Comparison

Brandy Melville US vs Subdued

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Brandy Melville US

Stay informed about the newest clothing collections and updates. Create wishlists, enjoy fast and secure checkout, and track your orders. Receive timely notifications for all the latest news.

Highlights
  • Latest collection drops
  • Build wishlists
  • Express checkout
  • Order tracking
  • Latest updates notifications
Features
Read full description

Download the official Brandy Melville US app to stay up to date with the latest collection drops, updates, and more! - Build up your wishlist - Quick & secure express checkout - Keep track of your orders - Get notified with the latest updates

About

Subdued

Shop the latest fashion trends and discover new arrivals from a popular clothing brand. Access exclusive offers, manage orders, and get styling inspiration. Stay updated on new drops and restocks with push notifications.

Highlights
  • Shop latest collections
  • App-only offers and early access
  • Order tracking and returns management
  • Wishlist functionality
  • Push notifications for drops and restocks
  • Manage e-Gift Cards and store credit
Features
Read full description

Subdued - your go-to fashion app for everyday looks The Subdued app is the fastest way to shop your fave pieces, discover new drops, and stay inspired. From laid-back essentials to that must-have top you saw on Insta, everything is just a tap away. Made for girls who know what they want, the app brings you closer to the world of Subdued — with exclusive content, early access to launches, and styling inspo straight from our community. What’s inside: - Shop the latest collections: New arrivals every week. Fresh, fun, and always wearable. - App-only offers: Get exclusive discounts, promos, and early access — just by using the app. - Easy orders, fast delivery: track your order and manage returns with no stress. - Wishlist your faves: keep track of the pieces you love and shop them later. - Get notified first: Turn on push notifications for drop alerts, back in stock alerts, and exclusive offers. - Manage your e-Gift Cards and store credit directly from your Subdued account - Share products via social media, WhatsApp, and other channels Are you already part of the Subdued crew? Log in with your account (or create one in seconds) for the full experience: - Access all your past orders - Save your wishlist across devices - Manage returns without stress - Easy and fast checkout Not a member yet? No worries. Create your account and join the Subdued community — where style and good vibes live. About us We operate in Italy, Europe, and Asia with a retail network of over 130 stores, including major flagship stores in international cities such as Paris, London, Barcelona, Madrid, Amsterdam, and Shanghai. A webstore with worldwide shipping and our latest addition, the Subdued App. Ask any questions, we will do our best to answer, share fashion tips, and meet fans from all over the world. You can contact us via our social media channels, Facebook Messenger, the contact form in the App, or on the website, or give us a call at +39 0699360000. You can also have a look at our FAQ on the website. Follow us on Instagram (@subdued), Facebook (@subdued.official), and TikTok for the latest fashion updates. Love the app? Leave a review and share your Subdued style - we’d love to hear from you

Screenshots

Brandy Melville US4 screens
Subdued4 screens

Verdict

The call

The clearest difference is ads: Subdued at none against Brandy Melville US's shown. Subdued also leads on review sentiment (75% vs 61%) and monetization model (free vs ad-supported). Brandy Melville US's advantage is ratings volume (15K vs 154) and rating (4.8 vs 4.4). On price, update cadence, in-app purchases and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Brandy Melville US holds the better App Store score, 4.8 against 4.4. That said, the two scores are not equally well evidenced: Brandy Melville US has 15K ratings behind it against 154, so its average is the more settled of the two. Written reviews complicate that: 61% of Brandy Melville US's written reviews are positive against 75% of Subdued's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly every 5 weeks. The most recent releases landed on October 28, 2026 and October 24, 2026 respectively.

Scorecard6 real differences · 4 level
Brandy Melville US versus Subdued: the parameters behind the verdict, then further details
ParameterBrandy Melville USSubdued
PriceFreeFree
Rating4.8 (15K ratings) — better4.4 (154 ratings)
Positive reviews61.0% of reviews74.6% of reviews — better
Number of ratings15K — better154
Update frequencyEvery 5 weeksEvery 5 weeks
AdsYesNo — better
In-app purchasesNoNo
MonetizationAd-supportedFree — better
DevicesiPhoneiPhone, iPad, iPod — better
Requires iOS16.415.6 — better
Further details — not scored
Size70 MB94 MB
Age rating4+4+
DeveloperBrandy MelvilleOSIT Impresa SPA

Customer experience

Brandy Melville US

All ratings14,720 ratings
Positive94.7%
Neutral1.9%
Negative3.4%
Written reviews159 reviews
Positive61.0%
Neutral8.8%
Negative30.2%

Subdued

All ratings152 ratings
Positive86.2%
Neutral3.3%
Negative10.5%
Written reviews114 reviews
Positive74.6%
Neutral12.3%
Negative13.2%

User reviews

Brandy Melville US

From 15K App Store ratings

What we love

  • 👍 Convenient app for shopping
  • 💎 Good quality and affordable clothes
  • 🚀 Fast and smooth app experience
  • 📦 Decent shipping and delivery
  • 🎨 Wide range of styles and colors

Room to improve

  • 🐛 Glitchy and buggy app
  • 🤔 Limited size options
  • 🗣️ Lack of diversity in models
  • 💰 Expensive shipping costs
  • 🔍 Inconsistent search and filtering

Subdued

From 154 App Store ratings

What we love

  • 👗 Cute and trendy clothing designs
  • ✨ High-quality materials and construction
  • 🎨 Unique European style aesthetic
  • 📱 Easy-to-use app navigation
  • 🚀 Fast shipping to multiple countries

Room to improve

  • 💰 Expensive pricing
  • 🐛 App lags and glitches frequently
  • 📸 Images don't load properly
  • 🔄 Scrolling causes unwanted page navigation
  • 📦 High shipping costs

Bugs and requests

Brandy Melville US

Reported bugs

4 issues
  • Disappearing items in cart
  • Login issues with existing accounts
  • Incorrect order tracking and shipping updates
  • Inconsistent display of product colors

Requested features

5 requests
  • Combine listings for the same product
  • Add more size options
  • Improve search and filtering
  • Provide free shipping for larger orders
  • Include more diverse models

Subdued

Reported bugs

10 issues
  • App crashes with white screen on startup
  • Images fail to load
  • Scrolling triggers unwanted page navigation
  • Login password reset not working
  • App is laggy and slow
Show 5 more
  • Color selection changes to wrong option during checkout
  • Buttons unresponsive
  • App won't download or install
  • Orders cancelled without notification
  • Website security configuration outdated

Requested features

9 requests
  • Lower prices or more frequent sales
  • Better app layout and organization
  • Improved search functionality for products
  • More size options for inclusivity (XS, S, larger sizes)
  • Discount system for bulk purchases
Show 4 more
  • More inventory on the app matching physical stores
  • Better categorization of collections
  • Clearer sizing guide and conversion chart
  • More clothing variety (flares, tees, tops)

In-app purchases

None

Brandy Melville US

No in-app purchases

None

Subdued

No in-app purchases

Questions

Is Brandy Melville US free?
Brandy Melville US is free to download, with no in-app purchases.
Is Subdued free?
Subdued is free to download, with no in-app purchases.
Which has better reviews, Brandy Melville US or Subdued?
Brandy Melville US is rated higher. Brandy Melville US averages 4.8 out of 5 from 15K ratings, while Subdued averages 4.4 from 154 ratings.
Do Brandy Melville US or Subdued have ads?
Brandy Melville US shows ads; Subdued does not.
Which is updated more often, Brandy Melville US or Subdued?
Brandy Melville US ships an update every 5 weeks, and Subdued every 5 weeks. Most recently, Brandy Melville US was updated on October 28, 2026 and Subdued on October 24, 2026.

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