True Wealth vs Cembra App
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
True Wealth
Invest and save for retirement with an ETF-based wealth management service. Set your targets and retain control while the platform handles implementation, rebalancing, and custody fees. Offers options for child portfolios and Pillar 3a retirement accounts.
- ETF-based wealth management
- Retirement savings
- Child investment portfolios
- Pillar 3a integration
- Portfolio rebalancing
- Cost-efficient management fees
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Our ETF-based wealth management makes investing and saving for retirement easier than ever. Today, we manage assets worth over CHF 3 billion for more than 45'000 clients. Online wealth management: You set the targets and retain control over your investment strategy. We take care of the implementation. Our management fee of 0.25 to 0.5 percent covers numerous services: portfolio construction, rebalancing, custody fees, trading fees, deposits and withdrawals, the Swiss e-tax statement, and risk profiling. At 0.13 percent for a typical, globally diversified, equity-oriented portfolio, the external product costs (TER) are extremely cost-efficient. FX hedging and sustainable investments are available as options. The minimum deposit is CHF 8'500. ETF child portfolio: It works like our wealth management solution. The account is in the child's name and is fair to the child. There is also a voucher for friends and relatives who would like to give a child portfolio as a gift. From CHF 1'000. Pillar 3a: The third pillar is seamlessly integrated into our wealth management solution, but can also be used as a standalone product. We manage your assets in pillar 3a free of charge, with a management fee of 0.0 percent. In addition, you receive 0.35 percent interest on cash. From CHF 1'000. About True Wealth: True Wealth was founded in 2013 by Oliver Herren, the co-founder of Digitec Galaxus AG, and Felix Niederer, physicist and portfolio manager. It is a Swiss public limited company based in Zurich. True Wealth is licensed as a wealth manager of collective assets and is supervised by the Swiss Financial Market Supervisory Authority (FINMA).
Cembra App
Manage your credit card details, view purchases in real-time, and retrieve your card PIN. Easily suspend your credit card and access monthly statements. Secure login with fingerprint or facial recognition.
- Real-time purchase tracking
- Card PIN retrieval
- Credit card suspension
- Add card to Apple Wallet
- Track credit card payments
- Access monthly statements
- Secure Touch ID/Face ID login
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"Cembra App: It couldn't be simpler" From now on you can, among other things, check your purchases in real time, retrieve your card PIN and suspend your credit card yourself. "Who is the Cembra app for?" The Cembra app is ideal for all Cembra customers. If you haven't registered to use the app yet, you can easily do this here: https://apps.cembra.ch/cmf/en/#apply Once you have received your access code from us by mail, you can set up the Cembra app yourself with just a few simple steps. "These are the features you've been waiting for" * Find all important information about your Cembra credit card(s) in one overview. * Put your credit card/s into the Apple Wallet * Keep track of your current credit card payments * Manage and receive important push notifications * Access your monthly statements * Customize your personal data directly in the Cembra app * Log in easily and securely using Touch ID (fingerprint) or Face ID (facial recognition). We are working on new features and services all the time. We also look forward to receiving your suggestions and feedback. Do you have a technical issue with the Cembra App? Then you’re in the right place: cmfsupport[at]cembra.ch. For any questions about your account, please visit our Customer Center. (https://www.cembra.ch/en/customer-center/contact-via-e-mail/) at cembra.ch.
Screenshots
Verdict
The clearest difference is rating: True Wealth at 5.0 against Cembra App's 4.5. True Wealth also leads on device support (3 vs 1) and iOS requirement (13 vs 16.0). Cembra App's advantage is ratings volume (66 vs 4). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
True Wealth holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Cembra App has 66 ratings behind it against 4, so its average is the more settled of the two.
True Wealth ships an update monthly, Cembra App every 3 weeks. The most recent releases landed on July 21, 2026 and September 10, 2026 respectively.
| Parameter | True Wealth | Cembra App |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (4 ratings) — better | 4.5 (66 ratings) |
| Positive reviews | — | 41.7% of reviews |
| Number of ratings | 4 | 66 — better |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported | Ad-supported |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 13 — better | 16.0 |
| Further details — not scored | ||
| Size | 4 MB | 310 MB |
| Age rating | 4+ | 4+ |
| Developer | True Wealth AG | Cembra Money Bank AG |
Customer experience
True Wealth
Cembra App
In-app purchases
True Wealth
No in-app purchases
Cembra App
No in-app purchases









