Lose It! – Calorie Counter

Lose It! – Calorie Counter

Food Tracker for Weight Loss

784K ratings
3982 reviews
With Ads#21 in top-grossing Health & Fitness
🌟 Lifestyle
💪 Health & Fitness
Free
In-App PurchasesWith Ads

Details

Released
December 1, 2016
Updated
November 4, 2026

Features

Lose It! – Calorie Counter screenshot #1 for iPhone
Lose It! – Calorie Counter screenshot #2 for iPhone
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Lose It! – Calorie Counter screenshot #10 for iPhone
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About

This app helps you achieve your weight loss goals by acting as a personal calorie counter, diet planner, and nutrition tracker. It offers personalized calorie budgets, tracks food and exercise, and provides insights into your nutrition and progress. Features include AI-powered meal logging and support for GLP-1 medication tracking.

✓Personalized calorie budget
✓Food and exercise tracking
✓Nutrition and macro tracking
✓AI voice and photo meal logging
✓GLP-1 medication support
✓Intermittent fasting tracker
✓Syncs with fitness trackers
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What users say about Lose It!

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+2

What's New in Lose It!

18.6.101

November 4, 2026

Lose It! is the #1 app for improving your health and reaching your goals. Food Tracking Made Easy Whether you're looking to lose weight, tone up, or just watch what you eat, food tracking is key. With an intuitive interface, best in class barcode scanner, database of over 50 million foods, and calorie schedule that lets you plan to eat more on the weekends, Lose It! makes tracking easy. A Completely Personalized Program Everyone's approach is different which is why Lose It! lets you build the exact program that you want. Interested in intermittent fasting? Eating more protein? Fewer carbs? Less sodium? Calorie cycling? Drinking more water? Integrating with your fitness device? Great -- we'll help you build a program that will let you thrive. And So Much More Lose It! is a one-stop shop where you can build a logging streak, reach weight loss milestones, track health metrics, learn from healthy living articles, connect with other Lose It! members, and get insights into your behaviors. We're excited to welcome you aboard! With over 50 million users worldwide, we're helping people reach a healthy weight every day. Don't mind us, we're just enjoying watching our members crush it every week! (Psst, we made a few general updates, too!)

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Subscriptions & In-App Purchases

Lose It! Premium

Subscription for Lose It! Premium

$39.991 Year
How to cancel Lose It! subscription ⁉️

Charts

Top Grossing

This app rose +2 positions in Health & Fitness chart.

Last updated on November 6, 2026.

Top Free

This app rose +2 positions in Health & Fitness chart.

Last updated on November 6, 2026.

Events

Read more about This Fall, Try Voice Logging

This Fall, Try Voice Logging

Say what you ate, from candy to Thanksgiving pie.

Oct 20, 2026 — Nov 19, 2026

Read more about New in Premium: GLP-1 Support

New in Premium: GLP-1 Support

A new Premium feature is now in your app.

Sep 3, 2026 — Oct 1, 2026

Read more about Track Smarter This Summer

Track Smarter This Summer

Capture your summer eats

Aug 19, 2026 — Aug 31, 2026

User reviews

Best app on the store

Just wanted to say that I’ve been using this app for 2 years to keep track of weight and eat healthier. I’ve tried several others at different times but I always end up coming back to Lose It.

The app just works and is by far the most accurate with several ways to log meals and food quickly. After a few weeks of logging it remembers your food list and becomes even quicker. It’s also great that you can save specific meals.

I saw this app has some negative reviews and it’s apparent that the users just don’t know how to use the app. The one about the calorie bar being too far down! You can rearrange the panels in the order you want plus how much info which is shown. As a premium user I don’t get any ads as I turned them off in settings. It’s not expensive compared to others it gives you lots of special offers! All I can say to the negative users is try going into settings to adjust them to your preference. It has far more customisation than the other apps I have tried, which is another thing I love about this app!
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Switch From MyFitness Pal

After years with my fitness pal, I was frustrated but the recent update and UX that made logging food a challenge.
I switched to Lose it, and am loving the UX, and how easy it is to log and track food.
The app is well thought out and easy for me to track my food and meet my goals .
Highly recommend.
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Service has taken a nosedive

Lose it has recently moved to a subscription model that takes away previously free tools and makes you pay minimum $100 a year to access. Incl their barcode scan tool, and photo tools. I can only imagine it’s a matter of time before all elements of the program are paid at this exorbitant price. Just get Chronometer instead.
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Lose it

Application is easy to use and helped me to lose 18 lbs over 6 months.

Awesome!

Best calorie/macro tracker out there.

Developer apps

Featured on

User experience

🐞

Reported Bugs

3 issues

Barcode scanner not working

Bug

Syncing issues with Apple Health

Bug

Freezing and crashing on certain actions

Bug
✨

Requested Features

5 requests

Add micronutrient tracking

Feature

Improve recipe builder functionality

Feature

Provide more personalized meal plans

Feature

Allow custom unit measurements

Feature

Implement a dark mode option

Feature

FAQ

Does Lose It! have ads?

Yes, Lose It! contains advertisements. As a free app with in-app purchases, advertisements are part of the user experience for free users.

What are the premium features of Lose It!?

Lose It! Premium offers advanced features such as photo meal logging, AI voice logging, a barcode scanner, advanced tracking of macronutrients and health metrics, intermittent fasting plans, meal planning, and personalized diet plans.

How does Lose It! calculate a personalized calorie budget?

Lose It! calculates a personalized daily calorie budget and weight loss schedule based on your completed profile, including your unique body composition, activity level, and habits.

Can Lose It! track intermittent fasting?

Yes, Lose It! allows you to set your intermittent fasting plan and track your fasting periods directly within the app alongside your food tracking.

What devices does Lose It! support?

Lose It! is available on Apple Watch, iPhone, and iPad, allowing for convenient tracking across multiple Apple devices.

How often is Lose It! updated?

The latest version of Lose It! is 18.6.101, and it was last updated on November 4, 2026. This indicates a consistent update schedule to improve features and performance.

What is the age rating for Lose It!?

Lose It! has an age rating of 17+, suggesting it is intended for mature audiences due to the nature of health and diet tracking.

Does Lose It! sync with other fitness apps?

Yes, Lose It! can sync with various fitness trackers, workout apps, and devices such as Fitbit, Misfit, Garmin, and Withings, providing a comprehensive view of your health data.