Email Backgrounds Lite vs MailShot
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Email Backgrounds Lite
Create beautiful HTML email backgrounds, stationery, and templates to make your messages stand out. Compatible with popular email clients, this app offers live previews, direct message editing, and font styling. Easily share your designs via SMS or social media.
- Live Theme Preview
- Direct Message Editing
- Real-Time Font Styling
- Emoji Support
- Custom Fonts
- QR Code Mobile Transfer
- Font Customization
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Notice: This free version adds a small “Powered by EmailBackgrounds.com” branding to exported themes and includes 15 fonts. Upgrade to Pro to remove branding, unlock 84 premium fonts, and use your own custom fonts. Your Source for Beautiful Email Backgrounds & Stationery Make every email special with Email Backgrounds. Create stunning HTML email backgrounds, stationery, themes, and templates designed to elevate your message—whether you’re sending a thank-you note, invitation, or everyday email. Email Backgrounds helps your emails stand out while keeping them compatible with popular email clients and webmail services. Compatible with: Mac Mail, Gmail, Yahoo Mail, Outlook, Windows Mail, AOL, and other webmail clients. Key Features: • Live Theme Preview – Hover over any thumbnail to instantly preview the design • Direct Message Editing – Type your message directly onto the background • Real-Time Font Styling – Font style and size update instantly while you write • Emoji Support – Add expressive emojis to your messages • Custom Fonts – Install and use your own fonts inside the app • QR Code Mobile Transfer – Design on desktop, scan the QR code, and send from your mobile Gmail app • 15 Handwriting Fonts Included – Upgrade to Pro for more fonts or add your own • Font Customization – Adjust color, size, and alignment (left, center, right) • Favorites – Save backgrounds for quick access later • History – Re-edit or reuse past designs anytime • Easy Sharing – Share via SMS or social media with a link • Clipboard & Composer Support – Copy backgrounds or push directly to your email composer Enjoy seamless use across iPhone, iPad, iMac, and macOS desktop with a single purchase.
MailShot
Easily send emails to multiple recipients by creating custom groups. Share documents and forward emails directly to these groups. Manage contacts with flexibility, allowing different email addresses per group and contacts not stored in your address book.
- Create and manage custom email groups
- Send emails to groups
- Share documents to groups
- Forward emails to groups
- Contacts can use different emails per group
- Import contacts from address book
- Add contacts not in address book
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Easily manage and send email to groups from the app, share documents to groups directly from other apps, or forward email to a group. Try MailShot for free with up to three groups, of up to five people in each. A simple in-app upgrade unlocks the ability to create up to 100 different groups of 100 or more contacts (Limits depend on your email provider.) Create groups in many ways: add from Contacts, import an address book group, enter addresses directly, or paste strings of names and addresses. MailShot creates its own groups, which can do several things which regular address book groups cannot... • Contacts can use different email addresses for each group. (Add work address to a work-related group, and home address to a sports group etc.) • Contacts do not need to be present in your address book. TIPS • Protect privacy by placing addresses in the Bcc: line. • To forward an email (with attachments), “Copy to clipboard" then paste to the address line in your Mail app. SUPPORT We pride ourselves on our quality of support and are always happy to hear from you. Please use the "Support" button in the app, as it will include useful diagnostic information. You can also find a full User Guide, support information and tips at http://solubleapps.com/Mailshot-support.
Screenshots
Verdict
The clearest difference is rating: MailShot at 4.6 against Email Backgrounds Lite's 3.0. MailShot also leads on review sentiment (83% vs 52%) and ratings volume (113 vs 2). Email Backgrounds Lite's advantage is in-app purchases (none vs 2) and iOS requirement (15.6 vs 26.0). On price, update cadence, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. MailShot sells 2 one-off in-app purchases. Email Backgrounds Lite asks for nothing beyond the download.
MailShot holds the better App Store score, 4.6 against 3.0. That said, the two scores are not equally well evidenced: MailShot has 113 ratings behind it against 2, so its average is the more settled of the two. Written reviews point the same way: 52% of Email Backgrounds Lite's written reviews are positive against 83% of MailShot's.
Email Backgrounds Lite ships an update every 2 months, MailShot monthly. Both last shipped on October 21, 2026.
| Parameter | Email Backgrounds Lite | MailShot |
|---|---|---|
| Price | Free | Free |
| Rating | 3.0 (2 ratings) | 4.6 (113 ratings) — better |
| Positive reviews | 51.8% of reviews | 82.5% of reviews — better |
| Number of ratings | 2 | 113 — better |
| Update frequency | Every 2 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 15.6 — better | 26.0 |
| Further details — not scored | ||
| Size | 9 MB | 11 MB |
| Age rating | 4+ | 4+ |
| Developer | My App Catalog LLC | Peter Johnson |
Customer experience
Email Backgrounds Lite
MailShot
User reviews
Email Backgrounds Lite
From 2 App Store ratingsWhat we love
- ✨ Beautiful backgrounds and themes
- 🎨 Creative and personalized emails
- 👍 Easy to use for some users
- 💖 Makes emails unique and fun
- 🌟 Highly recommended by some
Room to improve
- 🐛 App malfunctions frequently
- ❌ Doesn't load or connect to server
- 🗑️ Lost information when crashing
- 🚫 Cannot email or send messages
- ⚠️ Backgrounds not showing for recipients
MailShot
From 113 App Store ratingsWhat we love
- 👍 User-friendly
- 🚀 Easy to set up and use
- 💡 Helpful for group communications
- 👍 Reliable and works as expected
- 👍 Great customer support
Room to improve
- 🐛 Issues with some users not receiving emails
- 🔒 Privacy concerns with displaying all email addresses
- 🐛 Keyboard covers subject/message area on iPhone
- 🐛 Occasional glitches with groups disappearing
Bugs and requests
Email Backgrounds Lite
Reported bugs
12 issues- App malfunctions frequently
- App doesn't load
- Error messages about server connection
- App crashes while typing, losing data
- Cannot send emails
Show 7 moreShow fewer
- Backgrounds do not appear for recipients
- App freezes or closes unexpectedly
- Back button stops working
- Text style options do not work
- App opens App Store when recipient touches email
- Backgrounds disappear when sending
- Cannot download app
Requested features
9 requests- More adult/elegant themes
- Ability to use own backgrounds
- More font choices and colors
- Stickers to add to backgrounds
- Seasonal/holiday updates
Show 4 moreShow fewer
- Abstract backgrounds
- Marble or sky view backgrounds
- Animation options
- How-to section or tutorial
MailShot
Reported bugs
3 issues- Emails not sending from outbox
- Crashing issues for some users
- Compatibility problems with iOS updates
Requested features
4 requests- Mail merge functionality with placeholders
- Ability to sort groups alphabetically
- Dynamic text support for subject and body
- Compatibility with Outlook contacts
In-app purchases
Email Backgrounds Lite
No in-app purchases
MailShot
- MailShot Upgrade$3.99
- Domain Check Plugin$3.99
Questions
Is Email Backgrounds Lite free?
Is MailShot free?
Which has better reviews, Email Backgrounds Lite or MailShot?
Do Email Backgrounds Lite or MailShot have ads?
Which is updated more often, Email Backgrounds Lite or MailShot?
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