Easy Cals vs BasicPlate
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Easy Cals
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Easy Cals is a modern calorie tracker built to make food logging feel fast, simple, and sustainable. Whether your goal is to lose weight, maintain your progress, or build healthier eating habits, Easy Cals helps you stay consistent without turning nutrition tracking into a chore. Log meals in seconds, understand your daily intake at a glance, and keep moving toward your goals with less friction. Easy Cals gives you multiple ways to log food so you can choose what feels fastest in the moment. Snap a photo of your meal for AI-powered nutrition estimates, scan a barcode to pull up packaged foods, or enter items manually when you want full control. You can also use voice input to speed things up even more. What you can do with Easy Cals: Log meals with AI photo recognition Scan barcodes for quick packaged food entry Add foods manually with a clean, simple flow Use voice input for faster logging Track calories, protein, carbs, fat, and fiber Organize food into breakfast, lunch, dinner, and snacks Set personalized calorie and macro goals Save favorite foods for quicker repeat entries View daily totals and meal-level breakdowns Track weight progress over time Adjust body goals and nutrition targets as your plan changes Designed for everyday consistency Easy Cals is built for real life. Some days you want the fastest possible logging experience. Other days you want to fine-tune your meals and macros. The app is designed to support both. The interface stays focused, the logging flows stay quick, and the information you need is always easy to understand. Instead of overwhelming you with clutter, Easy Cals keeps the experience straightforward: See your daily calorie progress clearly Review macros across your meals Make quick edits when a food needs adjusting Reuse foods you already eat often Stay aware of your habits without overcomplicating the process Built around your goals Your nutrition plan should reflect you. Easy Cals helps you set body goals and daily macro targets based on your preferences, then gives you the tools to track your progress day by day. Whether you are working toward fat loss, maintenance, or a more structured eating routine, Easy Cals helps you stay aligned with what matters most. Why users love Easy Cals Faster meal logging Less friction than traditional calorie trackers Flexible input methods for different situations Clear macro and calorie visibility A simple experience that is easy to stick with If you have ever felt like calorie tracking was too slow, too tedious, or too complicated, Easy Cals is built for you. Track smarter. Stay consistent. Reach your goals with Easy Cals. THE APP REQUIRES AN ACTIVE SUBSCRIPTION TO USE. A 7-DAY FREE TRIAL IS AVAILABLE. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://softprimeapps.com/easy-cals/privacy-policy/
BasicPlate
Easily track your meals and nutrition with AI-powered logging. Snap a photo, record a voice note, or type a quick description to get accurate calorie and macro estimates. Build mindful eating habits without the frustration of tedious logging.
- AI food logging by photo, voice, or text
- Barcode scanner for packaged foods
- Daily calorie and macro tracking
- Custom recipe creation and import
- Workout logging with calorie burn estimates
- Apple Health sync
- Progress tracking (weight, measurements, photos)
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Track a meal in less than 10 seconds, then get back to your day. BasicPlate is a calorie and macro tracker for people who've downloaded every other calorie counter, used it for a week, and deleted it. The problem was never willpower — it's that logging food is tedious. So we made it simpler. BasicPlate is the calorie tracking app that includes everything you need and nothing you don't. Building mindful eating habits shouldn't be frustrating. Your tools should help you get the job done without getting in the way, and that's why we built BasicPlate. Snap a photo, leave a voice note, or type a quick line — "about two cups, cooked in olive oil" — and combine any of them before the AI estimates your meal. A photo alone can't tell you how something was cooked or how big that serving actually was. That context is what makes the number accurate, and it's the part most AI food trackers skip. --- What's Inside: - AI food logging by photo, voice, or text, in any combination - Barcode scanner for packaged foods - Daily calorie and macro tracking — protein, carbs, fat, against your targets - Custom recipes: describe them out loud, build them by hand, or paste a URL to import the whole thing in a few seconds - Recipes remember their serving size, so logging a half portion is one tap - Workout logging that turns a description of your session into a calorie-burn estimate - Apple Health sync to track your activity data against your goals - One-tap water tracking - Weight, measurements, and progress photos, so you're watching a trend, not just today's number Whether you're cutting, building muscle, holding steady, or just trying to eat with a little more awareness, BasicPlate is built to be the food diary you're still using in six months — not the one buried on page three of your home screen. Free to download, with a free trial included. After the trial, a subscription unlocks unlimited AI logging, unlimited recipes, and full progress history. Monthly and annual plans available. Terms: https://basicplate.com/terms Privacy: https://basicplate.com/privacy Questions or ideas? support@basicplate.com — a real person reads every message. Barcode Scanning Powered by fatsecret nutrition API (www.fatsecret.com) BasicPlate does not provide medical advice. Talk to a qualified professional before starting any nutrition or exercise program.
Screenshots
Verdict
The clearest difference is ads: BasicPlate at none against Easy Cals's shown. Easy Cals's advantage is iOS requirement (15.1 vs 18.0). On price, update cadence, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Easy Cals sells 2 in-app purchases, starting at $6.99 per month and BasicPlate sells 2 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
Easy Cals ships an update fortnightly, BasicPlate weekly. Both last shipped on October 31, 2026.
| Parameter | Easy Cals | BasicPlate |
|---|---|---|
| Price | Free | Free |
| Rating | — | 5.0 (9 ratings) — better |
| Positive reviews | — | 100.0% of reviews |
| Number of ratings | — | 9 — better |
| Update frequency | Fortnightly | Weekly — better |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | — | Freemium |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 18.0 |
| Further details — not scored | ||
| Size | 44 MB | 65 MB |
| Age rating | 12+ | 17+ |
| Developer | Softprime Apps | BasicPlate, LLC |
In-app purchases
Easy Cals
- Monthly Subscription (1 Month)7 Days trial$6.991 Month
- Yearly Subscription (1 Year)7 Days trial$49.991 Year
BasicPlate
- BasicPlate Premium - Monthly7 Days trial$9.991 Month
- BasicPlate Premium - Yearly7 Days trial$79.991 Year









