Comparison

Nu vs SMB APP

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Nu

A digital banking platform offering a high-yield savings account and cashback credit card. Enjoy real-time card management, fraud protection, and award-winning 24/7 customer support. Experience a modern, secure, and elegant financial service.

Highlights
  • 3.50% APY on savings accounts
  • 1.5% cashback on credit card purchases
  • Real-time card management
  • Fraud protection
  • 24/7 customer support
  • Metal credit card
Features
Currently charting
Read full description

The world's most loved digital banking platform, now also available in the US and many other countries. Nu is one of the largest digital financial services platforms in the world, already trusted and loved by over 140 million people. Powerful tech, elegant design, and premium products, with protection built into every step. For US customers, Nu offers: - An account where every dollar earns 3.50% APY* - Unlimited 1.5% cashback on your no-fee metal credit card - Real-time card management and fraud protection - Award-winning 24/7 customer support Nu is the recipient of numerous world-class awards, including, Forbes World's Best Banks, Time 100 Most Influential Companies, and Fast Company's Most Innovative Companies. ______________________________ In the United States, Nu is a financial technology company, not a bank. Banking services and the Nu Credit Card are provided by Lead Bank, Member FDIC. Lead Bank is the FDIC-insured bank. Deposit insurance covers the failure of an insured bank; certain conditions must be satisfied for deposit insurance to apply. Nu is a brand of Nu United States LLC. *Annual Percentage Yield (APY) is the percentage your balance earns over a year. Interest is paid to your account daily. The rate may change over time, but we’ll always show the current rate in the app. 3.50% Annual Percentage Yield (APY), current as of Sep 10, 2026. 1.5% cashback on eligible settled purchases; some transaction types and merchant categories don't qualify. See Cashback Program Agreement.

About

SMB APP

This app offers tax and accountancy advisory and compliance services for small and medium-sized businesses. It includes a mileage tracker that uses background location data to measure distance traveled while in use.

Highlights
  • Tax advisory services
  • Accountancy compliance
  • Small and medium business focus
  • Mileage tracking module
  • Client-centered approach
Features
Read full description

The SMB Professional Services app. We provide tax and accountancy advisory and compliance service for small and medium sized businesses. Since the business was founded in 1991, we have placed our clients at the centre of all we do. Please note that the background location of a user’s device is used only when starting the Mileage Tracker module. This is to measure the distance travelled while in use. Continual use can reduce battery power.

Screenshots

Nu4 screens
SMB APP4 screens

Verdict

The call

The clearest difference is review sentiment: SMB APP at 100% against Nu's 52%. SMB APP also leads on ads (none vs shown) and monetization model (free vs ad-supported). Nu's advantage is update cadence (weekly vs every 8 months) and chart position (#181 vs unranked). On price, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Nu ships an update weekly, SMB APP every 8 months. The most recent releases landed on November 5, 2026 and November 2, 2026 respectively.

Scorecard6 real differences · 5 level
Nu versus SMB APP: the parameters behind the verdict, then further details
ParameterNuSMB APP
PriceFreeFree
Rating4.8 (26K ratings) — better—
Positive reviews51.9% of reviews100.0% of reviews — better
Number of ratings26K — better—
Update frequencyWeekly — betterEvery 8 months
AdsYesNo — better
In-app purchasesNoNo
MonetizationAd-supportedFree — better
Best chart rank#181 — better—
DevicesiPhone, iPodiPhone, iPad, iPod — better
Requires iOS15.011.0 — better
Further details — not scored
Size216 MB35 MB
Age rating4+4+
DeveloperNU PAGAMENTOS S/A INSTITUICAO DE PAGAMENTOSMB PROFESSIONAL SERVICES LTD

Customer experience

Nu

All ratings26,351 ratings
Positive96.0%
Neutral1.2%
Negative2.8%
Written reviews899 reviews
Positive51.9%
Neutral6.7%
Negative41.4%

SMB APP

Written reviews1 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

Nu

Reported bugs

4 issues
  • App freezes on startup
  • Timed out during account creation
  • Unable to access account after password reset
  • Incorrect transaction history display

Requested features

5 requests
  • Apple Pay integration
  • Improved transaction categorization
  • Ability to increase credit limit manually
  • Support for international users
  • Dark mode option

SMB APP

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Nu

No in-app purchases

None

SMB APP

No in-app purchases

Questions

Is Nu free?
Nu is free to download, with no in-app purchases.
Is SMB APP free?
SMB APP is free to download, with no in-app purchases.
Do Nu or SMB APP have ads?
Nu shows ads; SMB APP does not.
Which is updated more often, Nu or SMB APP?
Nu ships an update weekly, and SMB APP every 8 months. Most recently, Nu was updated on November 5, 2026 and SMB APP on November 2, 2026.

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