GUESS vs BCBG MALL
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
GUESS
Access exclusive collections, collaborations, and new arrivals before anyone else. Save favorite styles, build wishlists, and earn rewards through a loyalty program. Enjoy personalized offers and a VIP shopping experience.
- Exclusive collections access
- Personalized wishlists
- Loyalty program integration
- In-app offers
- Digital loyalty card
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The GUESS app is your all-access pass to a VIP shopping experience. Exclusive Perks Be the first to shop special collections, collaborations, and new arrivals. Plus, GUESS List members unlock in-app offers you won’t find anywhere else. Personalized Just for You Save your favorite styles, build your Wishlist, and keep track of your must-have looks anytime, anywhere. Rewards on Repeat Pair the app with our GUESS List loyalty program to earn points, redeem cash rewards, and access your digital card for the ultimate shopping experience. Download today and enjoy 15% Off + Free Shipping on your first in-app purchase.
BCBG MALL
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Get exclusive special offers on the mobile app! Use the mobile app to enjoy features optimized for mobile devices and access exclusive special offers. Main features: Enjoy exclusive coupons and discounts Use automatic login Check and track your orders Manage your shopping cart and shipping info Receive store notifications Access social media channels Contact Customer Service
Screenshots
Verdict
The clearest difference is ads: GUESS at none against BCBG MALL's shown. GUESS also leads on update cadence (every 6 weeks vs every 5 months). BCBG MALL's advantage is iOS requirement (14.0 vs 16.6). On price, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
GUESS ships an update every 6 weeks, BCBG MALL every 5 months. The most recent releases landed on October 21, 2026 and October 7, 2026 respectively.
| Parameter | GUESS | BCBG MALL |
|---|---|---|
| Price | Free | Free |
| Rating | 2.9 (244 ratings) — better | — |
| Positive reviews | 14.3% of reviews | — |
| Number of ratings | 244 — better | — |
| Update frequency | Every 6 weeks — better | Every 5 months |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone | iPhone, iPod — better |
| Requires iOS | 16.6 | 14.0 — better |
| Further details — not scored | ||
| Size | 6 MB | 71 MB |
| Age rating | 12+ | 12+ |
| Developer | GUESS?, Inc. | Su International Co.,Ltd. |
Bugs and requests
GUESS
Reported bugs
18 issues- App crashes when scrolling too quickly
- Login fails with correct credentials
- Shopping cart items disappear or become inaccessible
- Wish list items not loading or saving
- Rewards points not crediting to account
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- User gets logged out unexpectedly
- Content loading error messages
- Checkout process loops or fails
- Promotional codes not working
- Purchase history not displaying
- App won't open or gets stuck on loading screen
- Duplicate items appearing in cart
- Size chart not loading
- Order tracking not working
- Points not syncing between app and account
- App incompatible with newer phone models (Pro Max)
- Password reset functionality broken
- App crashes during payment processing
Requested features
13 requests- Add functional back button for navigation
- Fix and restore spin wheel points challenge
- Allow profile editing (gender, account info)
- Improve wish list functionality and access
- Better product descriptions and size guides
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- Model height and size information
- Customer reviews and ratings on products
- QR code scanner for in-store items
- Easier customer service contact options
- Better promotional code application
- Expand geographic availability beyond USA/Canada
- Improve rewards points tracking and application
- Better order tracking functionality
BCBG MALL
Not enough reviews yet to summarise bugs or requests.
In-app purchases
GUESS
No in-app purchases
BCBG MALL
No in-app purchases









