Comparison

Matterport vs CloudPano Virtual Tour Creator

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Matterport

Create immersive 3D digital twins of any space using a smartphone, tablet, or 360 camera. Enhance listings, document projects, manage facilities, and showcase businesses with interactive virtual tours and detailed floor plans. Share and embed your creations easily.

Highlights
  • Effortless 3D Capture
  • Interactive Virtual Tours
  • Automated Measurements & Labels
  • Easy Customization
  • Instant Collaboration
  • Publish and Embed
  • Floor Plans & Marketing Media
Read full description

Matterport: The Standard for 3D Space Capture Transform any space into an interactive, immersive and intelligent 3D digital twin–accessible anywhere. Whether you’re marketing real estate, documenting projects, managing facilities, or showcasing your business, Matterport makes capturing and sharing digital spaces easy. Designed for Any Space, Anywhere • Real Estate: Enhance your listings with interactive 3D virtual tours and floor plans that give potential buyers and renters the ability to view your properties from anywhere. • Design & Construction: Capture detailed, accurate site conditions to collaborate with your team and execute projects seamlessly. • Facilities Management: Simplify space planning, maintenance, and operations with up-to-date digital twins of your properties. • Retail & Entertainment: Create engaging virtual experiences for everything from retail stores and shopping malls to museums and event spaces. • Insurance & Restoration: Speed up claims processing and restoration efforts with accurate, high-resolution 3D scans of damaged properties. • Travel & Hospitality: Promote hotels, vacation rentals, and event venues with interactive 3D walkthroughs to attract more guests. • Education: Showcase campuses, classrooms, and learning facilities with immersive digital tours for prospective students and staff. • Homeowners: Digitally document your home and belongings for insurance, remodeling, or personal records. Powerful and Easy-to-Use Features • Effortless 3D Capture: Quickly capture any space using a smartphone, tablet, 360 camera, 360 imagery or Matterport Pro Series cameras. • Interactive Virtual Tours: Build engaging 3D tours for storytelling with collaboration features like tags, notes, and guided navigation. • Automated Measurements & Labels: Use AI Property Intelligence to get accurate room names and dimensions, instantly generated within your 3D models for precise planning. • Easy Customization: Enhance your 3D virtual tours by adding annotations, including labels and multimedia tags. Seamlessly Share and Publish • Instant Collaboration: Share links with clients, teammates, or stakeholders for easy access to your digital twins. • Publish and Embed: Publish directly to Google Street View, real estate MLS—or embed your tours in websites and presentations. File Export and Media • Floor Plans: Get affordable professional-grade schematic floor plans, simply and easily with just the push of a button. • All-In-One Marketing Media Assets: Transform a single Matterport digital twin into immersive 3D experiences, high-quality 2D photography, detailed floor plans, and more. • File Export: Export your digital twins in E57, OBJ, XYZ, and industry-standard formats such as RVT and DWG for use with BIM and CAD applications. Generate ready-to-use Xactimate®-compatible sketches, simplifying insurance claims and restoration planning Extensive Camera Compatibility • Matterport’s advanced Lidar Pro3 3D camera • Matterport’s industry-favorite Pro2 3D camera • Popular 360 cameras from Insta360 and Ricoh, see details at https://support.matterport.com/s/article/Supported-360-Spherical-Cameras? • Smart Phones, see details at https://matterport.com/compatible-mobile-devices. Get Started for Free Join millions of users who trust Matterport to bring their spaces to life in immersive 3D. Download the free app and create your first Matterport today!

About

CloudPano Virtual Tour Creator

Easily create and share immersive 360° virtual tours from your iPhone. Link scenes with hotspots, embed custom content, and even host live video chats within the tour. Ideal for marketing, documentation, and showcasing spaces.

Highlights
  • Create 360° photos and stitch them automatically
  • Link scenes with interactive hotspots
  • Embed custom content and branding
  • Live video chat within virtual tours
  • Upload floor plans
  • Lead generation and scheduling features
  • Google Street View integration
Features
Read full description

With CloudPano Virtual Tour Creator you can photograph, create, and share 360°/3D virtual tours and experiences from your iPhone for free! The CloudPano app allows you to use your iPhone camera to easily create a 360º photo that will automatically be stitched together. You can link these 360° scenes with hotspots and embed custom content throughout the virtual experience. Plus, you can have live video chat calls directly inside the environment you create. CloudPano takes virtual selling & engagement to a new level. CloudPano is built for every industry. Real Estate and Property Managers use CloudPano to create virtual tours to market listings virtually. Plus, CloudPano is directly integrated with Realtor.com and other MLS sites so your virtual tours will automatically be featured at the chosen address. Auto/RV/Marine Dealerships use CloudPano to create 360º virtual tours of their inventory where they can directly engage with their customers in the online buying experience via live in-tour video chat. Inspections and Construction companies capture spaces in 360º to document damage, and construction companies can easily share 360° virtual project updates with offsite managers and stakeholders. Hotel and Event Spaces use 3D tours created on CloudPano to market their locations, and sell large property rentals for weddings and industry events. Schools, Colleges, and Universities use CloudPano to showcase their campus via in-person virtual tours with prospective students and student-athletes. Special Features: - Upload floor plans directly inside your virtual tours, or have our team create floor plans for you. - Lead generation will capture leads and send you an email every time someone adds their information. - Scheduling feature allows viewers to book a demo or meeting directly inside the virtual tour. - CloudPano Live allows 2-4 people to interact with the same virtual experience together via video chat functionality. - Google Street View Upload: Add your virtual tours to Google Maps with a few clicks. - Private label your tours with your own URL, & CloudPano will add the SSL certificate for you. - Customize the look and feel of your experience with themes & branding. - Add custom icons and hot spots with our library feature. - And much more! Instructions: Open the app, and hold your phone vertically in front of you. Rotate around the scene, and connect the photos by following the screen prompts. When you complete your full 360º photo you can move to the next location. When your photos are created, connect them inside the virtual tour creator with a few clicks. Publish your virtual tour by sharing the URL link or use the embed code provided for an easy addition to your website. It’s easy and fast with CloudPano. For best results, please use an iPhone X or greater. The wide-angle lens is optimal for the highest quality 360º photo. Join over 20,000 users who have created 75,000 virtual tours across the globe. Download now to get started today!

Screenshots

Matterport4 screens
CloudPano Virtual Tour Creator4 screens

Verdict

The call

The clearest difference is rating: Matterport at 4.7 against CloudPano Virtual Tour Creator's 3.2. Matterport also leads on ratings volume (4.2K vs 14). CloudPano Virtual Tour Creator's advantage is monetization model (free vs free with in-app purchases) and iOS requirement (13.0 vs 18.0). On price, review sentiment, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Matterport holds the better App Store score, 4.7 against 3.2. That said, the two scores are not equally well evidenced: Matterport has 4.2K ratings behind it against 14, so its average is the more settled of the two. Written reviews split almost evenly too, at 26% and 25% positive.

UpkeepUpdate frequency

Matterport ships an update monthly, CloudPano Virtual Tour Creator every 3 weeks. The most recent releases landed on October 26, 2026 and October 23, 2026 respectively.

Scorecard4 real differences · 6 level
Matterport versus CloudPano Virtual Tour Creator: the parameters behind the verdict, then further details
ParameterMatterportCloudPano Virtual Tour Creator
PriceFreeFree
Rating4.7 (4.2K ratings) — better3.2 (14 ratings)
Positive reviews25.5% of reviews — better25.0% of reviews
Number of ratings4.2K — better14
Update frequencyMonthlyEvery 3 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS18.013.0 — better
Further details — not scored
Size827 MB33 MB
Age rating4+4+
DeveloperMatterport IncCloudPano

Customer experience

Matterport

All ratings4,168 ratings
Positive94.2%
Neutral2.5%
Negative3.3%
Written reviews239 reviews
Positive25.5%
Neutral10.0%
Negative64.4%

CloudPano Virtual Tour Creator

All ratings14 ratings
Positive50.0%
Neutral7.1%
Negative42.9%
Written reviews8 reviews
Positive25.0%
Neutral0.0%
Negative75.0%

Bugs and requests

Matterport

Reported bugs

5 issues
  • Inability to sign in or create an account
  • Compatibility issues with newer devices
  • Inconsistent scan quality and stitching
  • Frequent app crashes during captures
  • Delayed or failed uploads to Matterport cloud

Requested features

5 requests
  • Ability to manually realign scans
  • Offline viewing and editing capabilities
  • Integration with more 360 camera models
  • Enhanced analytics and tracking features
  • Improved floor plan generation accuracy

CloudPano Virtual Tour Creator

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Matterport

No in-app purchases

None

CloudPano Virtual Tour Creator

No in-app purchases

Questions

Is Matterport free?
Matterport is free to download, with no in-app purchases.
Is CloudPano Virtual Tour Creator free?
CloudPano Virtual Tour Creator is free to download, with no in-app purchases.
Which has better reviews, Matterport or CloudPano Virtual Tour Creator?
Matterport is rated higher. Matterport averages 4.7 out of 5 from 4.2K ratings, while CloudPano Virtual Tour Creator averages 3.2 from 14 ratings.
Do Matterport or CloudPano Virtual Tour Creator have ads?
Neither Matterport nor CloudPano Virtual Tour Creator shows ads.
Which is updated more often, Matterport or CloudPano Virtual Tour Creator?
Matterport ships an update monthly, and CloudPano Virtual Tour Creator every 3 weeks. Most recently, Matterport was updated on October 26, 2026 and CloudPano Virtual Tour Creator on October 23, 2026.

Other comparisons