Comparison

MyInsights vs itracks Board

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

MyInsights

Features
Read full description

MyInsights is not just a research app – it's your gateway to authentic insights into daily life. Explore how consumers interact with (new) products, and where and how they connect with your brand. Participants can express their inner thoughts, habits, fears, and emotions by seamlessly uploading text messages, photos, videos, and audio snippets. Additionally, they have the opportunity to contribute their perspectives through poll topics. The MyInsights app seamlessly integrates with a research platform, providing researchers with a dedicated space to create topics, invite participants and observers, and effortlessly access, analyze and download results. MyInsights ensures a comprehensive and private platform for unlocking the genuine stories behind user experiences. MyInsights is being used for the following purposes: - Pre-task / post task assignments - Mobile ethnography - Virtual storytelling (video diaries) - Immersive digital ethnography - Product Testing - Ad / concept testing - Mapping customer journeys - (CX) research - (UX) research This app also works offline. This means that participants can take part in a research where and whenever they like. MyInsights provides the option for app rebranding. Tailor the app to reflect your brand identity seamlessly, creating a unified and customized experience for your clients, researchers and participants.

About

itracks Board

Share your opinions on brands, products, and advertisements through video feedback. Participate in research studies directly from your mobile device and earn rewards for your insights. This app is designed for easy and engaging user participation.

Highlights
  • Video feedback submission
  • Participate in research studies
  • Earn rewards and incentives
  • Feedback on brands and products
  • Mobile device compatibility
Features
Read full description

itracks Mobile allows you to share your opinion and be rewarded! Download the free itracks mobile app to participate in research studies from your mobile device. It is easy and fun to post videos and provide feedback on brands, new products, ads and more all from your smartphone or tablet. Qualitative research participants typically receive rewards and incentives to participate in research studies. Refer to your study invitation for more details. The App has been tested and works on the following devices: iOS 4.3 and higher Terms of use http://www.itracks.com/terms-of-use/

Screenshots

MyInsights4 screens
itracks Board2 screens

Verdict

The call

The clearest difference is update cadence: MyInsights at every 3 weeks against itracks Board's every 2 months. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

MyInsights ships an update every 3 weeks, itracks Board every 2 months. The most recent releases landed on October 17, 2026 and October 10, 2026 respectively.

Scorecard1 real difference · 9 level
MyInsights versus itracks Board: the parameters behind the verdict, then further details
ParameterMyInsightsitracks Board
PriceFreeFree
Rating—2.0 (10 ratings) — better
Positive reviews—38.5% of reviews
Number of ratings—10 — better
Update frequencyEvery 3 weeks — betterEvery 2 months
AdsNoNo
In-app purchasesNoNo
Monetization—Free
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.615.0 — better
Further details — not scored
Size66 MB18 MB
Age rating4+4+
DeveloperMobileMarketResearchInteractive Tracking Systems Inc.

In-app purchases

None

MyInsights

No in-app purchases

None

itracks Board

No in-app purchases

Questions

Is MyInsights free?
MyInsights is free to download, with no in-app purchases.
Is itracks Board free?
itracks Board is free to download, with no in-app purchases.
Do MyInsights or itracks Board have ads?
Neither MyInsights nor itracks Board shows ads.
Which is updated more often, MyInsights or itracks Board?
MyInsights ships an update every 3 weeks, and itracks Board every 2 months. Most recently, MyInsights was updated on October 17, 2026 and itracks Board on October 10, 2026.

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