Comparison

SendDM vs MagicDM

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

SendDM

Features
Read full description

SendDM is the Instagram and Facebook auto reply app for creators and businesses. Turn every comment into a DM, answer keywords automatically, and keep all your conversations in one inbox, without touching your phone. Set it up once. Someone comments "LINK" on your Reel, and SendDM sends them the link in a DM within seconds, 24/7. COMMENT TO DM Auto DM anyone who comments on your Instagram posts, Reels or Facebook Page. Send links, lead magnets, discount codes and product details the moment someone asks. Reply to the comment in public too, so others see it works. REWIND: DM PAST COMMENTERS Just set up an automation on an old post? Rewind sends your DM to everyone who already commented, not only the next ones. Run it on one post or across all your posts. KEYWORD AUTO REPLIES Build keyword triggers that answer DMs and comments automatically. Add buttons, images, quick replies and links, and chain steps into a flow. No coding, no templates to learn. ASK TO FOLLOW Ask the person to follow you before the link is sent, and deliver it automatically once they do. Grow followers from the content you already post. STORY AND LIVE AUTOMATIONS Reply to Story mentions and Story reactions on their own. Auto reply to comments during your Instagram Live. Thank people while they are still interested. DM AUTOMATIONS Welcome message for new conversations, default reply when nothing matches, conversation starters and a main menu so people can reach the right answer in one tap. ONE INBOX FOR INSTAGRAM AND MESSENGER Every Instagram DM and Facebook Messenger thread in a single list. Reply with text or voice notes, see the full history, and never lose a customer in the noise. AI COMMENT REPLIES Let AI answer comments in your brand voice. You decide what it can and cannot talk about, and you review everything before it goes live. AI SPAM PROTECTION Hide or delete spam, scams and abusive comments automatically. Review anything borderline from the app. POST SCHEDULER Plan Reels and posts, publish at the best time, and attach a comment automation before the post goes live. Cross-post to your Facebook Page. TRIAL REELS See which trial Reels are working and attach a DM automation to them before they reach your followers. LINK IN BIO A fast, branded link page with your links, socials, videos and products, with click analytics built in. LEAD CAPTURE AND CONTACTS Collect emails and phone numbers inside the DM. Every person your automations reach becomes a contact you can search, tag and export. ANALYTICS See DMs sent, reply rates, link clicks, follower growth and which automations bring the most conversations. WORKS WITH THE OFFICIAL API SendDM connects Instagram Professional accounts (Business and Creator) and Facebook Pages through the official Meta APIs. Connect in a few minutes and stay within Instagram's rules. Looking for a ManyChat alternative built for mobile? This is it. SUBSCRIPTIONS SendDM has a free plan. Optional auto-renewing monthly and yearly subscriptions unlock higher DM limits, AI replies, scheduling and premium features. Payment is charged to your Apple Account at confirmation of purchase. Subscriptions renew automatically unless cancelled at least 24 hours before the end of the current billing period. Manage or cancel anytime in your App Store account settings. Terms of Service: https://www.senddm.ai/terms Privacy Policy: https://www.senddm.ai/privacy SendDM is not affiliated with or endorsed by Instagram, Facebook or Meta.

About

MagicDM

Features
Read full description

MagicDM helps creators, coaches, agencies, and small businesses turn Instagram engagement into organized, automated conversations. Connect an eligible Instagram professional account through Meta’s official authorization flow, then create automations for comments and inbound DM keywords. MagicDM can send configured replies and private messages, capture leads, and help you understand what happened after each interaction. WHAT YOU CAN DO • Build comment-to-DM and keyword-triggered automations • Choose posts, keywords, replies, opening messages, follow-up steps, media, and buttons • Review your dashboard, campaign activity, message delivery, clicks, and conversion signals • Manage conversations, contacts, and leads in one place • Create and share trackable Smart Links • Export contact data when needed • Use AI-assisted message variations while keeping final control over what gets published • Switch between supported Instagram accounts and workspaces based on your plan BUILT FOR RELIABLE, HUMAN COMMUNICATION MagicDM uses official Meta platform capabilities. It is not a tool for scraping, auto-following, auto-liking, or sending unsolicited mass cold DMs. You choose the triggers, content, and rules before an automation is published. Safety controls help reduce duplicate or unwanted sends. MOBILE-FIRST CONTROL Monitor performance, manage automations, review inbox conversations, export leads, and update settings from your iPhone. The app uses MagicDM’s shared production service so your workspace stays consistent across mobile and web. PRIVACY AND CONTROL We do not sell your personal information or your audience’s data. You can disconnect Instagram, delete automations, export data, and request account deletion. See our Privacy Policy and Terms in the app or at magicdm.app. A MagicDM account and an eligible Instagram professional account are required for Instagram automation features. Feature availability and usage limits may depend on your plan and Meta platform eligibility.

Screenshots

SendDM4 screens
MagicDM4 screens

Verdict

The call

The clearest difference is ads: MagicDM at none against SendDM's shown. MagicDM also leads on update cadence (every 2 days vs fortnightly). On price, in-app purchases, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

SendDM ships an update fortnightly, MagicDM every 2 days. The most recent releases landed on October 6, 2026 and October 11, 2026 respectively.

Scorecard2 real differences · 4 level
SendDM versus MagicDM: the parameters behind the verdict, then further details
ParameterSendDMMagicDM
PriceFreeFree
Update frequencyFortnightlyEvery 2 days — better
AdsYesNo — better
In-app purchasesNoNo
DevicesiPhone, iPodiPhone, iPad, iPod — better
Requires iOS15.115.0 — better
Further details — not scored
Size43 MB12 MB
Age rating12+4+
DeveloperTarmit LepchaAbhinav Ranjan Jha

In-app purchases

None

SendDM

No in-app purchases

None

MagicDM

No in-app purchases

Questions

Is SendDM free?
SendDM is free to download, with no in-app purchases.
Is MagicDM free?
MagicDM is free to download, with no in-app purchases.
Do SendDM or MagicDM have ads?
SendDM shows ads; MagicDM does not.
Which is updated more often, SendDM or MagicDM?
SendDM ships an update fortnightly, and MagicDM every 2 days. Most recently, SendDM was updated on October 6, 2026 and MagicDM on October 11, 2026.

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