Comparison

Wella vs Mobigifts

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Wella

Discover hair and nail inspiration and education from top brands. Access a digital shade chart, live chat, and exclusive content. Shop 24/7 with fast, free shipping on qualifying orders and easily reorder products.

Highlights
  • Brand inspiration and education
  • Digital shade chart
  • Live chat support
  • Salon secrets and content
  • 24/7 shopping
  • Fast, free shipping
  • Barcode scanning for reorders
Features
Read full description

Introducing the Wella App, your one-stop-shop for all things hair and nails! Get inspired and educated by your favorite brands like Wella Professionals, OPI, Sebastian Professional, Nioxin, Wella ColorCharm, Clairol Professional, ghd and Briogeo. It's like having a hair and nail guru in your pocket! Chat live, check out the digital shade chart, and dive into a treasure trove of content. This app is packed with hair and nail wisdom and salon secrets that'll make you the ultimate style maven. Create a Wellastore account and unlock some seriously cool perks: - Shop 24/7 Fast, Free Shipping on orders over $50 - Scan barcodes for instant reorders - Get ready to rock the hair and nail game like a pro! The Wella App has got your back (and your hair and nails).

About

Mobigifts

Features
Read full description

Mobigifts maakt het geven van cadeaus eenvoudiger, persoonlijker en leuker. Met de app verstuur je in een paar stappen digitale cadeaubonnen die je volledig kunt personaliseren. Kies een mooie template, voeg een persoonlijke boodschap, afbeelding of video toe en selecteer cadeaubonnen uit een breed aanbod. De ontvanger ontvangt het cadeau direct, bijvoorbeeld via WhatsApp, en kiest zelf welke cadeaubon het beste past. Of het nu gaat om een verjaardag, feestdag of bedankje, met Mobigifts geef je altijd een passend en flexibel cadeau. Wij blijven de app continu verbeteren en nieuwe functies toevoegen om jouw ervaring nog beter te maken.

Screenshots

Wella4 screens
Mobigifts4 screens

Verdict

The call

Wella and Mobigifts are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Wella ships an update fortnightly, Mobigifts every 3 weeks. The most recent releases landed on October 22, 2026 and October 6, 2026 respectively.

ScorecardNo meaningful differences
Wella versus Mobigifts: the parameters behind the verdict, then further details
ParameterWellaMobigifts
PriceFreeFree
Rating2.8 (49 ratings) — better—
Positive reviews23.7% of reviews—
Number of ratings49 — better—
Update frequencyFortnightly — betterEvery 3 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFree with in-app purchases—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.1
Further details — not scored
Size85 MB32 MB
Age rating4+12+
DeveloperWella CompanySwissoft

Bugs and requests

Wella

Reported bugs

25 issues
  • App requires constant updates
  • Search bar produces unhelpful results
  • Shades are not in order
  • App lags and is slow
  • Multiple quantities of items added
Show 20 more
  • Shades never load
  • Cannot log in
  • Password not recognized
  • App clears or adds items for no reason
  • Sale codes have issues
  • Cannot load images
  • Shade charts take too long to load or don't load
  • Cannot add anything to the cart
  • App freezes
  • Screen is very small
  • App is laggy and crashes
  • Cannot see what number tints are in the basket
  • App redirects to different apps
  • Old education apps defunct
  • No certificates transferred
  • Help chat unstaffed
  • Pictures in shade chart not loading
  • Swatches are low quality
  • App is stuck in a sign-in loop
  • Old app shade charts inaccessible due to pop-up

Requested features

24 requests
  • Allow general consumers to use shade chart
  • Improve search result relevance
  • Order shades correctly
  • Save payment method
  • Include product usage information
Show 19 more
  • Clarify promotions
  • Fix shade loading issues
  • Improve cart functionality
  • Allow adding products to cart
  • Make app easier to use
  • Fix login and password issues
  • Ensure all shades are available
  • Allow general consumers to create accounts
  • Fix app clearing/adding items issue
  • Display color number in basket
  • Ensure new shades appear
  • Restore old education features
  • Transfer certificates
  • Staff help chat
  • Fix picture loading
  • Improve swatch quality and display
  • Add student option
  • Make app fill screen
  • Fix sign-in loop

Mobigifts

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Wella

No in-app purchases

None

Mobigifts

No in-app purchases

Questions

Is Wella free?
Wella is free to download, with no in-app purchases.
Is Mobigifts free?
Mobigifts is free to download, with no in-app purchases.
Do Wella or Mobigifts have ads?
Neither Wella nor Mobigifts shows ads.
Which is updated more often, Wella or Mobigifts?
Wella ships an update fortnightly, and Mobigifts every 3 weeks. Most recently, Wella was updated on October 22, 2026 and Mobigifts on October 6, 2026.

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