THAT Concept Store vs Como Store
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
THAT Concept Store
Discover a curated selection of over 150 fashion and lifestyle brands, from global luxury to emerging designers. Enjoy seamless mobile shopping with features like 2-hour delivery, free returns, and loyalty program integration.
- Over 150 curated brands
- 2-hour delivery option
- Free delivery and returns
- Earn and redeem loyalty points
- Seamless mobile shopping experience
- Push notifications for sales and new arrivals
- Instant wish list functionality
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WHAT’S THAT? A Majid Al Futtaim Concept Store - THAT is more than a store. THAT is an experience, a destination, a convergence of cultures in fashion, beauty, creativity, and more. THAT is where you can channel self-expression through the concept store’s multibrand lifestyle platform. And THAT’s all in your hands with THAT App. BRANDS AND CATEGORIES You’re anything but basic and we love THAT! You’ll love THAT too with our collection of over 150 brands that style who you are. From world-renowned global luxury brands to new styles by rising designers, look the way you live with THAT selection. Our range includes RTW, clothes, footwear, accessories, beauty and grooming, eyewear, home, gadgets, and gifts. • A curated collection of ‘what’s in’, THAT always keeps you in style. • 2000+ SKUs from over 150 designers. • International and regional brands from established and emerging fashion designers. • Sustainable brands and products. • Continuous additions THAT lets you discover and experiment with how you want to express yourself. APP FEATURES THAT will perk your app with features meant to provide you with total convenience: • 2-hour delivery to standard delivery options • Free delivery and returns • Earn and redeem SHARE Points for every purchase • Seamless mobile shopping from product browsing to easy checkout • Push notifications on new brands, sales, and special promotions • Order status updates • Instant wish list by tapping the flame icon to shortlist products while browsing • Easy browsing filters And much more to come… Done reading! Get THAT app now! @thatconceptstore
Como Store
Discover the latest and most authentic shoe brands from around the world. This app connects you to a curated selection of trendy footwear, backed by over a decade of retail fashion experience.
- Authentic shoe brands
- Trendiest footwear selection
- Global sourcing
- 10+ years retail experience
- Curated collections
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Welcome to comostore, your online shopping destination for the hottest and most authentic shoe brands. Our app is owned and managed by our company, which has over 10 years of experience in the retail fashion industry. Our team of highly motivated buyers is dedicated to providing you with the season's trendiest shoes from around the world.
Screenshots
Verdict
The clearest difference is review sentiment: Como Store at 100% against THAT Concept Store's 42%. Como Store also leads on rating (4.7 vs 2.9) and update cadence (weekly vs monthly). THAT Concept Store's advantage is ads (none vs shown) and monetization model (free vs ad-supported). On price, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Como Store holds the better App Store score, 4.7 against 2.9. Both are backed by a comparable volume of ratings — 14 and 49 respectively. Written reviews point the same way: 42% of THAT Concept Store's written reviews are positive against 100% of Como Store's.
THAT Concept Store ships an update monthly, Como Store weekly. Both last shipped on October 24, 2026.
| Parameter | THAT Concept Store | Como Store |
|---|---|---|
| Price | Free | Free |
| Rating | 2.9 (14 ratings) | 4.7 (49 ratings) — better |
| Positive reviews | 41.9% of reviews | 100.0% of reviews — better |
| Number of ratings | 14 | 49 — better |
| Update frequency | Monthly | Weekly — better |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free — better | Ad-supported |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 14 — better | 15.6 |
| Further details — not scored | ||
| Size | 131 MB | 25 MB |
| Age rating | 4+ | 17+ |
| Developer | Majid Al Futtaim Properties LLC | Anthony Habib |
Customer experience
THAT Concept Store
Como Store
In-app purchases
THAT Concept Store
No in-app purchases
Como Store
No in-app purchases
Questions
Is THAT Concept Store free?
Is Como Store free?
Which has better reviews, THAT Concept Store or Como Store?
Do THAT Concept Store or Como Store have ads?
Which is updated more often, THAT Concept Store or Como Store?
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