Wholeheartedly Spend Ethically vs Beni
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Wholeheartedly Spend Ethically
Discover businesses that align with your values, scoring them on sustainability, racial justice, and human rights. Track your spending to see your impact and find local, ethical alternatives.
- Discover ethical businesses
- Score businesses on values
- Find local and small businesses
- Scan product barcodes
- Track spending impact
- Link bank/credit cards
- Merchant score alerts
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FEEL GOOD ABOUT WHERE YOU SHOP Explore and discover ‣ Learn how businesses score on sustainability, racial justice, Palestinian human rights, and more. ‣ Discover small businesses leading the way to a more sustainable and equitable future. ‣ Find local, small businesses — from LGBTQ-owned bookstores to Black-owned restaurants to Palestinian-owned food brands ‣ Scan product barcodes for insights on brands as you shop. Track your spend ‣ Link your bank or credit card to track your spending and see how the businesses you shop at score. ‣ See what percentage of your spending was at low-scoring businesses or large corporations. ‣ Get merchant score alerts anytime you swipe your card at a scored business. How does it work? Advocacy groups publish data quantifying how businesses perform on various environmental and social justice issues annually. Wholeheartedly makes this information accessible and easy to understand. By avoiding low-scoring companies, we send a powerful message that sustainability and equality are important for the bottom line. Terms of Use: apple.com/legal/internet-services/itunes/dev/stdeula/
Beni
Discover secondhand fashion by identifying your style and favorite brands. This engine searches over 40 resale sites to find the best deals on clothing and accessories. Upload photos or screenshots to find similar items and set alerts for when desired pieces are listed.
- Style identification
- Cross-site secondhand search
- Photo and screenshot search
- Brand following and exclusion
- Listing alerts
- Shareable style boards
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Turn your style inspiration into reality. Beni is the #1 search and discovery engine for secondhand fashion. Tell us what you love and we search 40+ resale sites for the best deals so you find the pieces worth keeping. YOUR STYLE, IN 30 SECONDS Tap the looks that feel like you. Beni names your style, shows your colors and picks brands that match. A SHOP BUILT JUST FOR YOU Your shop fills with secondhand finds based on your style and favorite brands. New pieces land every day. SHOP ANY PHOTO OR SCREENSHOT Upload a screenshot or snap a photo and Beni finds the closest pieces secondhand. SHARE TO BENI See something on Instagram, TikTok or Pinterest? Tap share, pick Beni, and we run the search. BRANDS YOU LOVE. NEVER THE ONES YOU DON'T. Follow your favorite labels and add the ones you never want to see to your Never list. ALERTS FOR THE ONE THAT GOT AWAY Save a search and Beni tells you the moment it's listed, on any site. BOARDS WORTH SHARING Save finds to boards, share your style profile and follow shoppers whose taste you trust. Works with The RealReal, Poshmark, Vestiaire Collective, eBay, Depop, ThredUp, Grailed and brand resale shops. Free to use. Feedback? support@joinbeni.com
Screenshots
Verdict
The clearest difference is rating: Wholeheartedly Spend Ethically at 5.0 against Beni's 4.4. Wholeheartedly Spend Ethically also leads on iOS requirement (15.1 vs 26.0). Beni's advantage is in-app purchases (none vs 1) and update cadence (every 5 days vs every 3 months). On price, review sentiment, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Wholeheartedly Spend Ethically sells 1 in-app purchase, starting at $4.99 per month. Beni asks for nothing beyond the download.
Wholeheartedly Spend Ethically holds the better App Store score, 5.0 against 4.4. Both are backed by a comparable volume of ratings — 23 and 87 respectively. Written reviews point the same way: 86% of Wholeheartedly Spend Ethically's written reviews are positive against 84% of Beni's.
Wholeheartedly Spend Ethically ships an update every 3 months, Beni every 5 days. The most recent releases landed on November 3, 2026 and November 7, 2026 respectively.
| Parameter | Wholeheartedly Spend Ethically | Beni |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (23 ratings) — better | 4.4 (87 ratings) |
| Positive reviews | 85.7% of reviews — better | 83.9% of reviews |
| Number of ratings | 23 | 87 — better |
| Update frequency | Every 3 months | Every 5 days — better |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad, iPod | iPhone, iPad, Mac |
| Requires iOS | 15.1 — better | 26.0 |
| Further details — not scored | ||
| Size | 46 MB | 124 MB |
| Age rating | 12+ | 4+ |
| Developer | Ashay Sheth | Beni, Inc |
Customer experience
Wholeheartedly Spend Ethically
Beni
Bugs and requests
Wholeheartedly Spend Ethically
Not enough reviews yet to summarise bugs or requests.
Beni
Reported bugs
4 issues- Male user gets only female suggestions
- Search filter shows minimum $40 items
- Sign-in issues preventing app use
- Sizing translation inaccuracies
Requested features
4 requests- Extend women's shoe size search filter
- Integrate Depop marketplace
- Add extension for Chrome browser
- Support for Instagram shopping
In-app purchases
Wholeheartedly Spend Ethically
- Spend Wholeheartedly1 Month trial$4.991 Month
Beni
No in-app purchases
Questions
Is Wholeheartedly Spend Ethically free?
Is Beni free?
Which has better reviews, Wholeheartedly Spend Ethically or Beni?
Do Wholeheartedly Spend Ethically or Beni have ads?
Which is updated more often, Wholeheartedly Spend Ethically or Beni?
Other comparisons
