CoolerTags vs VIP
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
CoolerTags
This application assists businesses in creating and managing point-of-sale materials. It offers features for editing tags, saving work, and duplicating existing tags to streamline workflow.
- Create point-of-sale materials
- Manage retail tags
- Tag editor with save options
- Save and duplicate tags
- Save and add new tag
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CoolerTags TagPad application. CoolerTags facilitates the creation, and management, of retail point-of-sale materials. **An active CoolerTags account is required** Updates: v. 1.1.1 BUGFIX: -Fixed error that caused app to crash on load. -Fixed logo loading properly -Fixed recent projects section v. 1.0.6 BUGFIX: Fixed presentation bugs introduced with iOS 9. BUGFIX: Fixed error that caused projects in Root folder to crash on load. Updates: v. 1.0.3 BUGFIX: Resolves bug where modifying price of a tag created via Save and Duplicate modified the original and the duplicate tags. v. 1.0.2 *** ADDED USER FEATURE REQUESTS *** Tag Editor now contains two new save methods: 1) Save + Add New - This saves the current tag and begins a new tag without returning to the tag list. 2) Save + Duplicate - This saves the current tag and creates a duplicate of the current tag, retaining all user inputed tag information.
VIP
This business tool streamlines CRM and sales tasks for the beverage industry. It allows users to complete assignments, record call logs, access reports, and capture images while in the field. Requires VIP Route Accounting Software or VIP Supplier Reporting Services.
- CRM and sales tool
- Task completion
- Call log entry
- Report viewing
- Photo capture
- Field operations
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KARMA from VIP, which includes iDIG, is the beverage industry’s leading CRM and sales tool. Complete tasks, enter call logs, view reports, take photos and more while out in the trade. You must be using the VIP Route Accounting Software or VIP Supplier Reporting Services to use KARMA.
Screenshots
Verdict
The clearest difference is review sentiment: VIP at 10% against CoolerTags's 0%. CoolerTags's advantage is iOS requirement (9.0 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
CoolerTags ships an update every 3 weeks, VIP monthly. The most recent releases landed on October 16, 2026 and October 11, 2026 respectively.
| Parameter | CoolerTags | VIP |
|---|---|---|
| Price | Free | Free |
| Rating | 2.2 (5 ratings) — better | — |
| Positive reviews | 0.0% of reviews | 10.0% of reviews — better |
| Number of ratings | 5 — better | — |
| Update frequency | Every 3 weeks — better | Monthly |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPad | iPhone, iPad — better |
| Requires iOS | 9.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 15 MB | 85 MB |
| Age rating | 4+ | 17+ |
| Developer | Direct Solutions, L.L.C. | Vermont Information Processing, Inc |
Customer experience
CoolerTags
VIP
In-app purchases
CoolerTags
No in-app purchases
VIP
No in-app purchases









