MyInsights vs Eolas Flexicollect

MyInsights is not just a research app – it's your gateway to authentic insights into daily life. Explore how consumers interact with (new) products, and where and how they connect with your brand. Participants can express their inner thoughts, habits, fears, and emotions by seamlessly uploading text messages, photos, videos, and audio snippets. Additionally, they have the opportunity to contribute their perspectives through poll topics. The MyInsights app seamlessly integrates with a research platform, providing researchers with a dedicated space to create topics, invite participants and observers, and effortlessly access, analyze and download results. MyInsights ensures a comprehensive and private platform for unlocking the genuine stories behind user experiences. MyInsights is being used for the following purposes: - Pre-task / post task assignments - Mobile ethnography - Virtual storytelling (video diaries) - Immersive digital ethnography - Product Testing - Ad / concept testing - Mapping customer journeys - (CX) research - (UX) research This app also works offline. This means that participants can take part in a research where and whenever they like. MyInsights provides the option for app rebranding. Tailor the app to reflect your brand identity seamlessly, creating a unified and customized experience for your clients, researchers and participants.

This app has been developed by Eolas International, an International Market and Consumer research company. Flexicollect is a flexible data collection system built for our team of part time researchers and consumers to gather a variety of data on product quality and consumer experiences. Tasks are generally carried out in the area of Market and Consumer research however not exclusively so. How it works -Flexicollect is an app onto which Eolas can publish custom tasks they have created in their data management system. -It enables the user to access tasks, for the purpose of allowing the user to earn experience points by carrying out micro-jobs on a voluntary basis. Examples of these task types could the capturing of product experiences in the user’s home, visiting a store to capture images of products and their display areas and filling out questionnaires on their usage habits of products and services.