Comparison

Madewell vs gorjana

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Madewell

Explore the latest fashion, including denim and essentials. Shop new arrivals, save favorites, and discover exclusive content. Track your loyalty program benefits and order history.

Highlights
  • Shop latest denim and essentials
  • Discover editorials and collaborations
  • Save favorite styles
  • Track Insider benefits and status
  • View order history
  • Earn points and unlock rewards
Features
Read full description

Introducing the best way to experience the world of Madewell. Sign in and start exploring the latest denim and forever essentials, plus easily track your Insider benefits, order history and more. DISCOVER: Get inspired by our latest editorials that you can shop the looks from, learn about our exclusive collaborations and in-store events, plus read helpful customer reviews. SHOP: Explore what’s new (from just-in jeans to accessories that make the outfit) and speed through our seamless checkout. Just browsing? You can save your favorite styles to a list for later. ACCESS: Easily track your Madewell Insider status, benefits and invites to exclusive Insider-only events in the app. Sign into your account to earn points as you shop and unlock new rewards along the way.

About

gorjana

Explore a collection of easy-to-wear jewelry designed for layering and every occasion. Discover new arrivals, curated looks, and inspiration monthly. Shop fine jewelry, personalized gifts, and statement pieces while supporting charitable causes.

Highlights
  • Layerable jewelry collection
  • New arrivals and curated looks
  • 14k gold fine jewelry
  • Personalized gifts (birthstones, initials)
  • Shop for a cause
  • Styling inspiration
Features
Read full description

Discover gorjana, where you'll find jewelry that’s easy to wear and easy to love. This app offers the simplest way to start a collection of jewelry that’s designed to layer for every occasion and fit any style. Each month, you’ll gain access to new arrivals, curated looks, and inspiration from our stylists. In-app, you can discover our collection of 14k gold fine jewelry including necklaces, rings, bracelets and earrings, and find beautiful gifts such as personalized styles like birthstones and initial jewelry. Statement-making seasonal pieces are a fun addition to any outfit - explore how we style our favorites and choose your own. You can also shop for good as you explore our various styles that give back to causes we love. As always, you can connect with us via our best-in-class customer service team and enjoy complimentary gift wrap, free shipping, free returns and the option to buy online, and pick up in store.

Screenshots

Madewell4 screens
gorjana4 screens

Verdict

The call

Madewell and gorjana both sit at 4.8 stars, but that hides the real split: 87% of gorjana's written reviews are positive against 11% of Madewell's. gorjana also leads on ads (none vs shown) and update cadence (weekly vs fortnightly). Madewell's advantage is monetization model (free vs free with in-app purchases) and ratings volume (26K vs 2.7K). On price, rating, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

gorjana holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: Madewell has 26K ratings behind it against 2.7K, so its average is the more settled of the two. Written reviews point the same way: 11% of Madewell's written reviews are positive against 87% of gorjana's.

UpkeepUpdate frequency

Madewell ships an update fortnightly, gorjana weekly. The most recent releases landed on November 1, 2026 and October 30, 2026 respectively.

Scorecard5 real differences · 5 level
Madewell versus gorjana: the parameters behind the verdict, then further details
ParameterMadewellgorjana
PriceFreeFree
Rating4.8 (26K ratings)5.0 (2.7K ratings) — better
Positive reviews10.5% of reviews87.2% of reviews — better
Number of ratings26K — better2.7K
Update frequencyFortnightlyWeekly — better
AdsYesNo — better
In-app purchasesNoNo
MonetizationFree — betterFree with in-app purchases
DevicesiPhoneiPhone
Requires iOS17.0 — better18.0
Further details — not scored
Size129 MB65 MB
Age rating4+4+
DeveloperJCrew Group INCgorjana

Customer experience

Madewell

All ratings26,318 ratings
Positive93.7%
Neutral2.1%
Negative4.2%
Written reviews200 reviews
Positive10.5%
Neutral10.0%
Negative79.5%

gorjana

All ratings2,573 ratings
Positive99.0%
Neutral0.2%
Negative0.7%
Written reviews39 reviews
Positive87.2%
Neutral2.6%
Negative10.3%

User reviews

Madewell

From 26K App Store ratings

What we love

  • 💻 Great styles
  • 🛒 Convenient app for shopping

Room to improve

  • 🐛 Glitchy and buggy app
  • 🔍 Inconsistent filtering and search
  • 🔑 Login and account issues
  • 🛒 Cart and order issues
  • 🔍 Slow loading and performance

gorjana

From 2.7K App Store ratings

What we love

  • 💎 High-quality jewelry
  • 👍 User-friendly app
  • 🛒 Convenient shopping experience
  • 🎁 Great for gifts
  • 🔍 Helpful features (e.g., ring sizer)

Room to improve

  • 📦 Inconsistent inventory between app and website

Bugs and requests

Madewell

Reported bugs

4 issues
  • App freezes and crashes
  • Items disappear from cart
  • Rewards not applying correctly
  • Inconsistent login experience

Requested features

4 requests
  • Sync app and website data
  • Improve account management
  • Streamline checkout process
  • Enhance filtering and search

gorjana

Reported bugs

1 issue
  • Website glitches

Requested features

2 requests
  • Improve app-website synchronization
  • Expand jewelry selection in the app

In-app purchases

None

Madewell

No in-app purchases

None

gorjana

No in-app purchases

Questions

Is Madewell free?
Madewell is free to download, with no in-app purchases.
Is gorjana free?
gorjana is free to download, with no in-app purchases.
Which has better reviews, Madewell or gorjana?
gorjana is rated higher. Madewell averages 4.8 out of 5 from 26K ratings, while gorjana averages 5.0 from 2.7K ratings.
Do Madewell or gorjana have ads?
Madewell shows ads; gorjana does not.
Which is updated more often, Madewell or gorjana?
Madewell ships an update fortnightly, and gorjana weekly. Most recently, Madewell was updated on November 1, 2026 and gorjana on October 30, 2026.

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