Berry Bros. & Rudd vs WID
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Berry Bros. & Rudd
Manage your wine and spirits collection stored with us, explore personalized offers, and access membership benefits. Discover new wines, list items for sale, and place bids on a fine wine exchange. Get expert insights and easily contact your Private Client Manager.
- Manage stored wines and spirits
- View market values and maturity
- List wines for sale on BBX
- Place and manage bids
- Arrange wine delivery
- Explore personalized offers
- Access expert insights and guides
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The Berry Bros. & Rudd app brings your collection and more of the BB&R experience together in one place. Manage wines and spirits stored with us, explore opportunities selected for you and see the benefits available through your membership level, wherever you are. Use the app to: View the wines and spirits you store with us, including current market values and maturity information List wines for sale through BBX, our fine wine exchange Accept bids from other collectors and manage your live bids Place bids on more than 50,000 wines through BBX Arrange delivery of wines from your collection Explore personalised offers, shaped by your interests, collection and membership Browse selected wines and spirits, then request them from your Private Client Manager or team or continue to buy on http://bbr.com See your membership level and its benefits at a glance Contact your Private Client Manager or our team when you need expert support Access critics’ notes and scores, vintage charts, producer stories, buying guides and expert insight The cellar tools you know remain at the heart of the app. The new experience makes it easier to understand your relationship with Berry Bros. & Rudd, discover what to explore next and reach the right people when you need them.
WID
This app uses NFC technology to read electronic chips on bottles, revealing exclusive content like vineyard details, winemaking stories, and nutritional information. Users can build a digital library of identified bottles, rate them, and track consumption, even offline.
- Contactless NFC reading
- Exclusive bottle content
- Digital wine library
- Offline bottle access
- Bottle rating and commenting
- Cross-device library sync
- Counterfeit detection
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Every bottle has its story. WID tells it to you. Hold your phone close to the WID label: the reading starts by itself. Within seconds, you know whether your product is identified and you can open its page. Used in 103 countries, the WID app supports the estates, châteaux and houses that fit their bottles with a discreet, unique and secure electronic chip. VERIFY IN A SINGLE GESTURE • Contactless NFC reading, with no QR code to aim at • A clear result, right on your screen EXCLUSIVE CONTENT Each estate chooses what it shares with you, for example: • the vineyard and a map of its plots • the wine story, work in the vines, winemaking and ageing • images, videos and food pairings • ingredients and nutrition information YOUR WINE LIBRARY FOLLOWS YOU • Find every identified bottle, even offline • With an account, rate and comment on your bottles and mark the ones you have consumed • Find your wine library on your other devices FOR PROFESSIONALS Producers and retailers have a dedicated area to register and associate the chips on their products. GOOD TO KNOW Identification requires an NFC-compatible phone and access to your location: each reading is dated and located, which helps detect counterfeits.
Screenshots
Verdict
The clearest difference is rating: WID at 4.6 against Berry Bros. & Rudd's 3.1. Berry Bros. & Rudd's advantage is update cadence (monthly vs every 4 months). On price, ratings volume, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
WID holds the better App Store score, 4.6 against 3.1. Both are backed by a comparable volume of ratings — 15 and 40 respectively.
Berry Bros. & Rudd ships an update monthly, WID every 4 months. Both last shipped on November 6, 2026.
| Parameter | Berry Bros. & Rudd | WID |
|---|---|---|
| Price | Free | Free |
| Rating | 3.1 (15 ratings) | 4.6 (40 ratings) — better |
| Positive reviews | 16.4% of reviews | — |
| Number of ratings | 15 | 40 — better |
| Update frequency | Monthly — better | Every 4 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.1 | 15.0 — better |
| Further details — not scored | ||
| Size | 52 MB | 23 MB |
| Age rating | 17+ | 17+ |
| Developer | BERRY BROS. & RUDD LIMITED | WID Group |
Customer experience
Berry Bros. & Rudd
WID
Bugs and requests
Berry Bros. & Rudd
Reported bugs
51 issues- App broken after latest release
- Nothing loads after opening the app
- Valuation of wines missing in cellar section
- Login issues (Face ID, fingerprint)
- App crashes on opening
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- App crashes on login
- Text invisible (white on white)
- App doesn't open
- Bid indicator needs fixing (false indications)
- App closes web connect when switching apps
- Data issues vs website version
- App doesn't work on iPad
- Bids against wines not shown in cellar page
- Cannot choose how to order wines in BBX
- Logging out when moving between apps
- No biometric login
- Get a bid alert but won't let you manage it
- When you click on shop bbr and start navigating the website you can’t go back to a previous page
- App unavailable for login
- Crashes and won't let me open it
- Constantly crashing
- Face recognition doesn't work
- Remember login doesn't work
- Perpetually broken, crashes virtually every time
- Error message that it’s under maintenance
- Crashes on launch
- Face ID works intermittently
- App crashes more than it works
- Comparisons with data on website not fully realised
- Doesn't open, or shuts itself down
- App crashes on open
- Seems to forget that you have logged in
- Fingerprint login doesn't work
- False indications of wines with bids
- Latest update version simply does not open
- Login page text is in white
- Doesn't recognise email
- Cannot see anything at login
- App doesn't work
- Cannot list wine for sale
- Advises no wine in cellar when there is
- Sometimes doesn’t have the ability to reject/accept a bid
- Has not worked properly since the new iOS version came out
- App did not update cellar after sale
- Account not up to date
- Wine purchased and delivered not updated
- Wines show up on BBX as available, and when you then try to push a bid it turns out nothing is available
- Doesn’t stay logged in
- Fingerprint recognition is inconsistent
- App shows it as not available when trying to re-order
- Bid notifications don't always come through
Requested features
21 requests- Allow buyers to speak to sellers
- Section for cellar manager functionality
- Bring in favorites from website
- Recommendations based on cellar
- Integration of cellar plan data
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- Offline vintage charts
- Reorder function for frequent purchases
- Pay storage and transfer fees via app
- Add past orders and current holdings
- Allow logging in and buying via iPhone
- Include region vs. year vintage charts
- Add simple pre-built filters (region, vintage)
- Add images of wine
- Add a list view of cellar
- Revert to previous app version
- Add Face ID / biometric login
- Improve search functionality
- Add vintage information
- Allow users to buy wine directly
- Improve app interface
- Add dark mode option
WID
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Berry Bros. & Rudd
No in-app purchases
WID
No in-app purchases
