Comparison

Smarter Thinking vs Think 2 Win Performance

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Smarter Thinking

Manage your thoughts and emotions with this powerful tool. Learn to identify and reframe unhelpful thinking patterns to develop more positive and empowering ideas. Developed by expert psychologists, it's ideal for personal use or for practitioners.

Highlights
  • Thought and emotion management
  • Identify and challenge negative thoughts
  • Develop helpful thinking patterns
  • Expert psychologist developed
  • Suitable for independent use
  • Beneficial for CBT practitioners
Features
Read full description

The Smarter Thinking App is a convenient but powerful tool to help people manage their thoughts and emotions. Using the App, you can learn to recognise and challenge thoughts and ideas that lead to unwanted emotions and limit your potential, and then develop and strengthen more helpful thoughts and ideas. The Smarter Thinking App has been developed by expert psychologists with experience working within sport, exercise, health, business, and military settings. The App can be used by anybody independently, but is particularly useful for practitioners working with clients using a CBT approach.

About

Think 2 Win Performance

Features
Read full description

Before the performance, there is a person. Think 2 Win Performance is sport psychology you actually use. Six guided programmes and a full toolkit help you understand your own mind well enough to work with it, whatever you are facing. BUILT FOR TRAINING, COMPETITION, AND INJURY Wherever you are, Think 2 Win meets you there: • Training, build the skills and habits that hold up • Competition, bring your best to the moment it counts • Injury and comeback, protect your head while your body heals TOOLS FOR THE MOMENT A growing toolkit you can reach for in seconds. A few of them: • Breathe, guided breathing to settle the body on demand • Ground, come back to the present, fast • Reset, a one-minute reset for pressured moments • Reframe, turn an unhelpful thought around • Find Your Zone, dial in the state you perform best in • Readiness, bring your training load in from Strava as one clear signal • Injury and Comeback, stay steady through rehab and return …and plenty more, all a tap away. Not sure where to start? Tell the app what is going on and it points you to the one thing that helps most. SIX GUIDED PROGRAMMES Each runs week by week, from understanding to performing under pressure: • Confidence, build confidence that travels • Motivation, build drive that lasts • Resilience, meet adversity as a challenge • Mindfulness, all of you, in this moment • Visualisation, see it before you do it • Performance Planning, control the part you play BUILT ON REAL METHOD Built by an HCPC registered psychologist working in sport and performance, drawing on the same evidence-based approaches used with elite athletes. YOURS, AND PRIVATE What you write stays on your device. Think 2 Win does not store your worksheet answers or reflections on our servers. A NOTE Think 2 Win is educational and developmental. It is not therapy, counselling, or medical care, and is not a substitute for professional support. SUBSCRIPTION Access is through an organisation licence or a personal auto-renewable subscription. Price is shown in the app in your local currency. Payment is charged to your Apple Account at confirmation, and renews automatically unless you turn off auto-renew at least 24 hours before the period ends. Manage or cancel in your App Store account settings. Privacy Policy: https://app.think2win.co.uk/privacy.html Terms of Use: https://app.think2win.co.uk/terms.html

Screenshots

Smarter Thinking4 screens
Think 2 Win Performance4 screens

Verdict

The call

The clearest difference is in-app purchases: Smarter Thinking at none against Think 2 Win Performance's 2. Smarter Thinking also leads on iOS requirement (11.0 vs 15.0). On price, update cadence, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Think 2 Win Performance sells 2 in-app purchases, starting at $24.99 per month. Smarter Thinking asks for nothing beyond the download.

UpkeepUpdate frequency

Smarter Thinking ships an update every 3 days, Think 2 Win Performance every 6 days. The most recent releases landed on October 15, 2026 and October 4, 2026 respectively.

Scorecard2 real differences · 8 level
Smarter Thinking versus Think 2 Win Performance: the parameters behind the verdict, then further details
ParameterSmarter ThinkingThink 2 Win Performance
PriceFreeFree
Rating4.5 (2 ratings) — better—
Positive reviews100.0% of reviews—
Number of ratings2 — better—
Update frequencyEvery 3 days — betterEvery 6 days
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS11.0 — better15.0
Further details — not scored
Size67 MB31 MB
Age rating4+12+
DeveloperMartin J TurnerThink 2 Win Performance Ltd

In-app purchases

None

Smarter Thinking

No in-app purchases

2 purchases

Think 2 Win Performance

Subscriptions2
  • Athlete Space Monthly$24.991 Month
  • Athlete Space Annual$199.991 Year

Questions

Is Smarter Thinking free?
Smarter Thinking is free to download, with no in-app purchases.
Is Think 2 Win Performance free?
Think 2 Win Performance is free to download, with in-app purchases available.
Do Smarter Thinking or Think 2 Win Performance have ads?
Neither Smarter Thinking nor Think 2 Win Performance shows ads.
Which is updated more often, Smarter Thinking or Think 2 Win Performance?
Smarter Thinking ships an update every 3 days, and Think 2 Win Performance every 6 days. Most recently, Smarter Thinking was updated on October 15, 2026 and Think 2 Win Performance on October 4, 2026.

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