Selora vs Wind Down
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Selora
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Selora is a private thought album for emotions and reflections, helping you write down recurring thoughts, understand them, and gently let them go. When a thought feels heavy, messy, or hard to explain, start by writing it down. Like taking a Polaroid of the moment, Selora turns it into a card you can keep in your own thought album. With Selora, you can: · Record emotions and thoughts as they appear · Notice thinking patterns such as rumination, catastrophizing, and overgeneralizing · Follow gentle prompts to look at the thought from another angle · Save each reflection as a thought card · Use charts to see recurring patterns over time · Add widgets that remind you to be a little kinder to yourself Selora is not a productivity tool, and it will not push you to check in every day or become “better.” It is more like a safe place to take the clutter out of your mind, put it down, look at it, and move on with a little more ease. Your records belong to you by default. You can protect them with Face ID and sync them across your own devices with iCloud. Selora is a personal reflection and self-help education tool. It does not provide medical advice, counseling, diagnosis, treatment, or crisis support. If you are in serious distress or an emergency, please contact a qualified professional or local emergency service. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Wind Down
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Your body needs a runway before sleep. Wind Down gives you one: a guided 10-minute bedtime ritual that carries you from a wired, racing mind to genuinely ready for bed. Most sleep apps hand you a playlist and hope for the best. Wind Down hands you a sequence. Gentle stretches to release the day, 4-7-8 breathing paced by a glowing orb, a dim-the-lights stretch of stillness, and one quiet moment to reflect - every step timed for you, so you never have to decide what comes next. Want shorter or longer? Run the 5-minute reset, the 15-minute deep descent, or open the builder and set each step to the length that fits tonight. WHAT YOU GET - A guided wind-down that paces every step for you, so all you do is follow along - 4-7-8 and box breathing led by a visual orb you can breathe with in the dark - Eight ambient night sounds - rain, ocean, fireplace, distant thunder, fan, night meadow and more - synthesized live on your phone, nothing to download - A sleep timer plus a gentle fade-out, so the sound stops after you do - A bedtime reminder that nudges you 15 minutes before the bedtime you set - A nightly streak, month calendar and 4-week chart that show the habit taking hold PERFECT FOR - Anyone who lies down and immediately starts replaying the entire day - People who scroll until midnight and want a better last fifteen minutes - Shift workers and light sleepers who need the same ritual at any hour - Anyone trying to build a bedtime habit that actually sticks past week one WHY NOT JUST PLAY A SLEEP PLAYLIST? A playlist works on the room. Wind Down works on you - it slows your breath, loosens your shoulders and closes the day out before the lights go off. And when sound is all you want, the timer fades it away on its own instead of playing until morning. Wind Down is a relaxation and sleep-hygiene helper, not a medical treatment. PRIVACY Everything stays on your device. No account, no sign-in, no ads, no tracking. Nothing you do here leaves your phone. FULL ACCESS One purchase unlocks all of it: the three guided routines plus the custom routine builder, the breathing orb, all eight ambient sounds with sleep timer and fade-out, bedtime reminders, and the full streak, calendar, achievements and progress history. Choose weekly, yearly, or a one-time lifetime unlock. Yearly costs far less than paying weekly across a year, and lifetime is a single payment that includes every future update. Tonight, start the ritual ten minutes before you plan to sleep. That is the whole ask. Terms of Use (EULA): https://web-levi.web.app/terms Privacy Policy: https://web-levi.web.app/privacy-policy Questions? tphuc.work@gmail.com
Screenshots
Verdict
The clearest difference is update cadence: Selora at every 9 days against Wind Down's monthly. On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Selora sells 2 in-app purchases, starting at $3.99 per month and Wind Down sells 3 in-app purchases, starting at $3.99 per 7 days. Whichever you choose, the download price is not the number that matters.
Selora ships an update every 9 days, Wind Down monthly. The most recent releases landed on October 28, 2026 and October 24, 2026 respectively.
| Parameter | Selora | Wind Down |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 9 days — better | Monthly |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone | iPhone |
| Requires iOS | 18.6 | 17.0 — better |
| Further details — not scored | ||
| Size | 52 MB | 6 MB |
| Age rating | 4+ | 4+ |
| Developer | 天真 李 | Phuc Pham |
In-app purchases
Selora
- Selora Pro Monthly7 Days trial$3.991 Month
- Selora Pro Yearly7 Days trial$34.991 Year
Wind Down
- Weekly$3.997 Days
- Yearly$19.991 Year
- Lifetime Pro$39.99









