perks: - Shop 24/7 Fast, Free Shipping on orders over $50 - Scan barcodes for instant reorders - Get ready to rock the hair and nail game like a pro! The Wella App has got your back (and your hair and nails).
Screenshots
Verdict
The clearest difference is rating: PureRatings at 5.0 against Wella's 2.8. PureRatings also leads on monetization model (free vs free with in-app purchases) and iOS requirement (13.0 vs 15.1). Wella's advantage is update cadence (fortnightly vs every 8 months) and ratings volume (49 vs 1). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
PureRatings holds the better App Store score, 5.0 against 2.8. That said, the two scores are not equally well evidenced: Wella has 49 ratings behind it against 1, so its average is the more settled of the two.
PureRatings ships an update every 8 months, Wella fortnightly. The most recent releases landed on October 20, 2026 and October 22, 2026 respectively.
| Parameter | PureRatings | Wella |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) — better | 2.8 (49 ratings) |
| Positive reviews | — | 23.7% of reviews |
| Number of ratings | 1 | 49 — better |
| Update frequency | Every 8 months | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 13.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 14 MB | 85 MB |
| Age rating | 4+ | 4+ |
| Developer | Pure Ratings Inc | Wella Company |
Customer experience
PureRatings
Wella
Bugs and requests
PureRatings
Not enough reviews yet to summarise bugs or requests.
Wella
Reported bugs
25 issues- App requires constant updates
- Search bar produces unhelpful results
- Shades are not in order
- App lags and is slow
- Multiple quantities of items added
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- Shades never load
- Cannot log in
- Password not recognized
- App clears or adds items for no reason
- Sale codes have issues
- Cannot load images
- Shade charts take too long to load or don't load
- Cannot add anything to the cart
- App freezes
- Screen is very small
- App is laggy and crashes
- Cannot see what number tints are in the basket
- App redirects to different apps
- Old education apps defunct
- No certificates transferred
- Help chat unstaffed
- Pictures in shade chart not loading
- Swatches are low quality
- App is stuck in a sign-in loop
- Old app shade charts inaccessible due to pop-up
Requested features
24 requests- Allow general consumers to use shade chart
- Improve search result relevance
- Order shades correctly
- Save payment method
- Include product usage information
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- Clarify promotions
- Fix shade loading issues
- Improve cart functionality
- Allow adding products to cart
- Make app easier to use
- Fix login and password issues
- Ensure all shades are available
- Allow general consumers to create accounts
- Fix app clearing/adding items issue
- Display color number in basket
- Ensure new shades appear
- Restore old education features
- Transfer certificates
- Staff help chat
- Fix picture loading
- Improve swatch quality and display
- Add student option
- Make app fill screen
- Fix sign-in loop
In-app purchases
PureRatings
No in-app purchases
Wella
No in-app purchases









