Comparison

ActivEngage vs CDK CRM

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

ActivEngage

Features
Read full description

The ActivEngage iPhone application works with existing ActivEngage customers only. The ActivEngage iPhone application lets you chat with visitors on your website directly from your iPhone. You can also save vital customer information directly to your CRM for followup after the chat is over. During the chat, you will see what the visitor is typing before they even send the message. Allowing for you to respond even quicker. Also phone numbers and email addresses will be automatically captured, saving you the time of having to copy and paste. Our app also gives you key insights into the visitors reason for chatting, by showing the page the chat started from, the referring site/page, keywords from any search, and even browser/os information.

About

CDK CRM

This mobile application provides automotive dealership professionals with a faster, more intuitive, and highly responsive workflow. It empowers sales teams to manage leads, scan customer information, and desking deals directly from the showroom floor or lot.

Highlights
  • Performance Boost
  • Streamlined UI
  • Advanced Scanning (Driver's License & VIN)
  • AI Summary of Customer Activity
  • "My Day" Dashboard
  • In-Showroom Deal Desking
Features
Read full description

Welcome to the completely redesigned, all-new CDK CRM mobile app. Built from the ground up, this modern platform replaces the legacy "CDK Modern Retail CRM" mobile app to provide automotive dealership professionals with a faster, more intuitive, and highly responsive workflow. Empower your sales team to step away from the desktop and close deals right from the showroom floor or out on the lot. Whether you are managing incoming internet leads, tracking showroom ups, scanning customer driver's licenses, or detailing a trade-in, the new CDK CRM app delivers the power of your dealership’s desktop CRM into a secure, mobile-first experience. What’s New & Upgraded: • Performance Boost: Built on an entirely new architecture for faster page loads and real-time syncing with your Desktop CRM. • Streamlined UI: A modernized, clean user interface designed to reduce clicks and help you manage your pipeline with ease. • Advanced Scanning: Effortlessly capture customer data with an improved dual-sided driver’s license scanner and an integrated vehicle VIN scanner for trade-ins. • AI Summary: Instantly digest customer activity history, notes, and lead details, allowing your sales team to catch up on an opportunity in seconds before making a call or walking out to the showroom floor. Core Features: • "My Day" Dashboard: Track your daily appointments, recent messages, and scheduled follow-ups at a single glance. • In-Showroom Experience: Desking a deal has never been more mobile. Guide your customers from introduction to final numbers without ever leaving their side. Seamlessly capture their vehicle of interest, evaluate and scan trade-in details, securely upload required documents, capture credit applications, and present real-time quotes—all directly from the showroom floor or out on the lot. Important Note for Existing Users: This app replaces the legacy "CDK Modern Retail CRM" app. Please download this new version and log in using your active dealership single sign-on (SSO) credentials to experience the next generation of dealership retail management. Transform how you connect with car shoppers. Download the new CDK CRM mobile app today.

Screenshots

ActivEngage4 screens
CDK CRM4 screens

Verdict

The call

The clearest difference is update cadence: CDK CRM at weekly against ActivEngage's every 9 months. ActivEngage's advantage is iOS requirement (15.0 vs 18.6). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

ActivEngage ships an update every 9 months, CDK CRM weekly. The most recent releases landed on November 6, 2026 and November 8, 2026 respectively.

Scorecard2 real differences · 7 level
ActivEngage versus CDK CRM: the parameters behind the verdict, then further details
ParameterActivEngageCDK CRM
PriceFreeFree
Rating—3.7 (3 ratings) — better
Number of ratings—3 — better
Update frequencyEvery 9 monthsWeekly — better
AdsNoNo
In-app purchasesNoNo
Monetization—Free
DevicesiPhone, iPodiPhone, iPad
Requires iOS15.0 — better18.6
Further details — not scored
Size36 MB217 MB
Age rating4+4+
DeveloperActivEngage, Inc.CDK Global, LLC

In-app purchases

None

ActivEngage

No in-app purchases

None

CDK CRM

No in-app purchases

Questions

Is ActivEngage free?
ActivEngage is free to download, with no in-app purchases.
Is CDK CRM free?
CDK CRM is free to download, with no in-app purchases.
Do ActivEngage or CDK CRM have ads?
Neither ActivEngage nor CDK CRM shows ads.
Which is updated more often, ActivEngage or CDK CRM?
ActivEngage ships an update every 9 months, and CDK CRM weekly. Most recently, ActivEngage was updated on November 6, 2026 and CDK CRM on November 8, 2026.

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