Free People vs AYBL
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Free People
Discover the latest boho clothing trends, from dresses and jeans to activewear and beauty. Browse new arrivals, back-in-stock favorites, and exclusive app-only offers. Stay updated on sales and promotions with convenient push notifications.
- Browse new arrivals
- Shop FP Movement activewear
- Discover beauty & wellness products
- View denim and shoes
- Exclusive app-only offers
- Push notifications for order status and sales
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Our better-than-ever app brings the best of Free People to your fingertips! Quickly and easily browse new arrivals, back-in-stock favorites, FP Movement activewear, beauty & wellness, intimates, denim, shoes and more. Don’t miss out on Free People promos, download the Free People app for the latest boho clothing trends and exclusive app-only offers. Be sure to enable Push Notifications for convenient order status updates. You will also be the first to know about sales, promotions and the latest Free People collections.
AYBL
Discover and shop for activewear for men and women with ease. Find training essentials and everyday layers to upgrade your workout wardrobe. Enjoy exclusive app perks like wishlists and early sale access.
- Effortless activewear shopping
- Training essentials and everyday layers
- Exclusive app perks
- Seamless and secure checkouts
- Stacked-up wishlists
- Early access to sales
- First word on new launches
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The AYBL app is here and it’s done all the heavy lifting for you - you’re just a tap away from effortless shopping and finding your next favourite ‘fit. Whether it's training essentials or everyday layers, upgrading your workout wardrobe has never been easier. Unlock exclusive app perks, including seamless and secure checkouts, stacked-up wishlists, early access to our sales and first word about the latest launches.
Screenshots
Verdict
Free People and AYBL both sit at 4.9 stars, but that hides the real split: 67% of Free People's written reviews are positive against 24% of AYBL's. Free People also leads on ratings volume (302K vs 2.8K) and update cadence (every 2 weeks vs every 2 months). AYBL's advantage is ads (none vs shown) and monetization model (ad-supported vs free with in-app purchases). On price, rating, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for Free People against 4.9 for AYBL. That said, the two scores are not equally well evidenced: Free People has 302K ratings behind it against 2.8K, so its average is the more settled of the two. Written reviews are what separate them: 67% of Free People's written reviews are positive against 24% of AYBL's.
Free People ships an update every 2 weeks, AYBL every 2 months. Both last shipped on September 24, 2026.
| Parameter | Free People | AYBL |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (302K ratings) — better | 4.9 (2.8K ratings) |
| Positive reviews | 67.0% of reviews — better | 23.9% of reviews |
| Number of ratings | 302K — better | 2.8K |
| Update frequency | Every 2 weeks — better | Every 2 months |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Ad-supported — better |
| Best chart rank | #168 — better | — |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 18.0 | 17.0 — better |
| Further details — not scored | ||
| Size | 99 MB | 226 MB |
| Age rating | 4+ | 4+ |
| Developer | Free People | RK BRANDS LTD |
Customer experience
Free People
AYBL
User reviews
Free People
From 302K App Store ratingsWhat we love
- 🚀 Easy to navigate app
- 👍 Unique and stylish clothing
- 👍 Great customer service
- 👍 Convenient online shopping experience
- 👍 Helpful user reviews and photos
Room to improve
- 🐛 Inconsistent sizing and quality
- 🐛 Delivery issues with Lasership
- 🐛 Buggy app with crashes and glitches
- 🐛 Confusing currency conversion and pricing
- 🐛 Poor communication on order status and returns
AYBL
From 2.8K App Store ratingsWhat we love
- 💎 High-quality gym clothes
- 👍 Easy to order
- 🤩 Great app experience
Room to improve
- 🚫 Terrible customer service
- 🕰️ Long shipping delays
- 🤷♀️ Lost/missing items
- 🔁 Refund/return issues
- 🐛 Buggy app experience
Bugs and requests
Free People
Reported bugs
4 issues- App randomly logging users out
- Issues with loading images and product pages
- Problems with completing orders and processing payments
- Inconsistent behavior when navigating between sections
Requested features
5 requests- Improved search and filtering options
- More sizing and fit information
- Ability to save and manage wishlist
- Better integration with social media
- Expanded international shipping and support
AYBL
Reported bugs
3 issues- App login issues
- Order tracking problems
- Filters not working
Requested features
2 requests- View model sizes on app
- Improve stock availability
In-app purchases
Free People
No in-app purchases
AYBL
No in-app purchases
