Umo Mobility vs BloomingtonLink
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Umo Mobility
This all-in-one transit app allows users to buy passes, get directions, and access real-time bus schedules. It simplifies travel planning and payment, offering contactless boarding and personalized alerts for a seamless journey.
- Buy transit passes
- Get directions and map navigation
- Find bus schedules
- Real-time bus tracking
- Trip planning
- Contactless boarding with QR codes
- Next stop alerts
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Umo: Your travel companion. Umo is your travel companion, an all-in-one transit app that lets riders at agencies that utilize Umo buy transit passes, get directions, use map navigation, find your bus schedules, and move seamlessly wherever life takes you. Umo gets you where you need to go, displaying transportation closest to you so that you can easily explore, pay and go. Download Umo and get started today! * Simplified Home Screen – The App’s main screen (now accessible from the new ‘Home’ tab) simplifies rider navigation for quick, effortless access to all application features. * Easier agency Location – We have replaced “metro areas” with a new agency selection experience to make it easier for riders to locate an agency near them that uses Umo. Agencies are now clearly listed and sorted by nearness to the rider, ensuring that riders select the correct, intended transit agency when they create an account and purchase fare products. Please note that not all transit agencies use Umo and only those that are available for selection in the App are supported at this time. * Improved Payment Flexibility – Easily buy transit passes or add money to your wallet in the app. Enjoy the unified wallet, convenient payment methods and easy viewing of fare details across agencies. Riders can also now delete their payment method at any time under ‘View My Account’. * Contactless Boarding – The updated version of the App now has quick access to the dynamic QR code used to board from the ‘Code’ tab as well as via ‘Show Code’ links strategically placed throughout the application for faster fare payment. * Real-Time Information – Umo uses real-time data that provides timely and highly accurate bus tracker or trip planning for those transit agencies that support this functionality. * Trip Planning – Intuitive navigation for easy journey planning in the App. * Enhanced Ride History – Riders now have access to more ride-history details, including month-by-month or an abbreviated history directly from the main menu for easy tracking and management. * Accessibility – The updated Umo App is fully integrated with VoiceOver, providing an accessible and seamless navigation experience for visually impaired riders. * Favorites and Next Stop Alerts – Select your favorite station or stop and opt in to next-stop alerts—so you’re always on-time. * Localization – Umo supports English, Spanish and French languages. Simply adjust your Settings to your preferred language.
BloomingtonLink
This app offers on-demand shared rides within specific zones, pairing multiple passengers heading in the same direction. Book your trip by entering pickup and drop-off locations to be matched with a vehicle. It provides an affordable and convenient transportation option.
- On-demand shared rides
- Zone-based service
- Multiple passenger pairing
- Affordable fares
- ADA-friendly vehicles
- Reduced fares for seniors and students
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BLink provides convenient, affordable, and on-demand shared rides within certain zones in Bloomington, IN from 06:00AM to11:00PM. Blink is a shared ride service that pairs multiple passengers heading in the same direction in a single vehicle. By entering your pickup and drop-off locations in the Blink App, you will be matched with a vehicle going your way. The regular adult fare is $4.00 per ride. Seniors over the age of 60, students and those with a qualifying disability pay a reduced fare of $2.00 with a Bloomington Transit reduced fare ID. Children 5-years of age and under rider free with a fare-paying passenger age 16-years and above. BLink vehicles are ADA-friendly and seat up to 13 passengers. Children under 5-years of age and/or under 65 pounds will need to ride in a car seat provided and secured by the accompanying adult.
Screenshots
Verdict
The clearest difference is monetization model: BloomingtonLink at free against Umo Mobility's free with in-app purchases. BloomingtonLink also leads on iOS requirement (15.0 vs 17.6). Umo Mobility's advantage is ratings volume (6.2K vs 3). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.6 for Umo Mobility against 4.7 for BloomingtonLink. That said, the two scores are not equally well evidenced: Umo Mobility has 6.2K ratings behind it against 3, so its average is the more settled of the two.
Umo Mobility ships an update every 2 months, BloomingtonLink every 5 weeks. The most recent releases landed on October 28, 2026 and October 25, 2026 respectively.
| Parameter | Umo Mobility | BloomingtonLink |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (6.2K ratings) | 4.7 (3 ratings) — better |
| Positive reviews | 11.6% of reviews | — |
| Number of ratings | 6.2K — better | 3 |
| Update frequency | Every 2 months | Every 5 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.6 | 15.0 — better |
| Further details — not scored | ||
| Size | 65 MB | 32 MB |
| Age rating | 4+ | 4+ |
| Developer | Delerrok Inc. | RideCo Inc. |
Customer experience
Umo Mobility
BloomingtonLink
Bugs and requests
Umo Mobility
Reported bugs
3 issues- Issues with adding payment methods
- Passes disappearing from user accounts
- Inability to purchase passes through the app
Requested features
4 requests- Integration with Apple Wallet and Apple Watch
- Ability to purchase multi-ride passes
- More accurate real-time bus arrival information
- Simpler and more intuitive user interface
BloomingtonLink
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Umo Mobility
No in-app purchases
BloomingtonLink
No in-app purchases
Questions
Is Umo Mobility free?
Is BloomingtonLink free?
Which has better reviews, Umo Mobility or BloomingtonLink?
Do Umo Mobility or BloomingtonLink have ads?
Which is updated more often, Umo Mobility or BloomingtonLink?
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