Blvd vs Text Blast Customers
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Blvd
This mobile companion app helps beauty consultants stay connected with their customers while on the go. It requires a subscription to a specific service to function.
- Customer connection on-the-go
- Mobile companion to Boulevard software
- Business customer management
- Stay connected with customers
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Main Street Software, Inc. has been making Boulevard, the leading software for Mary Kay Beauty Consultants, longer than any other software worldwide. Avenue, the mobile companion to Boulevard allows you to stay connected with your customers while you are on-the-go with your business. ** Important: Avenue for iPhone will only work if you have a subscription to the Avenue iPhone Service. Standard Data Rates may apply; and functionality may be limited based upon your cellular carrier’s limitations and functionality. **
Text Blast Customers
This application facilitates communication for Consultant Communication clients. It provides access to service options, newsletters for approval, and billing updates. It functions as a virtual assistant service for consultants and directors.
- Access service options
- Approve newsletters
- Receive billing updates
- Virtual assistant service
- Director communication
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Application for Consultant Communication clients - access service options through Consultant Communication, Consultant Communication provides newsletter for approval & changes plus billing updates. Consultant Communication is an virtual assistant service. Consultant Communication is Mary Kay virtual assistant-Consultant Communication. Consultant Communication also provides Director Consultant Communication.
Screenshots
Verdict
The clearest difference is update cadence: Text Blast Customers at monthly against Blvd's every 9 months. Blvd's advantage is iOS requirement (16.0 vs 26.0). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Blvd holds the better App Store score, 3.5 against 3.3. Both are backed by a comparable volume of ratings — 2 and 3 respectively.
Blvd ships an update every 9 months, Text Blast Customers monthly. The most recent releases landed on November 1, 2026 and November 3, 2026 respectively.
| Parameter | Blvd | Text Blast Customers |
|---|---|---|
| Price | Free | Free |
| Rating | 3.5 (2 ratings) — better | 3.3 (3 ratings) |
| Positive reviews | 41.7% of reviews | — |
| Number of ratings | 2 | 3 — better |
| Update frequency | Every 9 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.0 — better | 26.0 |
| Further details — not scored | ||
| Size | 0 MB | 9 MB |
| Age rating | 4+ | 4+ |
| Developer | Main Street Software, Inc. | Shannon Schmidt |
Customer experience
Blvd
Text Blast Customers
In-app purchases
Blvd
No in-app purchases
Text Blast Customers
No in-app purchases
Questions
Is Blvd free?
Is Text Blast Customers free?
Which has better reviews, Blvd or Text Blast Customers?
Do Blvd or Text Blast Customers have ads?
Which is updated more often, Blvd or Text Blast Customers?
Other comparisons
