Calm vs Imagine
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Calm
This app offers guided meditations, sleep stories, music, and breathing exercises to help users reduce stress, anxiety, and improve sleep. It caters to all experience levels, integrating mindfulness into daily routines for enhanced mental well-being.
- Guided meditations
- Sleep Stories
- Breathwork exercises
- Relaxing music
- Stretching exercises
- Mindfulness programs
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Calm is the #1 app for sleep, meditation, and relaxation. Find anxiety relief, stress relief, and better sleep through breathing exercises, sleep sounds, deep sleep music, and mindfulness programs for insomnia, beginner meditation, and beyond. Downloaded by 180 million people worldwide. Fall asleep faster with Sleep Stories, bedtime stories for adults narrated by Matthew McConaughey, Stephen Fry, P\!nk, Bob Ross, and more. Only on Calm. Manage stress, relieve anxiety, improve your sleep cycle, and refocus your attention. Apple App of the Year. Apple Editors' Choice. Happiest App in the World (Center for Humane Technology). 3M+ five-star reviews. Recommended by top psychologists, therapists, and mental health experts. SLEEP STORIES — ONLY ON CALM * Drift off to Matthew McConaughey's Wonder — a dreamy journey through the mysteries of the universe * Travel through the village of Provence with master storyteller Stephen Fry in Blue Gold * Fall asleep to the soothing brush strokes of beloved painter Bob Ross in Happy Little Zzzs * Tackle insomnia with 100+ exclusive Sleep Stories, new content added every month MEDITATION & MINDFULNESS * Beginner meditation to advanced practice — guided sessions for every experience level * Daily Calm with Tamara Levitt, Daily Jay with Jay Shetty, Daily Trip with Jeff Warren * Mindfulness topics: deep sleep, anxiety relief, stress relief, focus, breaking habits, self-care, personal growth, and more * 7- and 21-day mindfulness programs to build a lasting practice ANXIETY RELIEF & RELAXATION * Breathing exercises and breathwork to ease anxiety, stress, and insomnia * Bilateral stimulation music and neuroacoustic sounds for nervous system regulation and somatic relaxation * Guided breathwork for stress relief, anxiety relief, and deep calm * Stress management and self-healing through Dailies: programs for social anxiety, personal growth, and mood balance * Mindful movement and stretching with Daily Move SLEEP SOUNDS, MUSIC & SOUNDSCAPES * Calming music, nature sounds, and sleep sounds: ocean waves, heavy rain, campfire, and more * Exclusive focus and sleep music from top artists * Full soundscapes and sleep sounds to help you relax, meditate, and sleep soundly ALSO FEATURING * Daily Streaks & Mindful Minutes — emotion and mental health tracker * Calm saves your meditation and sleep sessions to your Apple Health app. Mental health is health. Calm is for anyone looking to improve their sleep, manage stress, and address everyday anxiety. Meditation novice or seasoned expert. Take a deep breath and find your Calm. Calm is free to download and use. There are never any ads and some of the programs and features are free forever. Some content is only available through an optional paid subscription. Be sure to check out our Apple Watch app to quick-start breathing exercises and track your meditations. Calm offers an auto-renewing subscription to provide you with unlimited access to the Calm Collection while you maintain an active subscription. Payment will be charged to the credit card connected to your iTunes Account when you confirm the initial subscription purchase. Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current subscription period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and the cost of the renewal will be identified. You may manage your subscription and auto-renewal may be turned off by going to your Account Settings after the purchase. Any unused portion of a free trial period, if offered, will be forfeited when you purchase a subscription, where applicable. Read more about our terms and conditions here: Terms of service: https://www.calm.com/terms Privacy policy: https://www.calm.com/privacy
Imagine
This app offers a peaceful escape from daily stress with satisfying visual and auditory experiences. Engage in calming gameplay or simply enjoy relaxing music and ASMR sounds to reboot your mind and improve your mood. It's designed for quick self-care without the need for traditional meditation.
- Distract from stress
- Quick relaxation without meditation
- Calm gameplay
- Satisfying ASMR sounds
- Relaxation music
- Explore peaceful worlds
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IMAGINE will help you to get distracted from any kind of activity, reboot your mind and quickly relax without meditation, which is also helpful, but not everyone has enough time to meditate regularly. IMAGINE is a quiet, safe and peaceful place, where you can distract from a stressful world and spend some time with yourself. In the world, full of stress and routine, self-care is a must-do thing, and we want to help you with it. No matter if you use your hands or your head, sometimes you just need to distract yourself. IMAGINE will help you to reboot and release stress. Construct oddly satisfying mechanisms whilst listening to the relaxation music and ASMR sounds, explore peaceful worlds and let us take care of you. High level of stress, workaholism and working without any breaks could lead to mental health problems, anxiety, panic attacks, dissociation etc. Do not neglect self care, open your mind and see how your mood changes. IMAGINE features: - Antistress app which will help you to distract yourself and reboot your mind - Quick relaxation without meditation: have a rest and take care of yourself - Calm gameplay without any stress-factors - Satisfying ASMR sounds and relaxation music When to use IMAGINE? - Lack of productivity or imagination - Routine work or any kind of activity - High level of stress - Coping with difficult emotions - Tired of working remotely and endless calls without real social interactions - Unable to go on vacation somewhere but want to have a rest IMAGINE can help you to: - Relieve stress - Take your emotions under control - Reboot your mind - Activate your imagination - Just take a break Using IMAGINE every day, you will: - Get used to take care of yourself - Learn how your emotions work - Reduce the amount of stress in your life - Improve your productivity in work or any kind of creation Stress is the disease of the 21st century. Stress is often being underestimated, people being told "just distract" or "you can't be tired, you just work in a comfortable office". We care about you and your mental health, so we made a new tool for quick and effective self-care. Calm your mind and release stress, while building oddly satisfying construction. Not in the mood to build anything? Just choose your favorite mechanism from the gallery and enjoy watching it to the relaxation music. Whole worlds full of calm and relaxation are waiting for you. Relaxation can be quick and easy with IMAGINE. Terms of use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is ratings volume: Calm at 2M against Imagine's 7. Calm also leads on rating (4.8 vs 4.6) and update cadence (every 4 days vs every 11 days). Imagine's advantage is iOS requirement (11.0 vs 18.0). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Calm sells 8 in-app purchases, starting at $14.99 per month and Imagine sells 1 in-app purchase, starting at $9.99 per year. Whichever you choose, the download price is not the number that matters.
Calm holds the better App Store score, 4.8 against 4.6. That said, the two scores are not equally well evidenced: Calm has 2M ratings behind it against 7, so its average is the more settled of the two.
Calm ships an update every 4 days, Imagine every 11 days. The most recent releases landed on October 24, 2026 and October 15, 2026 respectively.
| Parameter | Calm | Imagine |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (2M ratings) — better | 4.6 (7 ratings) |
| Positive reviews | 63.9% of reviews | — |
| Number of ratings | 2M — better | 7 |
| Update frequency | Every 4 days — better | Every 11 days |
| Ads | Yes | Yes |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #6 — better | — |
| Devices | iPhone, iPad, Apple TV, Apple Watch — better | iPhone, iPod |
| Requires iOS | 18.0 | 11.0 — better |
| Further details — not scored | ||
| Size | 171 MB | 499 MB |
| Age rating | 4+ | 4+ |
| Developer | Calm.com | Appache apps and games ltd |
Customer experience
Calm
Imagine
Bugs and requests
Calm
Reported bugs
3 issues- App crashes or freezes
- Playback issues with audio and video
- Difficulty cancelling subscription
Requested features
6 requests- Add repeat button for sleep stories
- Separate kids and adult content
- Allow creating custom playlists
- Improve search and navigation
- Add more diverse narrator voices
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- Provide text-based instructions for techniques
Imagine
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Calm
- Calm Subscription$14.991 Month
- Calm Premium$14.991 Month
- Calm Premium$16.991 Month
Show 5 moreShow fewer
- Calm Premium$29.991 Month
- Calm Premium$69.991 Year
- Calm Premium7 Days trial2 variants$69.991 Year
- Calm Premium7 Days trial3 variants$79.991 Year
- Calm Premium$79.991 Year
Imagine
- Premium subscription$9.991 Year









