Instagram vs InView
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Connect with friends and discover new content through photos, videos, and short-form entertainment. Share your daily moments and life's highlights, or dive into personalized feeds based on your interests.
- Short-form video creation and discovery (Reels)
- Ephemeral content sharing (Stories & Notes)
- Private group chats (Close Friends)
- Personalized content feeds (Explore)
- Customizable posts with templates and filters
- Discover brands and shop products
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Little moments lead to big friendships. Share yours on Instagram. — From Meta Connect with friends, find other fans, and see what people around you are up to and into. Explore your interests and post what's going on, from your daily moments to life's highlights. Share what you’re up to and into: - Turn your life into a movie and discover short, entertaining videos on Instagram with Reels. - Keep up with friends on the fly with Stories and Notes that disappear after 24 hours. - Start group chats and share unfiltered moments with your Close Friends. - Share memories from recent events or trips in Feed. - Customize your posts with exclusive templates, music, stickers and filters. Dive into your interests. - Watch videos from your favorite creators and discover new content that’s personalized to your interests. - Get inspired by photos and videos from new accounts in Explore. - Discover brands and small businesses, and shop products that are relevant to your personal style. Some Instagram features may not be available in your country or region. Terms and Policies: https://help.instagram.com/581066165581870 Consumer Health Privacy Policy: https://privacycenter.instagram.com/policies/health Learn how we're working to help keep our communities safe across Meta technologies at the Instagram Safety Center: https://about.instagram.com/safety
InView
Plan and preview your Instagram feed before posting. Design unique themes, arrange photos with drag-and-drop, and draft captions and hashtags. Post directly to Instagram or stories, with bulk editing options.
- Feed planning and preview
- Drag-and-drop layout design
- Caption and hashtag drafting
- Direct posting to Instagram
- Bulk editing of posts
- Multi-account support (premium)
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Update your Instagram like a pro! InView is a great tool to plan and preview your feed before posting anything on Instagram. Create your own unique theme and layout and see how your feed will look like before you post. Upload your existing feed and add photos from your camera roll to check how good they look together. Drag and drop individual tiles if you feel that anything is out of place until you achieve a perfect look you have in mind. With this visual planner it is easy to design a catchy feed and have all your future posts neatly organized. DESIGN FEED Some types of feeds like color coordinated feeds are difficult to implement and require a bit of strategic planning, but the result is well worth the efforts! With InView you can easily pull off the most complex looking feed designs and instantly elevate your account and make it more attractive for visitors. CAPTIONS AND HASHTAGS Once you’ve arranged your pics in the feed the way you like it, you can think through and note down your captions and hashtags too. Sometimes writing an interesting and engaging text to go with your photo requires some time and inspiration, so you can go back to your unfinished texts anytime you want to until they are polished to perfection. Have a post idea but don’t have a suitable image yet? Use a placeholder feature to write it all down and add a pic later. POST DIRECTLY TO INSTAGRAM Time to post is no longer a stressful moment! Just pick your next planned post and share it directly to your Instagram account along with the accompanying text. It’s also possible to share it to stories if you like to publish previews to your posts to stories as well. BULK EDITING If you want to share, edit or delete several posts at once, it’s not a problem! Just select the entries you want to edit and perform actions that would normally take much longer just with a few taps. PREMIUM FEATURES *Use and post to multiple accounts *Add and edit carousel posts *Upload any number of preview photos, videos and carousels for unlimited creativity! SUBSCRIPTIONS Weekly subscription for $7.99 Yearly subscription for $35.99 You can get unlimited access to all the advanced functionality by subscribing to a weekly or a yearly plan inside the app. There's also a free 3 day trial period to get a taste of what InView Pro has to offer. Once expired, the trial period automatically changes to a paid weekly subscription ($7.99 a week). Payment will be charged to iTunes Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription to that publication, where applicable. Privacy policy: https://taplab.app/privacypolicy EULA: https://taplab.app/subscriptionterms?app=InView
Screenshots
Verdict
The clearest difference is rating: Instagram at 4.7 against InView's 2.3. Instagram also leads on ratings volume (30M vs 3) and chart position (#2 vs unranked). InView's advantage is iOS requirement (12.1 vs 16.3). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Instagram sells 3 in-app purchases, starting at $14.99 per month and InView sells 3 in-app purchases, starting at $7.99 per 7 days. Whichever you choose, the download price is not the number that matters.
Instagram holds the better App Store score, 4.7 against 2.3. That said, the two scores are not equally well evidenced: Instagram has 30M ratings behind it against 3, so its average is the more settled of the two.
Instagram ships an update weekly, InView fortnightly. The most recent releases landed on October 22, 2026 and October 12, 2026 respectively.
| Parameter | InView | |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (30M ratings) — better | 2.3 (3 ratings) |
| Positive reviews | 31.6% of reviews | — |
| Number of ratings | 30M — better | 3 |
| Update frequency | Weekly — better | Fortnightly |
| Ads | Yes | Yes |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #2 — better | — |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.3 | 12.1 — better |
| Further details — not scored | ||
| Size | 630 MB | 128 MB |
| Age rating | 12+ | 4+ |
| Developer | Instagram, Inc. | TapLab |
Customer experience
InView
Bugs and requests
Reported bugs
4 issues- Unable to post or view videos due to app crashing
- Saved posts and drafts randomly disappearing
- Notifications not working or showing outdated information
- Inability to log in or switch between multiple accounts
Requested features
4 requests- Ability to edit/delete individual photos from a multi-photo post
- Option to view posts in chronological order instead of algorithmic feed
- Better tools for small businesses to manage and grow their presence
- Improved accessibility features for users with disabilities
InView
Not enough reviews yet to summarise bugs or requests.
In-app purchases
- Meta Verified Standard9 variants$14.991 Month
- Instagram Badge$0.99
- Instagram Badge$4.99
InView
- Weekly Plan3 Days trial$7.997 Days
- Feed preview & planner Yearly3 Days trial$35.991 Year
- Yearly Plan3 Days trial$39.991 Year
Questions
Is Instagram free?
Is InView free?
Which has better reviews, Instagram or InView?
Do Instagram or InView have ads?
Which is updated more often, Instagram or InView?
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