PockAdv Plus vs Trax Retail
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
PockAdv Plus
This business application provides distributor personnel with tools for customer issue management, order confirmations, and training. It leverages GPS for location-based presentations, navigation, and passive mileage recording for tax purposes.
- Customer issue notifications
- Order confirmations
- Digital customer presentations
- GPS-enabled navigation
- Passive mileage recording
- Training materials access
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PA+™ is software designed for wine, spirit and beer distributor personnel on all levels. Registered users are able to: Receive push notifications of customer issues, order confirmations and urgent messages. Take surveys, see training material, and make digital presentations to customers based on being near the customers, using GPS. Also get turn-by-turn directions to a selected customer, passively record mileage driven in a day from the first assigned customer of the day to the last, for IRS purposes, Continued use of GPS running in the background can dramatically decrease battery life.
Trax Retail
This app empowers consumer goods manufacturers and retailers to optimize in-store execution. It uses advanced computer vision to analyze store shelves from photos, providing real-time reports on shelf conditions and actionable insights for immediate improvements.
- Real-time mobile reports
- Shelf analysis with computer vision
- Distribution and share of shelf reporting
- Out-of-stock detection
- Planogram compliance checks
- Automated KPI calculations
- Offline reporting
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Trax Retail Execution is a solution that provides consumer goods manufacturers and retailers with unprecedented control and optimization of their in-store execution. Reduce manual auditing time and maximise your sales at every point of sale. Trax’s breakthrough mobile application is built on cutting edge computer vision algorithms unique to retail. With an advanced camera application, Trax allows the field user to take high quality images of the store shelf, have it sent to our Trax cloud and within minutes the user is sent actionable real-time mobile reports on immediate corrective actions to be taken in the store. The user friendly application delivers a robust range of reporting capabilities such as distribution, share of shelf, out of stocks, promotional presence, planogram compliance and more, with custom reports for both field users and supervisors. Features also include: automated KPI calculations, task prioritization tools, reports highlighting gaps and opportunities, role-based task lists, targeted questionnaires and surveys, geo-located images, historical store data and offline reporting capabilities.
Screenshots
Verdict
The clearest difference is rating: PockAdv Plus at 5.0 against Trax Retail's 4.3. PockAdv Plus also leads on monetization model (free vs freemium). Trax Retail's advantage is update cadence (every 10 days vs every 3 months) and ratings volume (2.1K vs 1). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
PockAdv Plus holds the better App Store score, 5.0 against 4.3. That said, the two scores are not equally well evidenced: Trax Retail has 2.1K ratings behind it against 1, so its average is the more settled of the two.
PockAdv Plus ships an update every 3 months, Trax Retail every 10 days. The most recent releases landed on September 22, 2026 and October 17, 2026 respectively.
| Parameter | PockAdv Plus | Trax Retail |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) — better | 4.3 (2.1K ratings) |
| Positive reviews | — | 26.9% of reviews |
| Number of ratings | 1 | 2.1K — better |
| Update frequency | Every 3 months | Every 10 days — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Freemium |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 | 15.0 |
| Further details — not scored | ||
| Size | 8 MB | 68 MB |
| Age rating | 17+ | 4+ |
| Developer | Inventiv Software | Trax Image Recognition |
Customer experience
PockAdv Plus
Trax Retail
Bugs and requests
PockAdv Plus
Not enough reviews yet to summarise bugs or requests.
Trax Retail
Reported bugs
3 issues- Capture button not working
- Pictures not downloading properly
- App crashing after updates
Requested features
3 requests- Front-facing camera support
- Better organization and navigation
- Improved reliability and stability
In-app purchases
PockAdv Plus
No in-app purchases
Trax Retail
No in-app purchases









