Comparison

Lose It! vs Figwee Calorie Counter

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Lose It!

This app helps users achieve their weight loss goals by tracking calorie intake, nutrition, and exercise. It offers features like AI-powered meal logging, barcode scanning, and personalized diet plans to simplify the journey to a healthier lifestyle.

Highlights
  • Calorie tracking
  • Weight loss planning
  • AI voice meal logging
  • Photo meal logging
  • Barcode scanner
  • Macro and nutrition tracking
  • Intermittent fasting planner
Features
Read full description

Lose It! Is your personal calorie counter, diet planner, nutrition-focused food tracker and weight loss progress tracking app that helps you build healthy eating habits, stick to your diet program and reach your weight loss goals! Set your weight loss goal, get a personalized calorie budget, and track the food you eat, exercise, nutrients, macros, protein, carbs, and progress all in one place. We’re more than just a free calorie tracker. Complete your profile, and we’ll calculate a personalized daily calorie budget and weight loss schedule. Easily log and track your food, weight, activity, nutrition intake, macros, net calories, and intermittent fasting schedule—all in one place. Learn more about your nutrition needs, set achievable goals, manage your daily nutrition, and celebrate your progress with a personalized weight loss guide that helps you stay on track. SIMPLIFY YOUR WEIGHT LOSS JOURNEY Lose It! makes weight loss manageable using the proven principles of calorie counting, calorie deficit, diet tracking and nutrition awareness. Set your weight targets, log healthy meals, discover nutrient dense foods to eat, and track nutrients to build healthier eating habits. NEW—GLP-1 SUPPORT Log your medication, view estimated GLP-1 levels, and see how each phase may align with your hunger and eating habits—all alongside your nutrition, weight, and activity tracking. AI VOICE & PHOTO MEAL LOGGING Quickly and accurately log healthy meals using your voice or a photo. Just speak into your phone or tap the camera icon to track food and count calories in seconds. Snap a photo, log a meal and simplify your nutrition and weight loss journey! LOSE IT! FREE BASIC FEATURES • Calorie Tracking – Utilize the calorie counter to make it easy to track meals and exercise and chart the data, directly from your phone • Weight Loss Plan – Build a weight loss plan based on your unique body composition, activity level and habits • Community Support – Add your friends and join support groups to stay motivated PREMIUM PLAN FEATURES • Photo Meal Logging – Log meals by taking a picture • AI Voice – Say “I had 2 eggs, toast with butter and jam” to log your meal • Barcode Scanner – Scan food barcodes or search our database of items and recipes • Advanced Tracking – Track macronutrients like protein, carbs, fat, sugar; as well as nutrition, vitamins, minerals, and other health goals and metrics, including blood pressure, glucose, cholesterol, body measurements, sleep cycles and more • Intermittent Fasting - Set your fasting plan and track your fasts where you track your food • Meal Planning & Targets – meal targets help you calculate suggested nutritional content including macro, carb, protein and overall calorie intake. • Weight Loss Diet Plans – Identify what meals, fruits, lean meats, grains, and recipes are hindering or helping your weight loss progress. • Fitness App Syncs – connect fitness trackers, workout apps, and devices like Fitbit, Misfit, Garmin, Withings scales, Google Fit, Healthkit, and more to maximize your weight loss, gain or maintenance goals Since our launch in 2008 we have been featured in The Wall Street Journal, The Today Show, Men’s Health, Women’s Health, CNET, Buzzfeed, CNN, Shape, Good Morning America, and more. Lose It! has helped over 57 million users lose more than 150 million pounds. With a global food database of 56+ million items and recipes, tracking what you eat is simple and accurate. Choose from over 25 health goals and start seeing results in just three days of consistent tracking. The Premium subscription purchase will be charged to your iTunes account. The yearly subscription will automatically renew unless the auto-renew is turned off at least 24 hours before the subscription period ends. Your premium subscription auto-renew can be turned off or managed in your iTunes account settings. Any unused portion of the free trial is forfeited after purchase. -- Full terms: http://loseit.com/terms

About

Figwee Calorie Counter

This app offers a unique approach to calorie counting by using photos of food to help users accurately log their intake. It supports various diet plans and provides detailed nutritional information to aid in weight control and health monitoring.

Highlights
  • Photo-based portion logging
  • Extensive food library
  • Detailed nutrition tracking
  • Custom food entry
  • Activity and water tracking
  • Results and health monitoring
Features
Read full description

The best calorie counter is the one you actually use. Figwee is designed to be the quickest way to meaningfully track your food consumption. We offer a fully featured calorie deficit app, with everything you need to control weight. We support any and all diet plans. Figwee is the only calorie counter solution that uses photos of food to help you get the portion correct. It is by far the easiest, quickest, and most accurate way to keep track of your food. Try it and you’ll see. Quite literally. "We've been singing the praises of Figwee to our families since I found the app. There really isn't anything else like it", Jeff Hitchcock, founder of Children with Diabetes. WHAT YOU NEED TO KNOW TO GET GOING There is a free version and a premium version. An account is necessary if you wish to use the premium version on different devices. There are no ads. The only thing free users will see is a prompt to upgrade if you click on a premium feature. The free version includes: · Food Diary - Keep track of what you are eating · Figwee Food Library - Vast collection of incremental food portions · PortionRight™ Slider - Use photos of portions to enter food into your diary · Detailed Nutrition Information - Track macros and more · Desktop integration - Use desktop or mobile seamlessly The premium version adds: · Complete Calorie Tracking - Calories in, calories out. · Food Favs - Store the foods you eat commonly for quick entry · Custom Foods - If we don't have it, you can add your own · Activities - Track activity and store your favorites · Results Tracking - Monitor weight loss · Water Tracking - Monitor your water intake · Sodium Tracking - Monitor your sodium intake · Macro Goals - Set the goals by either % or flat volume · Health Tracking - Monitor basic health markers over time · Journal - Keep notes on daily activities · More Charts - Added insights to your journey

Screenshots

Lose It!4 screens
Figwee Calorie Counter4 screens

Verdict

The call

The clearest difference is ads: Figwee Calorie Counter at none against Lose It!'s shown. Figwee Calorie Counter also leads on review sentiment (70% vs 54%) and iOS requirement (13.0 vs 18.0). Lose It!'s advantage is update cadence (weekly vs every 6 months) and ratings volume (778K vs 376). On price, rating, in-app purchases and monetization model there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Lose It! sells 17 in-app purchases, starting at $9.99 per year and Figwee Calorie Counter sells 1 in-app purchase, starting at $7.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.8 for Lose It! against 4.7 for Figwee Calorie Counter. That said, the two scores are not equally well evidenced: Lose It! has 778K ratings behind it against 376, so its average is the more settled of the two. Written reviews are what separate them: 54% of Lose It!'s written reviews are positive against 70% of Figwee Calorie Counter's.

UpkeepUpdate frequency

Lose It! ships an update weekly, Figwee Calorie Counter every 6 months. The most recent releases landed on September 24, 2026 and September 18, 2026 respectively.

Scorecard6 real differences · 5 level
Lose It! versus Figwee Calorie Counter: the parameters behind the verdict, then further details
ParameterLose It!Figwee Calorie Counter
PriceFreeFree
Rating4.8 (778K ratings) — better4.7 (376 ratings)
Positive reviews53.5% of reviews70.4% of reviews — better
Number of ratings778K — better376
Update frequencyWeekly — betterEvery 6 months
AdsYesNo — better
In-app purchasesYesYes
MonetizationFree with in-app purchasesFreemium
Best chart rank#20 — better
DevicesiPhone, iPad, Apple Watch — betteriPhone, iPod
Requires iOS18.013.0 — better
Further details — not scored
Size218 MB12 MB
Age rating17+12+
DeveloperFitNowBellwether Ideas LLC

Customer experience

Lose It!

All ratings778,192 ratings
Positive95.6%
Neutral2.7%
Negative1.7%
Written reviews3,818 reviews
Positive53.5%
Neutral9.7%
Negative36.8%

Figwee Calorie Counter

All ratings376 ratings
Positive95.7%
Neutral1.3%
Negative2.9%
Written reviews54 reviews
Positive70.4%
Neutral3.7%
Negative25.9%

User reviews

Lose It!

From 778K App Store ratings

What we love

  • 👍 Easy to use
  • 🚀 Comprehensive food database
  • 💡 Helpful for weight loss
  • 🚀 Syncs with fitness trackers
  • 👍 Customizable goals and tracking

Room to improve

  • 🐛 Inaccurate calorie/nutrition data
  • 💰 Paywall for basic features
  • 📢 Intrusive ads and upselling
  • 🐛 Buggy performance issues
  • 🔒 Privacy concerns with data sharing

Figwee Calorie Counter

From 376 App Store ratings

What we love

  • 👍 Excellent for diabetes and carb counting management
  • 🎯 Visual portion sizing with adjustable slider controls
  • 📊 Accurate nutritional information display
  • 🍽️ Comprehensive food database with common items
  • ⚡ Quick and easy to use interface

Room to improve

  • 🔐 Frequent login requirements frustrate users
  • 💰 Expensive subscription pricing ($7.99/month)
  • ❌ Deceptive free-to-paid conversion model
  • 🐛 Search bar functionality issues
  • 📧 Poor customer support responsiveness

Bugs and requests

Lose It!

Reported bugs

3 issues
  • Barcode scanner not working
  • Syncing issues with Apple Health
  • Freezing and crashing on certain actions

Requested features

5 requests
  • Add micronutrient tracking
  • Improve recipe builder functionality
  • Provide more personalized meal plans
  • Allow custom unit measurements
  • Implement a dark mode option

Figwee Calorie Counter

Reported bugs

7 issues
  • Search bar keyboard not appearing on touch
  • App freezing and becoming unresponsive
  • Login authentication errors (no token passed)
  • Payment processing failures
  • App support form not functioning
Show 2 more
  • Frequent forced logouts
  • Registration process failures

Requested features

10 requests
  • Photo upload and recognition for food items
  • Ability to manually add custom foods and recipes
  • Remember me option to reduce login frequency
  • Barcode scanning for food labels
  • Custom favorite meals with combined nutrition totals
Show 5 more
  • Activity tracking integration
  • More diverse food types and recipes
  • Links to dietary resources (low carb, low fat, low sugar)
  • Ad-free premium version without subscription
  • Practical items prioritized before exotic foods

In-app purchases

17 purchases

Lose It!

Subscriptions11
  • Lose It! Premium$9.991 Year
  • Lose It! Premium$11.991 Year
  • Lose It! Premium$15.991 Year
Show 8 more
  • Lose It! Premium$19.991 Year
  • Lose It! Premium$23.991 Year
  • Lose It! Premium$29.991 Year
  • Lose It! Premium Features7 Days trial$29.991 Year
  • Lose It! Premium$39.991 Year
  • Lose It! Premium Features7 Days trial$39.991 Year
  • Lose It! Premium7 Days trial$44.991 Year
  • Lose It! Premium7 Days trial$79.991 Year
One-time6
  • Course: Change Your Thinking$9.99
  • additional year of premium features$29.99
  • year of premium features$39.99
Show 3 more
  • Lose It! Premium Lifetime$49.99
  • Lose It! Premium Lifetime$59.99
  • Lose It! Premium Lifetime Subscription (Discounted)$99.99
1 purchases

Figwee Calorie Counter

Subscriptions1
  • Figwee Visual Fitness Diary7 Days trial$7.991 Month

Questions

Is Lose It! free?
Lose It! is free to download, with in-app purchases available.
Is Figwee Calorie Counter free?
Figwee Calorie Counter is free to download, with in-app purchases available.
Which has better reviews, Lose It! or Figwee Calorie Counter?
Lose It! is rated higher. Lose It! averages 4.8 out of 5 from 778K ratings, while Figwee Calorie Counter averages 4.7 from 376 ratings.
Do Lose It! or Figwee Calorie Counter have ads?
Lose It! shows ads; Figwee Calorie Counter does not.
Which is updated more often, Lose It! or Figwee Calorie Counter?
Lose It! ships an update weekly, and Figwee Calorie Counter every 6 months. Most recently, Lose It! was updated on September 24, 2026 and Figwee Calorie Counter on September 18, 2026.

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