Never Fully Dressed vs BNTO
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Never Fully Dressed
Discover fashion designed to make you feel good, with inclusive sizing from UK 6-28. Explore unique prints and quality fabrics in versatile pieces that bring joy to your wardrobe.
- Inclusive sizing (UK 6-28)
- Unique in-house prints
- Quality fabrics
- Multi-wear function designs
- Investment pieces
- Feel-good dressing
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Never Fully Dressed, a community that celebrates, empowers and supports everybody through feel good dressing in inclusive sizing from a UK 6-28, US 2-24. Unique prints in quality fabrics, designed in house with a multi-wear function, creating investment pieces, bringing joy to your wardrobe Founded in 2009 by Lucy Aylen, Never Fully Dressed started life as a market stall, today we are more than a fashion brand, we encourage feel-good dressing, clothing that has the power to change how you feel With a vision of designing clothing with a multi- wear function, creating styles that are investment pieces made of high quality fabrics in elevated prints Inspired by our customer, our community really is the voice of our brand, encouraging supporting conversations across all channels and within our 3 stores in Essex, UK, New York and LA
BNTO
This app offers a fashion rental subscription service powered by AI. Access a rotating wardrobe of clothing from global brands, receive personalized styling advice, and purchase items at a discount. Enjoy a sustainable and budget-friendly way to refresh your style.
- AI-powered personal stylist
- Rent 6 items monthly
- Purchase favorites at discount
- Personalized fashion advice
- Bonus credits for rentals
- Free shipping and returns
- Guaranteed cleaning
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BNTO is a subscription clothing rental service that brings personalized fashion styling to your everyday wardrobe. Discover 240+ carefully curated brands—from everyday essentials to elevated fashion labels—all styled to your taste by AI. Choose your styles, wear them all month, and send back the rest. No late fees, no damage fees—just fashion, simplified.
Screenshots
Verdict
The clearest difference is monetization model: Never Fully Dressed at ad-supported against BNTO's subscription. Never Fully Dressed also leads on review sentiment (74% vs 65%). BNTO's advantage is ads (none vs shown) and update cadence (every 10 days vs every 6 weeks). On price, rating, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 5.0 for Never Fully Dressed against 4.9 for BNTO. That said, the two scores are not equally well evidenced: BNTO has 1.1K ratings behind it against 194, so its average is the more settled of the two. Written reviews are what separate them: 74% of Never Fully Dressed's written reviews are positive against 65% of BNTO's.
Never Fully Dressed ships an update every 6 weeks, BNTO every 10 days. The most recent releases landed on September 29, 2026 and September 28, 2026 respectively.
| Parameter | Never Fully Dressed | BNTO |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (194 ratings) — better | 4.9 (1.1K ratings) |
| Positive reviews | 74.3% of reviews — better | 64.5% of reviews |
| Number of ratings | 194 | 1.1K — better |
| Update frequency | Every 6 weeks | Every 10 days — better |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Ad-supported — better | Subscription |
| Devices | iPhone | iPhone, iPod — better |
| Requires iOS | 17.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 215 MB | 54 MB |
| Age rating | 4+ | 4+ |
| Developer | Never Fully Dressed Limited | VIAVIA Corporation |
Customer experience
Never Fully Dressed
BNTO
In-app purchases
Never Fully Dressed
No in-app purchases
BNTO
No in-app purchases
