Comparison

Baker's vs The Smart Card

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Baker's

Simplify grocery shopping with delivery, pickup, and in-store options. Access digital coupons, weekly ads, and personalized savings to manage your grocery list and budget effectively.

Highlights
  • Grocery delivery and pickup
  • Digital coupons and weekly ads
  • Personalized savings and rewards
  • Scan recipes to add ingredients
  • Pharmacy prescription management
  • Fuel points for gas savings
Features
Read full description

Looking for an easier way to grocery shop, save money and manage your weekly grocery list? The Baker's app makes grocery shopping simple with Delivery, Pickup and In-store options, digital coupons, weekly ads and personalized savings. Download the Baker's grocery app to shop groceries online and find the best deals all in one place. Shop Groceries Your Way • Order groceries with Pickup (where available) or Delivery • Scan a recipe to quickly find ingredients and add them to your cart • Shop thousands of additional grocery and household items Save More on Groceries • Browse weekly ads and sales • Clip digital coupons and apply them at checkout • Discover personalized deals, bonus rewards and Cash Back offers • Track and redeem fuel points for gas savings Fast, Convenient Checkout • Use Kroger Pay for fast checkout in-store • Add your Plus Card Card to Apple Wallet • View purchase history and quickly reorder favorite items Helpful Everyday Tools • Refill and track Baker's Pharmacy prescriptions • Use the store locator to find the nearest Baker's store or fuel center Improving Your Experience To provide and personalize our offerings, make recommendations, detect and prevent fraud, and improve our services, we use tools that collect and record your data, which may include your searches for and purchases of health and wellness products. We also may share non-sensitive data with third parties, such as advertising and analytics vendors, social networks, technology providers, and research providers. By continuing to use our websites and apps and shop our store, this means you consent to these practices and accept our Terms (https://www.bakersplus.com/i/terms/website-and-app) and our Privacy Policy (https://www.bakersplus.com/i/privacy-policy). To use the Baker's app, you need a Baker's digital account. You can create a digital account and link your Baker's Rewards ID through the app. Don't have a Rewards ID? You'll get one when you create your digital account and enroll in Baker's Rewards Program. You must be 18 to register for an account or join our rewards program (to obtain a Rewards ID). Terms apply: https://www.bakersplus.com/i/terms/website-and-app.

About

The Smart Card

Access exclusive travel and local discounts of up to 60% off. Save on hotels, car rentals, flights, dining, and retail. Simply show the mobile discount on your phone at checkout.

Highlights
  • Up to 60% off travel discounts
  • 10-50% off local deals
  • Mobile discounts, no printing needed
  • Deals usable multiple times
  • GPS deal finder
  • Exclusive private discounts
Read full description

As a The Smart Card member, you can get up to 60% off with deals where you live, work, and play. KEY BENEFITS: • Unbeatable travel discounts. Experience more and spend less with prices up to 60% lower than you’ll find anywhere else. Save big on hotel stays, car rental, flights and things to do wherever you go. • Local deals. Save 10-50% at local restaurants, retailers, auto service shops, movie theaters and more right in your backyard. • Everyday savings. Discover deals for every need, want, and occasion. Don’t pay full price if you don’t have to. Members save on average 34% per transaction.   FEATURES INCLUDE: • No printing coupons. Just show the mobile discount on your phone at checkout. • Deals you can use over and over. Many offers don’t have an expiration date, so you can use them as often as you like. • GPS search. Find deals near you. • Thousands of private discounts. Most deals are not available to the public and can only be accessed by members.   TO START SAVING: • Download the app. • Sign in or sign up. • Find deals and start saving.   Note: Only registered members can use this app and access these deals. For questions, contact us at cs@memberweb.com.

Screenshots

Baker's4 screens
The Smart Card4 screens

Verdict

The call

The clearest difference is rating: Baker's at 4.7 against The Smart Card's 3.4. Baker's also leads on update cadence (weekly vs every 19 months) and ratings volume (7.1K vs 17). The Smart Card's advantage is ads (none vs shown) and monetization model (free vs free with in-app purchases). On price, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Baker's holds the better App Store score, 4.7 against 3.4. That said, the two scores are not equally well evidenced: Baker's has 7.1K ratings behind it against 17, so its average is the more settled of the two.

UpkeepUpdate frequency

Baker's ships an update weekly, The Smart Card every 19 months. The most recent releases landed on November 1, 2026 and October 26, 2026 respectively.

Scorecard6 real differences · 4 level
Baker's versus The Smart Card: the parameters behind the verdict, then further details
ParameterBaker'sThe Smart Card
PriceFreeFree
Rating4.7 (7.1K ratings) — better3.4 (17 ratings)
Positive reviews40.4% of reviews—
Number of ratings7.1K — better17
Update frequencyWeekly — betterEvery 19 months
AdsYesNo — better
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS16.013.0 — better
Further details — not scored
Size245 MB9 MB
Age rating4+4+
DeveloperThe Kroger Co.Access VG LLC

Customer experience

Baker's

All ratings6,935 ratings
Positive94.1%
Neutral3.1%
Negative2.8%
Written reviews99 reviews
Positive40.4%
Neutral12.1%
Negative47.5%

The Smart Card

All ratings12 ratings
Positive66.7%
Neutral0.0%
Negative33.3%

Bugs and requests

Baker's

Reported bugs

4 issues
  • Shopping cart disappearing
  • Inability to modify orders
  • Inconsistencies between app and website
  • Unreliable login and authentication

Requested features

5 requests
  • Add ability to apply paper coupons
  • Improve search functionality
  • Provide more substitution options
  • Allow saving of filter preferences
  • Add a tip option for delivery drivers

The Smart Card

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Baker's

No in-app purchases

None

The Smart Card

No in-app purchases

Questions

Is Baker's free?
Baker's is free to download, with no in-app purchases.
Is The Smart Card free?
The Smart Card is free to download, with no in-app purchases.
Which has better reviews, Baker's or The Smart Card?
Baker's is rated higher. Baker's averages 4.7 out of 5 from 7.1K ratings, while The Smart Card averages 3.4 from 17 ratings.
Do Baker's or The Smart Card have ads?
Baker's shows ads; The Smart Card does not.
Which is updated more often, Baker's or The Smart Card?
Baker's ships an update weekly, and The Smart Card every 19 months. Most recently, Baker's was updated on November 1, 2026 and The Smart Card on October 26, 2026.

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