Comparison

Affinitas vs Tend

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Affinitas

Features
Read full description

Affinitas is an AI-powered relationship coach designed for couples who want to reconnect, communicate better, and plan meaningful moments together. After a short onboarding, receive personalized conversation prompts, daily tips, and guided exercises tailored to your unique relationship. Features include: • AI-driven conversation prompts and daily suggestions • Guided communication and empathy exercises to improve understanding • Curated date ideas and shared activities for quality time • Private, device-scoped data handling and secure storage Start using Affinitas to foster better communication, deepen intimacy, and enjoy more intentional time together. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Tend

This app offers daily rituals and AI-powered nudges based on relationship research to foster deeper connections. It includes pulse checks, warmth signals, conversation-sparking games, and AI-guided conversations for challenging moments.

Highlights
  • Daily 30-second rituals
  • AI-powered relationship nudges
  • Daily pulse check questions
  • Warmth signal messages
  • Multiplayer conversation games
  • AI-guided difficult conversations
Features
Read full description

Tend gives you a 30-second daily ritual — built on 40 years of Gottman research — that keeps closeness from drifting away. Built on 40 years of relationship research from the Gottman Institute, Tend learns the rhythm of your relationships and sends you a gentle nudge at exactly the right moment — with exactly the right thing to say or do. Not reminders. Not generic tips. Nudges that sound like the best version of you: "It's been 8 days since you and Sarah talked. She values words of affirmation — a quick voice note would make her week." "Your mom mentioned her garden last call. Ask how the tomatoes are doing." DAILY PULSE CHECKS One question. You both answer. Then reveal together. A 30-second ritual that turns "how was your day?" into something real. WARMTH SIGNALS Send a quiet "thinking of you," "I need space," or "I'm proud of you" — for when a text feels like too much or not enough. GAMES THAT SPARK REAL CONVERSATION Three multiplayer games — Deeper, Guess Who Said It, and Hot Seat — that turn screen time into genuine connection. 600+ questions across every level of closeness. AI-GUIDED CONVERSATIONS For the hard moments. Grounded in Nonviolent Communication and Emotionally Focused Therapy. Not a replacement for a therapist — a bridge for when something needs to be said and you don't know how. Tend works for every relationship that matters: partners, parents, best friends, siblings. Because the people closest to you deserve more than autopilot. Start tending.

Screenshots

Affinitas4 screens
Tend4 screens

Verdict

The call

The clearest difference is iOS requirement: Affinitas at 13.0 against Tend's 18.0. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Affinitas sells 2 in-app purchases, starting at $4.99 per month and Tend sells 6 in-app purchases, starting at $3.99 per month. Whichever you choose, the download price is not the number that matters.

Scorecard1 real difference · 9 level
Affinitas versus Tend: the parameters behind the verdict, then further details
ParameterAffinitasTend
PriceFreeFree
Rating—5.0 (4 ratings) — better
Positive reviews—100.0% of reviews
Number of ratings—4 — better
Update frequency—Weekly
AdsNoNo
In-app purchasesYesYes
Monetization—Free with in-app purchases
DevicesiPhone, iPodiPhone, iPad
Requires iOS13.0 — better18.0
Further details — not scored
Size90 MB36 MB
Age rating17+17+
DeveloperVictor MotricalaRoozbeh Nia

In-app purchases

2 purchases

Affinitas

Subscriptions2
  • Premium Monthly Subscription7 Days trial$4.991 Month
  • Premium Yearly Subscription7 Days trial$49.991 Year
6 purchases

Tend

Subscriptions6
  • Plus$3.991 Month
  • Tend Therapy$9.991 Month
  • Premium$19.991 Month
Show 3 more
  • Plus7 Days trial$37.991 Year
  • Tend Therapy Annual7 Days trial$95.901 Year
  • Premium7 Days trial$119.991 Year

Questions

Is Affinitas free?
Affinitas is free to download, with in-app purchases available.
Is Tend free?
Tend is free to download, with in-app purchases available.
Do Affinitas or Tend have ads?
Neither Affinitas nor Tend shows ads.

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