Comparison

Aura vs Simple EMDR

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Aura

Understand your energy and focus by taking at-home lab tests. Get clear results and personalized recommendations to improve your wellness. Stop chasing symptoms and start addressing the root causes of fatigue and mood changes.

Highlights
  • Book lab tests easily
  • Get fast, clear results
  • Understand biomarker insights
  • Receive personalized guidance
  • Track wellness progress
  • Access 2,000+ labs
Read full description

Stress, anxiety, tension, brain fog, low energy — your body and mind are always sending signals. Aura helps you notice them, understand them, and act on them, a few minutes at a time. THREE REASONS TO INSTALL AURA: 1. A plan built around you Take a quick quiz and get a personalized path based on your goals and symptoms — calming an overactive stress response, easing tension, improving focus, or just feeling more like yourself. 2. 7-min guided exercises Daily exercises — breathing, somatic movement, nervous system resets — are built to fit into a real schedule, not replace it. 3. Daily lessons that actually stick Bite-sized, easy-to-follow education on stress, the nervous system, and mindset, so you understand the “why” behind every practice. Aura isn’t one technique — it’s a companion for your overall wellbeing, adapting with you as your needs change. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://aura.care/privacy/ Terms of Service: https://aura.care/terms/

About

Simple EMDR

Features
Read full description

A clean, quiet source of bilateral stimulation — alternating left-right visual motion and sound. Pay once. No account, no subscription, and no data collected. Ever. Bilateral stimulation (BLS) is the alternating left-right stimulus used in EMDR (Eye Movement Desensitization and Reprocessing) practice, and many people also use it simply to settle, refocus, or wind down. Simple EMDR does one thing well: it gives you a precise, configurable BLS source with nothing else in the way. VISUAL STIMULATION - A smooth-moving ball — or any emoji you choose — in the size and color you want - Three paths: Sweep with adjustable arch, Figure-8 with lobe height and twist, S-Curve with adjustable wave depth - Horizontal or vertical motion, 10–120 cycles per minute - Black, dark gray, or custom background AUDIO STIMULATION - Alternating tones, hard-panned left and right (headphones recommended) - Sine, triangle, or click — with adjustable pitch, tone length, and volume - Runs on its own for eyes-closed sessions, or in sync with the visual marker SESSIONS, YOUR WAY - Continuous mode with an optional timer - Set-based mode: choose passes per set, rest length, and number of sets - Tap to pause. The screen stays awake. Nothing interrupts. PRIVATE BY DESIGN - 100% offline — the app has no network access at all - No account, no analytics, no third-party code - Privacy label: Data Not Collected - One-time purchase. No subscription, no ads, no upsells. Designed for iPhone and iPad — iPad's larger screen gives an especially wide visual sweep. Clinicians: Simple EMDR also works well as a client-side stimulus during remote sessions, fully controlled on the client's own device. IMPORTANT Simple EMDR is a wellness tool that provides bilateral stimulation for relaxation and focus. It is not a medical device, does not provide therapy or treatment, and is not a substitute for care from a qualified professional. If you are working through trauma, use it only under the guidance of a licensed clinician. Stop if you feel unwell.

Screenshots

Aura4 screens
Simple EMDR4 screens

Verdict

The call

The clearest difference is price: Aura at Free against Simple EMDR's $0.99. Simple EMDR's advantage is in-app purchases (none vs 2) and ads (none vs shown). On device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Aura is free to download; Simple EMDR costs $0.99 up front. Aura sells 2 in-app purchases, starting at $17.99 per month. Simple EMDR asks for nothing beyond the download.

Scorecard4 real differences · 7 level
Aura versus Simple EMDR: the parameters behind the verdict, then further details
ParameterAuraSimple EMDR
PriceFree — better$0.99
Rating4.6 (2.2K ratings) — better—
Positive reviews22.7% of reviews—
Number of ratings2.2K — better—
Update frequencyEvery 9 days—
AdsYesNo — better
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
Best chart rank—#199 — better
DevicesiPhone, iPadiPhone, iPad
Requires iOS16.0 — better17.5
Further details — not scored
Size43 MB2 MB
Age rating17+4+
DeveloperAura SASHacking Things LLC

In-app purchases

2 purchases

Aura

Subscriptions2
  • 1 Month$17.991 Month
  • 3 Months$29.993 Months
None

Simple EMDR

No in-app purchases

Questions

Is Aura free?
Aura is free to download, with in-app purchases available.
Is Simple EMDR free?
Simple EMDR costs $0.99, with no in-app purchases.
Do Aura or Simple EMDR have ads?
Aura shows ads; Simple EMDR does not.

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