Comparison

Yandex Direct vs Bnovo

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Yandex Direct

Manage your advertising campaigns directly from your mobile device. Easily create, launch, and monitor ad performance with intuitive tools, even without prior experience. Stay informed about your budget and receive essential campaign updates.

Highlights
  • Create and launch ad campaigns
  • Edit existing campaigns
  • Track campaign performance
  • Monitor budget and top up balance
  • Receive essential notifications
Read full description

Create, launch, and manage ad campaigns right from your phone — no experience needed. Already in the app, you can: - Set up campaigns with Easy Start, edit them, and track their performance - Monitor key metrics for campaigns created in Direct Pro - Keep an eye on your budget and top up your balance quickly and easily - Receive only essential notifications about your campaigns — like when they start or stop More features to help grow your business are coming soon. Stay tuned!

About

Bnovo

This app provides a comprehensive system for managing accommodation facilities like hotels, hostels, and apartments. It offers tools for booking control, revenue management, guest registration, and staff task distribution, all accessible from your mobile device.

Highlights
  • Interactive room availability chart
  • Booking and reservation management
  • Guest check-in/check-out calendar
  • Room inventory tracking
  • Rate and price management
  • Payment processing
  • Reporting and analytics
Features
Read full description

Bnovo — это удобная и многофункциональная система управления объектами размещения любого типа: гостиницы, отели, хостелы, апартаменты, квартиры. Теперь доступно на любом устройстве iOS. Скачайте приложение на iPhone или iPad, и контроль самых важных бизнес-процессов будет всегда под рукой: - интерактивная шахматка - контроль всех бронирований - календарь заездов и выездов - учет номерного фонда - регистрация гостей - управление тарифами и ценами - прием и проведение оплат - расширенный блок отчетов - финансовый блок и аналитика - распределение задач персонала - контроль уборки номеров - интеграция с CRM и IP-телефонией - контроль электронных замков и др. Bnovo помогает отельерам увеличить доход с помощью продуктов: - Менеджер Каналов (Channel Manager) — синхронизация работы со всеми каналами продаж в одном интерфейсе. Доступно к подключению более 30 каналов OTA. - Модуль Бронирования — получение прямых бронирований от гостей без дополнительной комиссии. Модуль легко установить на сайт или соцсети отеля . - Динамическое ценообразование — изменение тарифа для гостя в зависимости от спроса: чем выше спрос, тем дороже можно поставить цену за номер. - Прогнозирование — сервис анализирует работу отеля и автоматически рассчитывает, какими будут загрузка и доходность вашего объекта в будущем. Не теряйте контроль над бизнесом в дороге или на отдыхе — управляйте тарифами и увеличивайте онлайн-продажи прямо с телефона! Приложение Биново полностью автоматизирует ежедневные операции вашего объекта. По статистике, новый сотрудник осваивает программу в среднем за 3 дня и уверенно в ней работает. В Bnovo реализована функция Octopus — возможность интеграции со сторонними сервисами и приложениями через открытый API. Предоставляется бесплатный тест-драйв системы в течение 2 недель. *Для работы приложения потребуется всего лишь выход в интернет. Понравилось приложение или есть пожелания? Будем благодарны за отзывы — Bnovo дорожит обратной связью от пользователей!

Screenshots

Yandex Direct4 screens
Bnovo4 screens

Verdict

The call

The clearest difference is rating: Yandex Direct at 4.6 against Bnovo's 4.3. Yandex Direct also leads on ratings volume (194 vs 6). Bnovo's advantage is review sentiment (57% vs 48%) and iOS requirement (13.0 vs 16.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Yandex Direct holds the better App Store score, 4.6 against 4.3. That said, the two scores are not equally well evidenced: Yandex Direct has 194 ratings behind it against 6, so its average is the more settled of the two. Written reviews complicate that: 48% of Yandex Direct's written reviews are positive against 57% of Bnovo's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Yandex Direct ships an update every 3 weeks, Bnovo monthly. The most recent releases landed on November 8, 2026 and November 3, 2026 respectively.

Scorecard4 real differences · 6 level
Yandex Direct versus Bnovo: the parameters behind the verdict, then further details
ParameterYandex DirectBnovo
PriceFreeFree
Rating4.6 (194 ratings) — better4.3 (6 ratings)
Positive reviews48.4% of reviews56.5% of reviews — better
Number of ratings194 — better6
Update frequencyEvery 3 weeks — betterMonthly
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS16.013.0 — better
Further details — not scored
Size101 MB31 MB
Age rating4+4+
DeveloperDirect Cursus Computer Systems TradingBnovo

Customer experience

Yandex Direct

All ratings165 ratings
Positive90.3%
Neutral2.4%
Negative7.3%
Written reviews95 reviews
Positive48.4%
Neutral7.4%
Negative44.2%

Bnovo

All ratings6 ratings
Positive83.3%
Neutral0.0%
Negative16.7%
Written reviews23 reviews
Positive56.5%
Neutral0.0%
Negative43.5%

In-app purchases

None

Yandex Direct

No in-app purchases

None

Bnovo

No in-app purchases

Questions

Is Yandex Direct free?
Yandex Direct is free to download, with no in-app purchases.
Is Bnovo free?
Bnovo is free to download, with no in-app purchases.
Which has better reviews, Yandex Direct or Bnovo?
Yandex Direct is rated higher. Yandex Direct averages 4.6 out of 5 from 194 ratings, while Bnovo averages 4.3 from 6 ratings.
Do Yandex Direct or Bnovo have ads?
Neither Yandex Direct nor Bnovo shows ads.
Which is updated more often, Yandex Direct or Bnovo?
Yandex Direct ships an update every 3 weeks, and Bnovo monthly. Most recently, Yandex Direct was updated on November 8, 2026 and Bnovo on November 3, 2026.

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