Lose It! – Calorie Counter

Lose It! – Calorie Counter

Food Tracker for Weight Loss

775K ratings
3755 reviews
With Ads#18 in top-grossing Health & Fitness
🌟 Lifestyle
💪 Health & Fitness
Free
In-App PurchasesWith Ads

Details

  • Released
  • Updated
  • December 1, 2016
  • September 2, 2026

Features

Lose It! – Calorie Counter screenshot #1 for iPhone
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Lose It! – Calorie Counter screenshot #10 for iPhone
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About

This app helps users achieve their weight loss goals by tracking calorie intake, nutrition, and exercise. It offers features like AI-powered meal logging, barcode scanning, and personalized diet plans to simplify the journey to a healthier lifestyle.

Calorie tracking
Weight loss planning
AI voice meal logging
Photo meal logging
Barcode scanner
Macro and nutrition tracking
Intermittent fasting planner
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What users say

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+1

What's New in Lose It!

18.4.800

September 2, 2026

Lose It! Is the #1 app for improving your health and reaching your goals. Food Tracking Made Easy Whether you're looking to lose weight, tone up, or just watch what you eat, food tracking is key. With an intuitive interface, best in class barcode scanner, database of over 50 million foods, and calorie schedule that lets you plan to eat more on the weekends, Lose It! makes tracking easy. A Completely Personalized Program Everyone's approach is different which is why Lose It! lets you build the exact program that you want. Interested in intermittent fasting? Eating more protein? Fewer carbs? Less sodium? Calorie cycling? Drinking more water? Integrating with your fitness device? Great -- we'll help you build a program that will let you thrive. And So Much More Lose It! is a one-stop shop where you can build a logging streak, reach weight loss milestones, track health metrics, learn from healthy living articles, connect with other Lose It! members, and get insights into your behaviors. We're excited to welcome you aboard! With over 50 million users worldwide, we're helping people reach a healthy weight every day. Bug fixes and performance improvements to keep the app running in tip-top shape. Happy logging, Lose It! fam!

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Subscription plans

Lose It! Premium

Subscription for Lose It! Premium

$39.991 Year
How to cancel Lose It! subscription ⁉️
1

In-App Purchases

$39.99

year of premium features

1 Year of Premium

Charts

Top Grossing

This app rose +1 position in Health & Fitness chart.

Last updated on September 6, 2026.

Top Free

This app dropped -1 position in Health & Fitness chart.

Last updated on September 6, 2026.

Events

Read more about Track Smarter This Summer

Track Smarter This Summer

Capture your summer eats

Aug 19, 2026 Aug 31, 2026

Read more about Your Summer Logging Hack

Your Summer Logging Hack

Log summer eats by simply speaking

Jun 28, 2026 Jul 29, 2026

Read more about May/June 2026 - Summer Bloat

May/June 2026 - Summer Bloat

Tips to Help You Feel Light, Bright & Bloat-Free

May 27, 2026 Jun 27, 2026

User reviews

taking away free parts

i’ve used this app on and off for the past four years, and every time i come back to it another feature has been changed so they can make more money. the step feature used to be free, now you have to pay premium for that. now, there’s ads after you finish your log for the day with a premium that only removes those ads. the only reason i have the app anymore is for the community but once i find a different one im done.
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Make it more customizable

I like lose it, but there’s two changes that would be very helpful.

1. Let us decide our macros and not what lose it suggests. I want a high protein with certain fats and carbs but I cannot customize it to my plan, I can only get it “close” and I don’t like that.

2. All photos take should be easily accessed all together rather than going to every day, or let us compare them!
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Custom recipe

Love this app. BUT the custom recipe feature makes me want to lose it! Each time I add an ingredient to a recipe it makes a whole new recipe. So by the time I finish putting 12 ingredients in, I end up with 12 separate custom recipes. And then, when you try to delete 11 duplicate recipes it won't unless you delete each ingredient from the recipe. Other than that I love it.
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Weird app.

I’m trying to gain weight not lose weight didn’t even give me an option to do that. Weird .

Losing weight

I am so proud of myself to being back to tracking calories and weight loss. Taking gummies and getting treadmill soon. May start the ryze coffee soon too.

Developer apps

Featured on

User experience

🐞

Reported Bugs

3 issues

Barcode scanner not working

Bug

Syncing issues with Apple Health

Bug

Freezing and crashing on certain actions

Bug

Requested Features

5 requests

Add micronutrient tracking

Feature

Improve recipe builder functionality

Feature

Provide more personalized meal plans

Feature

Allow custom unit measurements

Feature

Implement a dark mode option

Feature

FAQ

What does Lose It! do?

Lose It! is a calorie counter and weight loss app designed to help users achieve their weight loss goals. It allows you to track your food intake, exercise, and monitor your progress towards a healthier lifestyle.

What are the key features of Lose It!?

Key features include calorie tracking, personalized weight loss plans, AI voice and photo meal logging, barcode scanning, macro and nutrition tracking, and an intermittent fasting planner. Premium features offer advanced tracking and insights.

Is Lose It! free to use?

The app offers a free version with core calorie tracking and weight loss planning features. Additional advanced features, such as AI photo meal logging and detailed macro tracking, are available through a premium subscription.

What devices is Lose It! compatible with?

Lose It! is compatible with mobile devices and can sync with various fitness trackers and apps like Fitbit, Garmin, Google Fit, and Apple Healthkit to maximize your weight loss or maintenance goals.

How can Lose It! help with weight loss?

By providing tools to track your calorie intake, monitor your nutrition, and log your exercise, the app helps you create and maintain a calorie deficit. Personalized plans and community support further aid in achieving sustainable weight loss.