Plait vs Brain
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Plait
This app provides personalized support for perimenopause, menopause, and postmenopause, offering an AI coach, custom meal plans, and symptom tracking. It helps users understand their body's changes and provides practical, tailored advice for daily life.
- AI menopause coach for symptom advice
- Personalized meal plans and grocery lists
- Meal photo analysis and scoring
- Daily symptom and mood check-ins
- Home workout sessions
- Apple Health integration
- Community support forum
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Meet your menopause coach. Ask about night sweats, sleep, mood, cravings or the 3pm slump, day or night, and get answers that know your symptoms, your plan and how your week has gone. If you are doing everything you have always done and your body keeps moving the wrong way, it is not a willpower problem. Perimenopause and menopause change how your body responds, and most apps were built for an average body. Plait is built for yours. WHAT YOU GET • Plait Coach. An AI coach that already knows your symptoms, your goals and how your week has gone. Ask about cravings, the 3pm slump, broken sleep or stress, and get one small, practical next step. • A meal plan built around you. Your week of meals is planned around your symptoms, conditions, allergies, medications and tastes, with a grocery list built from it. • Snap your plate. Photograph a meal and Plait estimates what is on it and scores it for your body, with the reasons it fits. Estimates are clearly labelled and easy to correct. • See your own patterns. A quick daily check in for mood, energy and symptoms. After 21 days, Plait shows which meals line up with your hot flushes, bloating or low energy, in your own data. • Workouts for your body. Short home sessions with no gym needed, screened for your conditions and life stage. • Syncs with Apple Health. Steps, sleep, weight and heart rate come in automatically. • People who get it. Share wins, questions and honest tips with women going through the same things. BUILT FOR YOUR STAGE OF LIFE Perimenopause, menopause and postmenopause, alongside PCOS and endometriosis, plus pregnancy and breastfeeding. Plait also tracks the symptoms that come with them, like hot flushes, night sweats, bloating, poor sleep, low energy and brain fog, and plans around all of it together. HONEST BY DESIGN • No generic 1,200 calorie default, no "good" or "bad" foods and no shame. • You see the price before you pay, and you can cancel anytime in your Apple ID settings. • We never sell your health data, and you can export or delete everything from inside the app. If you are reading this at 3am, you are not the only one. Start tonight with a plan built for the body you have now. Plait is an educational nutrition tool, not medical advice. It does not diagnose or treat any condition. Talk to your doctor or midwife before changing your diet, exercise or medication. SUBSCRIPTION Plait requires a subscription. Payment is charged to your Apple ID when you confirm your purchase. Your subscription renews automatically unless you cancel at least 24 hours before the end of the current period, and renewal is charged within the 24 hours before the period ends. Manage or cancel anytime in your Apple ID account settings. Terms of Service: https://plaithealth.org/legal/terms Privacy Policy: https://plaithealth.org/legal/privacy
Brain
This app offers a private audio practice designed to cultivate positive self-talk and transform beneficial thoughts into consistent actions. It features guided conversations and affirmation loops to aid in sleep and daytime use, with options for personalization and local storage of all your data.
- Two-voice conversation practice
- Overnight affirmation loops
- Customizable voice packs
- Record your own phrases
- Private journal for goal tracking
- Local data storage
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Brain Shift trains your mind with looping audio affirmations built for breaking bad habits like quitting smoking or vaping, and starting good habits like getting yourself to the gym, managing stress, and building confidence, impulse control, receiving and giving love. Pick from 20+ voices or record your own phrases in your own voice. No account required - start right away, sign in only if you want to. Everything stays private on your phone. No ads. Try Brain Shift Plus free for 7 days. Terms of Use: https://www.apple.com/legal/internet-services/itunes/appstore/dev/stdeula/
Screenshots
Verdict
The clearest difference is price: Plait at Free against Brain's $39.99. Plait also leads on update cadence (every 2 days vs every 6 days) and device support (3 vs 1). Brain's advantage is ads (none vs shown). On rating, ratings volume, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Plait is free to download; Brain costs $39.99 up front. Plait sells 4 in-app purchases, starting at $4.99 per 7 days and Brain sells 3 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 5.0 for Plait against 5.0 for Brain. Both are backed by a comparable volume of ratings — 1 and 1 respectively.
Plait ships an update every 2 days, Brain every 6 days. The most recent releases landed on October 25, 2026 and October 17, 2026 respectively.
| Parameter | Plait | Brain |
|---|---|---|
| Price | Free — better | $39.99 |
| Rating | 5.0 (1 ratings) | 5.0 (1 ratings) |
| Number of ratings | 1 | 1 |
| Update frequency | Every 2 days — better | Every 6 days |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Devices | iPhone, iPod, Apple Watch — better | iPhone |
| Requires iOS | 15.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 37 MB | 11 MB |
| Age rating | 12+ | 4+ |
| Developer | Murdoch's Dietary LIMITED | ANTONINO COLOMBA |
Customer experience
Plait
Brain
In-app purchases
Plait
- Plait Pro Weekly7 Days trial$4.997 Days
- Monthly7 Days trial$14.991 Month
- Annual7 Days trial$99.991 Year
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- Annual3 Days trial$179.991 Year
Brain
- Sound-a-tude Plus3 Days trial$0.991 Month
- Quit Smoking$49.99
- Calm & Control$49.99









