Comparison

StyleSeat vs WOW Brows

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

StyleSeat

This app helps beauty and wellness professionals manage their businesses by automating bookings, payments, and marketing. Clients can easily discover and book services from local pros.

Highlights
  • Automated client booking
  • AI-powered business insights
  • Secure payment processing
  • Smart waitlist for cancellations
  • Automated marketing campaigns
  • Custom booking page and website
Read full description

The booking app that grows your revenue. Built for anyone who books clients by the hour. Clients find you. Your calendar fills. You get paid and rebooked automatically, so you spend your time doing the work, not chasing it. Hairstylists, barbers, nail techs, estheticians, massage therapists, personal trainers, physical therapists, dog walkers, photographers, and more run their business on StyleSeat. FOR PROS Get new clients, not just a calendar Reach 2M+ clients searching StyleSeat. New Client Connection puts you in front of people looking for exactly what you do. Meet Sage, your AI assistant Sage books appointments 24/7, surfaces business insights, and runs marketing campaigns while you sleep. Get paid, every time Take deposits, set late-cancellation policies, keep cards on file, capture tips, and get fast payouts. Tap to Pay on iPhone accepts contactless cards, Apple Pay, and other digital wallets. Fill every opening Smart Waitlists automatically rebook cancelled slots. Optional Smart Pricing earns you more for your peak times. Marketing that runs itself Email and text campaigns, reminders, loyalty programs, promotions, packages, AI social posts, and review management. Automated follow-ups bring clients back. Everything else you need A custom booking page and website, client messaging, earnings reports, and unlimited team members at no extra cost. One flat price. Everything included. $19/month after your free trial. No credit card required, no contracts, cancel anytime. FOR CLIENTS Find and book the right pro Discover hair, beauty, wellness, fitness, pet, and photography pros near you. Browse real work and reviews, then book online anytime. Message before you book Ask questions, confirm the location, or send inspiration photos. Pay your way Check out with a contactless card, Apple Pay, or another digital wallet. 250M+ appointments booked. 4.9 stars from 350,000+ reviews. Download StyleSeat and start growing.

About

WOW Brows

Features
Read full description

Introducing the new customer app for WOW Brows, designed to enhance your experience and simplify appointment management. With our app, you can easily book and manage appointments, explore our wide range of services, and more. From eyebrow threading and body waxing to lash extensions, cupping and beyond, our app streamlines the process with just a few clicks. Discover nearby salons, conveniently plan your visit, and enjoy seamless booking right at your fingertips. Experience the convenience and efficiency of WOW Brows customer app today.

Screenshots

StyleSeat4 screens
WOW Brows4 screens

Verdict

The call

The clearest difference is update cadence: StyleSeat at weekly against WOW Brows's every 19 months. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

StyleSeat ships an update weekly, WOW Brows every 19 months. The most recent releases landed on November 7, 2026 and November 4, 2026 respectively.

Scorecard1 real difference · 9 level
StyleSeat versus WOW Brows: the parameters behind the verdict, then further details
ParameterStyleSeatWOW Brows
PriceFreeFree
Rating4.9 (291K ratings) — better—
Positive reviews39.7% of reviews—
Number of ratings291K — better—
Update frequencyWeekly — betterEvery 19 months
AdsNoNo
In-app purchasesNoNo
MonetizationFree—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.0 — better15.1
Further details — not scored
Size157 MB15 MB
Age rating4+17+
DeveloperStyleSeat, Inc.WOW Brows

Bugs and requests

StyleSeat

Reported bugs

4 issues
  • Incorrect/missing appointment information
  • Inability to cancel or reschedule appointments
  • App crashes and freezes
  • Login and credential issues

Requested features

4 requests
  • Allow cash/alternative payment options
  • Improve communication between stylists and clients
  • Provide better control over scheduling and pricing
  • Expand availability beyond just the US

WOW Brows

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

StyleSeat

No in-app purchases

None

WOW Brows

No in-app purchases

Questions

Is StyleSeat free?
StyleSeat is free to download, with no in-app purchases.
Is WOW Brows free?
WOW Brows is free to download, with no in-app purchases.
Do StyleSeat or WOW Brows have ads?
Neither StyleSeat nor WOW Brows shows ads.
Which is updated more often, StyleSeat or WOW Brows?
StyleSeat ships an update weekly, and WOW Brows every 19 months. Most recently, StyleSeat was updated on November 7, 2026 and WOW Brows on November 4, 2026.

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