Comparison

SELA vs The Dar Store

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head

SELA

Free

🛍️ Shopping

★ 4.9298 ratingsView app →

About

SELA

Shop for modern, comfortable clothing for the whole family with easy delivery and payment options. Enjoy a loyalty program and try on items before buying. New collections are added weekly.

Highlights

Home and store delivery
Try before you buy
Loyalty program with points
Weekly catalog updates
Check in-store availability
Easy multi-click ordering

Features

Read full description

SELA — семейный модный бренд, создающий основу любого гардероба и дома Красивые и качественные вещи для повседневной жизни миллионов людей. Коллекции для женщин, мужчин, детей (0–14), девушек (17–24) и линия товаров для дома SELA HOME. • Обновление каталога каждую неделю • Возможность проверить наличие товара в магазинах сети • Удобные способы оплаты • Программа лояльности: накапливайте баллы и оплачивайте ими покупки • Возможность примерки перед покупкой • Быстрая доставка на дом, в магазины, постаматы или пункты самовывоза по всей России (бесплатно от 2 000₽)

About

The Dar Store

Features

Read full description

The Dar Store — интернет-проект о подарках, которые обязательно понравятся и запомнятся. Посуда, домашний текстиль, декоративные аксессуары, книги, игры — мы собрали разные идеи, чтобы вы нашли то, что нужно именно вам.

Screenshots

SELA4 screens

The Dar Store4 screens

Verdict

The call

SELA and The Dar Store are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

SELA ships an update every 4 weeks, The Dar Store every 3 weeks. The most recent releases landed on September 24, 2026 and September 10, 2026 respectively.

ScorecardNo meaningful differences

SELA versus The Dar Store: the parameters behind the verdict, then further details
Parameter	SELA	The Dar Store
Price	Free	Free
Rating	4.9 (298 ratings) — better	—
Positive reviews	25.7% of reviews	—
Number of ratings	298 — better	—
Update frequency	Every 4 weeks	Every 3 weeks — better
Ads	No	No
In-app purchases	No	No
Monetization	Free	—
Devices	iPhone, iPod	iPhone, iPod
Requires iOS	15.1 — better	15.6
Further details — not scored
Size	21 MB	140 MB
Age rating	17+	17+
Developer	Melon Fashion Group	REC STUDIOS LIMITED

In-app purchases

None

SELA

No in-app purchases

None

The Dar Store

No in-app purchases

Questions

Is SELA free?

SELA is free to download, with no in-app purchases.

Is The Dar Store free?

The Dar Store is free to download, with no in-app purchases.

Do SELA or The Dar Store have ads?

Neither SELA nor The Dar Store shows ads.

Which is updated more often, SELA or The Dar Store?

SELA ships an update every 4 weeks, and The Dar Store every 3 weeks. Most recently, SELA was updated on September 24, 2026 and The Dar Store on September 10, 2026.